{"id":48658,"date":"2025-09-07T06:06:19","date_gmt":"2025-09-07T06:06:19","guid":{"rendered":"https:\/\/www.europesays.com\/ie\/48658\/"},"modified":"2025-09-07T06:06:19","modified_gmt":"2025-09-07T06:06:19","slug":"salesforce-planning-irish-redundancies-as-ai-agents-take-roles","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/ie\/48658\/","title":{"rendered":"Salesforce planning Irish redundancies as \u2018AI agents\u2019 take roles"},"content":{"rendered":"<p class=\"indo-ebe0ecc6_root indo-ebe0ecc6_paragraph indo-300db776_none indo-91174671_primary indo-1d70522a_marginbottom5 indo-1d70522a_margintop0 indo-b48c4984_inherit\" style=\"color:var(--color-primary-80)\">Salesforce, which has offices on the North Wall in Dublin where it employs over 2,500 people, has informed the Department of Enterprise it is cutting staff numbers in Ireland.<\/p>\n<p class=\"indo-ebe0ecc6_root indo-ebe0ecc6_paragraph indo-300db776_none indo-91174671_primary indo-1d70522a_marginbottom5 indo-1d70522a_margintop0 indo-b48c4984_inherit\" style=\"color:var(--color-primary-80)\">\u201cThe department received a notification of proposed collective redundancies from SFDC Ireland Limited on 2 September,\u201d a government spokesperson said. \u201cAny further queries should be directed to the company.\u201d<\/p>\n<p class=\"indo-ebe0ecc6_root indo-ebe0ecc6_paragraph indo-300db776_none indo-91174671_primary indo-1d70522a_marginbottom5 indo-1d70522a_margintop0 indo-b48c4984_inherit\" style=\"color:var(--color-primary-80)\">For firms with a workforce of 300 or more, a notification must be sent to the department if at least 30 redundancies are planned.<\/p>\n<p class=\"indo-ebe0ecc6_root indo-ebe0ecc6_paragraph indo-300db776_none indo-91174671_primary indo-1d70522a_marginbottom5 indo-1d70522a_margintop0 indo-b48c4984_inherit\" style=\"color:var(--color-primary-80)\">Asked how many jobs will be lost, a Salesforce spokesperson said: \u201cWe continuously assess our structure and rebalance as needed to best serve our customers and fuel growth areas.\u201d<\/p>\n<p class=\"indo-ebe0ecc6_root indo-ebe0ecc6_paragraph indo-300db776_none indo-91174671_primary indo-1d70522a_marginbottom5 indo-1d70522a_margintop0 indo-b48c4984_inherit\" style=\"color:var(--color-primary-80)\">Industry sources have suggested the planned job cuts are in the region of 50 to 60, a similar number to the round of redundancies earlier this year. \u00adSalesforce also shed about 200 jobs in Ireland in 2023, during the general tech downturn.<\/p>\n<p class=\"indo-ebe0ecc6_root indo-ebe0ecc6_paragraph indo-300db776_none indo-91174671_primary indo-1d70522a_marginbottom5 indo-1d70522a_margintop0 indo-b48c4984_inherit\" style=\"color:var(--color-primary-80)\">In a podcast interview last week, chief executive Marc Benioff said the San Francisco-based software company has been able to reduce the number of people working in support roles from 9,000 to 5,000 because \u201cAI agents\u201d are leading to the automation of certain tasks.<\/p>\n<blockquote class=\"indo-1d70522a_marginbottom5 indo-1d70522a_margintop5 indo-26838ee5_paddingbottom3 indo-26838ee5_paddingleft7 indo-26838ee5_paddingright5 indo-26838ee5_paddingtop3 indo-b184cee3_openquote\" style=\"border-left-color:var(--color-primary-base);border-left-style:solid;border-left-width:0\" data-testid=\"inline-quote\">\n<p class=\"indo-ebe0ecc6_root indo-ebe0ecc6_paragraph indo-91174671_secondary indo-66f0fec7_medium indo-1d70522a_marginbottom0\" style=\"color:var(--color-black-base)\">AI is doing 30pc to 50pc of the company\u2019s work<\/p>\n<\/blockquote>\n<p class=\"indo-ebe0ecc6_root indo-ebe0ecc6_paragraph indo-300db776_none indo-91174671_primary indo-1d70522a_marginbottom5 indo-1d70522a_margintop0 indo-b48c4984_inherit\" style=\"color:var(--color-primary-80)\">According to the company website, AI agents are able to do work without constant input from humans \u2013 responding to questions from customers about prices, and generating marketing material.