{"id":283198,"date":"2026-01-14T03:40:13","date_gmt":"2026-01-14T03:40:13","guid":{"rendered":"https:\/\/www.europesays.com\/ie\/283198\/"},"modified":"2026-01-14T03:40:13","modified_gmt":"2026-01-14T03:40:13","slug":"googles-leading-ar-glasses-partner-xreal-raises-100m","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/ie\/283198\/","title":{"rendered":"Google&#8217;s Leading AR Glasses Partner XREAL Raises $100M"},"content":{"rendered":"<p>XREAL, the Beijing-based AR glasses maker, announced it has raised $100 million in a recent funding round.<\/p>\n<p>The News<\/p>\n<p>Xreal co-founder and CEO Chi Xu broke the news on\u00a0<a href=\"https:\/\/www.bloomberg.com\/news\/articles\/2026-01-08\/smart-glasses-pioneer-xreal-raises-100-million-in-new-funding\" target=\"_blank\" rel=\"noopener nofollow\">Bloomberg Television<\/a>, noting the company secured funding from \u201csupply chain partners\u201d in addition to other backers, which Xu declined to disclose.<\/p>\n<p>According to <a href=\"https:\/\/www.crunchbase.com\/organization\/nreal-ai#financials\" target=\"_blank\" rel=\"noopener nofollow\">Crunchbase <\/a>data,\u00a0the company has raised a total of $433 million in outside funding since its founding in 2017.<\/p>\n<p>Its second most recent funding round came in May 2025 when Xreal secured \u00a5200 million RMB (~$28.6 million USD), led by Pudong Venture Capital. The startup is now said to be valued at $1 billion.<\/p>\n<p><a href=\"https:\/\/www.europesays.com\/ie\/wp-content\/uploads\/2026\/01\/rog-xreal-r1.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-126177\" src=\"https:\/\/www.europesays.com\/ie\/wp-content\/uploads\/2026\/01\/rog-xreal-r1.jpg\" alt=\"\" width=\"1920\" height=\"1440\"  \/><\/a>ROG XREAL R1 | Image courtesy Asus ROG<\/p>\n<p>This follows the unveiling of <a href=\"https:\/\/www.roadtovr.com\/meta-asus-xreal-rog-ar-glasses-240hz-display\/\" target=\"_blank\" rel=\"noopener nofollow\">ROG XREAL R1<\/a>, a pair of 240Hz \u201cgaming glasses\u201d built in collaboration with Asus Republic of Gamers, and the announcement that\u00a0<a href=\"https:\/\/www.roadtovr.com\/google-hardware-partnership-xreal-android-xr-leader\/\" target=\"_blank\" rel=\"noopener nofollow\">Google is extending its partnership with Xreal<\/a>, positioning it as a lead hardware partner for the Android XR ecosystem.<\/p>\n<p>Xu told Bloomberg Television\u00a0that its current Android XR glasses, <a href=\"https:\/\/www.roadtovr.com\/xreal-aura-ar-glasses-android-xr-hands-on-preview\/\" target=\"_blank\" rel=\"noopener nofollow\">Project Aura<\/a>, is on schedule for release this year.<\/p>\n<p>My Take<\/p>\n<p>I\u2019ve never been particularly enthused with the sort of optics Xreal relies on in all of its AR specs, mostly because when I think of AR glasses of the near future, I think of something indistinguishable from regular glasses. To me, Xreal\u2019s existence hinges on an interesting technological byway, and doesn\u2019t really offer the answer to the actual problem.<\/p>\n<p>That said, Xreal\u2019s birdbath and newer flat prism optics (seen on XREAL One Pro and <a href=\"https:\/\/kguttag.com\/2025\/02\/24\/xreal-one-pro-optics-and-its-connections-to-ant-reality-and-google\/\" target=\"_blank\" rel=\"noopener nofollow\">detailed by Karl Guttag<\/a>) provide good clarity, okay brightness, and a comparatively wide field of view (FOV)\u2014wider than most waveguide optics can. All of that at a per-unit price that is much cheaper than waveguides at comparable specs\u2014the reason it can even sell AR consumer glasses this early in the first place.<\/p>\n<p><a href=\"https:\/\/www.europesays.com\/ie\/wp-content\/uploads\/2026\/01\/xreal.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-126249\" src=\"https:\/\/www.europesays.com\/ie\/wp-content\/uploads\/2026\/01\/xreal.jpg\" alt=\"\" width=\"1280\" height=\"720\"  \/><\/a>Jimmy Fallon tries on Xreal One Pro | Image courtesy XREAL<\/p>\n<p>That, and the company clearly isn\u2019t struggling either, considering it\u2019s existed for nearly a decade now, and has clearly shown it can attract outside funding on the regular in addition to closing partnerships with Google and Asus.<\/p>\n<p>Still, birdbath and its newer flat prim optics make for a bulkier overall package, which is why you won\u2019t often see marketing material focusing on the thing\u2019s side profile with an actual person\u2014they sit a few centimeters farther from where typical glasses might.<\/p>\n<p>Additionally, both style of optics typically involve thick beam splitters and mirrors sitting\u00a0in front of your eyes, which means noticeable light loss not only from the device\u2019s display, but also ambient light sources, making for dimmer pictures than you might expect and\u00a0a dimmer physical environment overall. I really want to see Project Aura before judging, but I have my doubts it will make a great pair of all-day AR glasses simply based on that alone.<\/p>\n<p>With\u00a0Xreal very much the now\u00a0of AR, it will be interesting to see how the company eventually makes the leap to the future of AR. The usual cadre of hardware competitors will eventually release their first salvos onto the market\u2014rumored to kick off somewhere between next year and 2030\u2014and you can bet they\u2019ll be aiming for thin, stylish and packed with apps just itching to replace your smartphone.<\/p>\n","protected":false},"excerpt":{"rendered":"XREAL, the Beijing-based AR glasses maker, announced it has raised $100 million in a recent funding round. The&hellip;\n","protected":false},"author":2,"featured_media":222446,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[260],"tags":[18,19,17,82,286,287,288],"class_list":{"0":"post-283198","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-virtual-reality","8":"tag-eire","9":"tag-ie","10":"tag-ireland","11":"tag-technology","12":"tag-virtual-reality","13":"tag-virtualreality","14":"tag-vr"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@ie\/115891380073589674","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/posts\/283198","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/comments?post=283198"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/posts\/283198\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/media\/222446"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/media?parent=283198"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/categories?post=283198"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/tags?post=283198"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}