{"id":600044,"date":"2026-07-23T09:17:11","date_gmt":"2026-07-23T09:17:11","guid":{"rendered":"https:\/\/www.europesays.com\/ie\/600044\/"},"modified":"2026-07-23T09:17:11","modified_gmt":"2026-07-23T09:17:11","slug":"40-of-digital-bank-users-choose-mobile-wallets-over-plastic","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/ie\/600044\/","title":{"rendered":"40% of Digital Bank Users Choose Mobile Wallets Over Plastic"},"content":{"rendered":"<p style=\"font-weight: 400;\">Digital bank customers are turning the mobile wallet from a convenience into their default way to pay.<\/p>\n<p style=\"font-weight: 400;\">That shift stands out in\u202f\u201c<a href=\"https:\/\/www.pymnts.com\/wp-content\/uploads\/2026\/01\/PYMNTS-Pay-by-Bank-Deep-Dive-January-2026.pdf\" rel=\"nofollow noopener\" target=\"_blank\">Pay by Bank Deep Dive: Digital Bank Users Are Ready to Switch<\/a>,\u201d\u202fa PYMNTS Intelligence report with Trustly based on a survey of 2,071 U.S. bank customers. The research found that digital bank users are younger, more mobile-focused\u00a0and far more likely than other consumers to prefer digital wallets. That familiarity could also make them receptive to Pay by Bank, which lets shoppers authorize payments directly from a bank account through a digital flow.<\/p>\n<p><strong>Key Points:\u00a0<\/strong><\/p>\n<ul style=\"font-weight: 400;\">\n<li>44.6%\u202fof digital bank customers prefer digital wallets, compared with 22.7% of consumers overall.<\/li>\n<\/ul>\n<ul style=\"font-weight: 400;\">\n<li>40.9%\u202fof digital bank users prefer wallets for retail purchases, while 29.5% favor debit cards and 18.9% prefer credit cards.<\/li>\n<\/ul>\n<ul style=\"font-weight: 400;\">\n<li>51.9%\u202fuse wallets for rideshare payments, while 43% prefer them for subscriptions and 37.7% choose them for groceries.<\/li>\n<\/ul>\n<p style=\"font-weight: 400;\">The findings show that digital wallet use among digital bank customers extends well beyond one or two mobile-first categories. Wallets\u00a0lead\u00a0for retail, subscriptions, rideshare,\u00a0gambling\u00a0and account-to-account payments. Debit still holds an edge for groceries and bills, though wallets\u00a0remain\u00a0a significant choice in both categories.<\/p>\n<p style=\"font-weight: 400;\">That broad use gives banks,\u00a0merchants\u00a0and payment providers a clearer path to introduce new payment options. Digital bank users already understand login-based\u00a0checkout\u00a0and tokenized credentials. Moving them toward Pay by Bank may feel less like teaching someone a new language and more like adding a familiar word to the conversation.<\/p>\n<p style=\"font-weight: 400;\">The report also found that incentives could accelerate adoption. Digital bank users said they would shift as much as 35.4% of account-to-account transactions to Pay by Bank\u00a0when discounts and buyer protection are included. They could also move 32% of bill payments, 28.8% of gambling\u00a0transactions\u00a0and 27.3% of rideshare purchases.<\/p>\n<p style=\"font-weight: 400;\">Immediate cash benefits ranked as the leading incentive among 43.1% of digital bank users, while 16.9% cited buyer protection. More broadly, 69% of digital bank customers already view Pay by Bank as a debit substitute or would do so with rewards, buyer\u00a0protection\u00a0or both.<\/p>\n<p style=\"font-weight: 400;\">For banks and merchants, the opportunity is encouraging. Consumers who already organize much of their financial lives through phones appear open to another digital payment\u00a0option, provided the experience stays simple, protections\u00a0remain\u00a0clear\u00a0and the financial value is easy to see. The wallet may serve as the bridge between familiar card payments and a broader range of direct bank transactions.<\/p>\n<p>At PYMNTS Intelligence, we work with businesses to uncover insights that fuel intelligent, data-driven discussions on changing customer expectations, a more connected economy and the strategic shifts necessary to achieve outcomes. With rigorous research methodologies and unwavering commitment to objective\u00a0quality, we offer trusted data to grow your business. As our partner, you\u2019ll have access to our diverse team of PhDs, researchers, data analysts, number crunchers, subject matter veterans and editorial experts.<\/p>\n","protected":false},"excerpt":{"rendered":"Digital bank customers are turning the mobile wallet from a convenience into their default way to pay. That&hellip;\n","protected":false},"author":2,"featured_media":600045,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_share_on_mastodon":"0"},"categories":[257],"tags":[239826,81054,8490,18,13,19,17,279,5,1350,1351,13064,82,78406],"class_list":["post-600044","post","type-post","status-publish","format-standard","has-post-thumbnail","category-mobile","tag-data-brief","tag-digital-banking","tag-digital-payments","tag-eire","tag-featured-news","tag-ie","tag-ireland","tag-mobile","tag-news","tag-pymnts-intelligence","tag-pymnts-news","tag-pymnts-study","tag-technology","tag-trustly"],"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@ie\/116968544282011393","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/posts\/600044","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/comments?post=600044"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/posts\/600044\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/media\/600045"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/media?parent=600044"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/categories?post=600044"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/tags?post=600044"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}