<\/p>\n<p class=\"indo-ebe0ecc6_root indo-ebe0ecc6_paragraph indo-300db776_none indo-91174671_primary indo-1d70522a_marginbottom5 indo-1d70522a_margintop0 indo-b48c4984_inherit\" style=\"color:var(--color-primary-80)\">In June, Mr Benioff said AI is doing 30pc to 50pc of the company\u2019s work.<\/p>\n<p class=\"indo-ebe0ecc6_root indo-ebe0ecc6_paragraph indo-300db776_none indo-91174671_primary indo-1d70522a_marginbottom5 indo-1d70522a_margintop0 indo-b48c4984_inherit\" style=\"color:var(--color-primary-80)\">Salesforce employs about 70,000 people worldwide. Its Dublin hub was opened in 2000, and two years ago it moved into the Salesforce Tower in the North Docklands.<\/p>\n<p class=\"indo-ebe0ecc6_root indo-ebe0ecc6_paragraph indo-300db776_none indo-91174671_primary indo-1d70522a_marginbottom5 indo-1d70522a_margintop0 indo-b48c4984_inherit\" style=\"color:var(--color-primary-80)\">Its share price dropped by up to 8pc yesterday, after its forecast for third-\u00adquarter revenue suggested returns from its AI investments will be slower than expected.<\/p>\n<p class=\"indo-ebe0ecc6_root indo-ebe0ecc6_paragraph indo-300db776_none indo-91174671_primary indo-1d70522a_marginbottom5 indo-1d70522a_margintop0 indo-b48c4984_inherit\" style=\"color:var(--color-primary-80)\">The sheer size of investment in AI-led cloud companies is starting to put pressure on them to start delivering returns. Meanwhile, investors also fear big, established players in the sector are at risk of being overtaken by AI start-ups.<\/p>\n<p class=\"indo-ebe0ecc6_root indo-ebe0ecc6_paragraph indo-300db776_none indo-91174671_primary indo-1d70522a_marginbottom5 indo-1d70522a_margintop0 indo-b48c4984_inherit\" style=\"color:var(--color-primary-80)\">Matt Britzman, senior equity \u00adanalyst at Hargreaves Lansdown, said the outlook is giving sceptics fresh ammunition \u201camid mounting fears that the software sector is ripe for disruption, and questions over whether incumbents can fully monetise AI\u201d.<\/p>\n","protected":false},"excerpt":{"rendered":"Salesforce, which has offices on the North Wall in Dublin where it employs over 2,500 people, has informed&hellip;\n","protected":false},"author":2,"featured_media":48659,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[261],"tags":[291,289,3498,290,18,19,17,6501,82,455],"class_list":{"0":"post-48658","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-artificial-intelligence","8":"tag-ai","9":"tag-artificial-intelligence","10":"tag-artificial-intelligence-ai","11":"tag-artificialintelligence","12":"tag-eire","13":"tag-ie","14":"tag-ireland","15":"tag-john-burns","16":"tag-technology","17":"tag-technology-news"},"share_on_mastodon":{"url":"","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/posts\/48658","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/comments?post=48658"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/posts\/48658\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/media\/48659"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/media?parent=48658"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/categories?post=48658"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/tags?post=48658"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}