The two-day event will teach hospitality workers how to use smartphones and social media to better showcase the city\u2019s food scene.<\/p>\n
FAYETTEVILLE, Ark. \u2014 Experience Fayetteville is launching a free two-day workshop aimed at helping local restaurants improve their food photography, social media strategy, and online marketing.<\/p>\n
The Fayetteville Foodie Photography Workshop will take place July 28 and 29 and is open to restaurant owners, marketers, and hospitality professionals.<\/p>\n
The event will be led by Austin-based culinary influencers Karen Reinsberg and Gavin Booth, the creators behind Couple in the Kitchen. Together, they have built a large following by creating food and restaurant content for social media.<\/p>\n
Experience Fayetteville CEO Ryan Hauck said food can play an important role in shaping how visitors first connect with a destination.<\/p>\n
\u201cFood is a great way that visitors actually connect with the destination,\u201d Hauck said. \u201cIt does drive visitation itself.\u201d<\/p>\n
The first day will include a Restaurant Content Masterclass at the Fayetteville Town Center and Cheers at OPO. Participants will learn how to take professional-looking photos and videos using their phones, with lessons focused on lighting, composition, styling, and content planning.<\/p>\n
The second day will include guided content crawls at Fayetteville businesses. The morning session will stop at Little Bread Co., FayMosa, and Feed & Folly. An afternoon session will visit Maxine\u2019s Taproom and Vetro 1925.<\/p>\n
Feed & Folly Assistant General Manager Kennedy Cash said the restaurant would benefit from a stronger social media presence.<\/p>\n
\u201cI would love if we had more social media presence, too,\u201d Cash said. \u201cThat\u2019s something that I\u2019ve been talking about for a while.\u201d<\/p>\n
Cash said social media is especially important in a college town, where many students and visitors may first learn about a restaurant online.<\/p>\n
\u201cA lot of the college kids that are coming in, they\u2019re going to be experiencing Fayetteville through social media a lot first,\u201d Cash said. \u201cSo it\u2019s important for us to get our name out there, especially to people who are coming into Fayetteville for the first time.\u201d<\/p>\n
Experience Fayetteville said the workshop is part of its Destination Master Plan and is intended to strengthen the city\u2019s culinary reputation while giving individual businesses practical marketing tools.<\/p>\n","protected":false},"excerpt":{"rendered":"The two-day event will teach hospitality workers how to use smartphones and social media to better showcase the…\n","protected":false},"author":2,"featured_media":592974,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_share_on_mastodon":"0"},"categories":[267],"tags":[365,362,363,364,366,18,117,19,17],"class_list":["post-592973","post","type-post","status-publish","format-standard","has-post-thumbnail","category-arts-and-design","tag-arts","tag-arts-and-design","tag-artsanddesign","tag-artsdesign","tag-design","tag-eire","tag-entertainment","tag-ie","tag-ireland"],"share_on_mastodon":{"url":"","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/posts\/592973","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/comments?post=592973"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/posts\/592973\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/media\/592974"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/media?parent=592973"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/categories?post=592973"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/tags?post=592973"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}