{"id":605060,"date":"2026-07-26T13:44:16","date_gmt":"2026-07-26T13:44:16","guid":{"rendered":"https:\/\/www.europesays.com\/ie\/605060\/"},"modified":"2026-07-26T13:44:16","modified_gmt":"2026-07-26T13:44:16","slug":"lower-profit-margins-set-to-foil-chinese-carmakers-price-war-plans-despite-falling-sales","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/ie\/605060\/","title":{"rendered":"Lower profit margins set to foil Chinese carmakers\u2019 price war plans despite falling sales"},"content":{"rendered":"<p datatype=\"p\" data-qa=\"Component-Component\" class=\"e8zc9q40 css-1c6uqr6 ec74h0k1\">Narrowing profit margins due to higher raw material costs have dealt yet another major blow to China\u2019s carmakers as they face shrinking market demand amid a rollback of purchase subsidies and tax incentives.<\/p>\n<p>The dire scenario could also dash Chinese consumers\u2019 hopes for <a target=\"_self\" class=\"e1yy41x40 ef9u0v01 css-1ankfgb ecgc78b0\" href=\"https:\/\/www.scmp.com\/business\/china-evs\/article\/3358970\/will-slowing-car-sales-china-reignite-brutal-price-war-crowded-market?module=inline&amp;pgtype=article\" title=\"\" data-qa=\"BaseLink-renderAnchor-StyledAnchor\" rel=\"nofollow noopener\">steep discounts,<\/a> despite carmakers\u2019 efforts to reduce their inventories, according to dealers and analysts.<\/p>\n<p datatype=\"p\" data-qa=\"Component-Component\" class=\"e8zc9q40 css-1c6uqr6 ec74h0k1\">\u201cThe crux point is that most carmakers are facing squeezed margins and are unable to offer further price cuts to attract buyers,\u201d said Qian Kang, the owner of a vehicle circuit board factory in eastern China\u2019s Zhejiang province. \u201cIt is expected that several small players may be edged out because of weak sales.\u201d<\/p>\n<p datatype=\"p\" data-qa=\"Component-Component\" class=\"e8zc9q40 css-1c6uqr6 ec74h0k1\">Net earnings derived from selling a car priced at 100,000 yuan (US$14,780) now stood at just 1,500 yuan, translating into a profit margin of only 1.5 per cent, Chen Shihua, deputy secretary general of the China Association of Automobile Manufacturers (CAAM), told an industry conference in Changchun, the capital of northeastern China\u2019s Jilin province, last week.<\/p>\n<p datatype=\"p\" data-qa=\"Component-Component\" class=\"e8zc9q40 css-1c6uqr6 ec74h0k1\">That represented a sharp decline from the 3.4 per cent profit margin in May, according to numbers released by the China Passenger Car Association (CPCA).<\/p>\n<p datatype=\"p\" data-qa=\"Component-Component\" class=\"e8zc9q40 css-1c6uqr6 ec74h0k1\">Government statistics show that downstream manufacturing sectors in mainland China reported an average profit margin of 6.1 per cent two months ago.<\/p>\n<p datatype=\"p\" data-qa=\"Component-Component\" class=\"e8zc9q40 css-1c6uqr6 ec74h0k1\">In the first half of this year, sales of cars on the mainland plunged 20.2 per cent year on year to 8.7 million units, according to data from the CPCA.<\/p>\n","protected":false},"excerpt":{"rendered":"Narrowing profit margins due to higher raw material costs have dealt yet another major blow to China\u2019s carmakers&hellip;\n","protected":false},"author":2,"featured_media":605061,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_share_on_mastodon":"0"},"categories":[174],"tags":[79,26607,255585,179,18,19,17,255588,50145,255586,255587,31161],"class_list":["post-605060","post","type-post","status-publish","format-standard","has-post-thumbnail","category-economy","tag-business","tag-byd","tag-chinese-carmakers-narrowing-profit-margin","tag-economy","tag-eire","tag-ie","tag-ireland","tag-leapmotor","tag-price-war","tag-rising-raw-material-costs","tag-slowing-car-sales","tag-tax-incentives"],"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@ie\/116986581301890405","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/posts\/605060","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/comments?post=605060"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/posts\/605060\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/media\/605061"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/media?parent=605060"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/categories?post=605060"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/tags?post=605060"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}