{"id":281819,"date":"2026-01-13T07:26:13","date_gmt":"2026-01-13T07:26:13","guid":{"rendered":"https:\/\/www.europesays.com\/ie\/281819\/"},"modified":"2026-01-13T07:26:13","modified_gmt":"2026-01-13T07:26:13","slug":"samsung-brings-fender-play-to-samsung-tv-home-screen-samsung-global-newsroom","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/ie\/281819\/","title":{"rendered":"Samsung Brings Fender Play to Samsung TV Home Screen \u2013 Samsung Global Newsroom"},"content":{"rendered":"

\"\"<\/p>\n

Samsung Electronics today announced an exclusive global partnership with the world\u2019s leading guitar brand, Fender<\/a>, to bring the world\u2019s first TV edition of Fender Play to Samsung TVs in 2026.1<\/a><\/p>\n

\u201cWith video-based lessons on Samsung TVs, learning an instrument fits naturally into daily life and helps players reach goals faster,\u201d said Hun Lee, Executive Vice President of the Visual Display (VD) Business at Samsung Electronics. \u201cBy bringing Fender Play to TVs for the first time, Samsung is turning the largest screen at home into a place to learn and play together.\u201d<\/p>\n

Players can choose an education path for four different instruments: electric guitar, acoustic guitar, bass or ukulele. Musicians can also access on\u2011demand courses by skill level, each with a wide range of step\u2011by\u2011step lessons built around familiar songs. Through Jam Mode, players can pick a fun background and play along with curated tracks from a variety of genres, turning their screen into a stage.<\/p>\n

Samsung debuted a live preview of the experience at CES 2026<\/a>, with on-screen demos that showcased the immersive learning experience. With 20 consecutive years of leading the global TV market, Samsung delivers the picture, sound and reliability that keep new players engaged as they build skills.<\/p>\n

\u201cWe are thrilled to bring Fender Play\u2019s immersive learning experience to Samsung TV users, helping guitar enthusiasts take their skills to the next level,\u201d said Cliff Kim, VP of Growth Strategy, Digital Products at Fender and President of the Fender Play Foundation. \u201cOur mission has always been to educate and inspire players globally and this partnership gives music lovers the opportunity to learn, practice and play with Fender Play\u2019s high-quality, interactive lessons directly on their Samsung TV.\u201d<\/p>\n

The app will be released in the first half of 2026. For more information, visit www.samsung.com<\/a>.<\/p>\n

About Fender Musical Instruments Corporation<\/strong><\/p>\n

Since 1946, Fender has revolutionized music and culture as one of the world\u2019s leading musical instrument manufacturers, marketers and distributors. Fender Musical Instruments Corporation (FMIC) \u2014 whose portfolio of owned and licensed brands includes Fender\u00ae, Squier\u00ae, Gretsch\u00ae guitars, Jackson\u00ae, EVH\u00ae, Charvel\u00ae, Bigsby\u00ae and PreSonus\u00ae \u2014 follows a player-centric approach to crafting the highest-quality instruments and digital experiences across genres. Since 2015, Fender\u2019s digital arm has introduced a new ecosystem of products and interactive experiences to accompany players at every stage of their musical journey. This includes innovative apps and learning platforms designed to complement Fender guitars, amplifiers, effects pedals, accessories and pro-audio gear, and inspire players through an immersive musical experience. FMIC is dedicated to unlocking the power of musical expression for all players, from beginners to history-making legends. In 2026, Fender celebrates 80 years of giving artists \u201cwings to fly,\u201d carrying on the vision of its founder, Leo Fender, and connecting players through a shared love of music.<\/p>\n","protected":false},"excerpt":{"rendered":"Samsung Electronics today announced an exclusive global partnership with the world\u2019s leading guitar brand, Fender, to bring the…\n","protected":false},"author":2,"featured_media":281820,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_share_on_mastodon":"0"},"categories":[74],"tags":[18,142003,19,17,29319,82],"class_list":["post-281819","post","type-post","status-publish","format-standard","has-post-thumbnail","category-technology","tag-eire","tag-fender","tag-ie","tag-ireland","tag-samsung-tvs","tag-technology"],"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@ie\/115886606466560601","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/posts\/281819","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/comments?post=281819"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/posts\/281819\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/media\/281820"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/media?parent=281819"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/categories?post=281819"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/tags?post=281819"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}