{"id":630708,"date":"2026-08-10T19:47:15","date_gmt":"2026-08-10T19:47:15","guid":{"rendered":"https:\/\/www.europesays.com\/ie\/630708\/"},"modified":"2026-08-10T19:47:15","modified_gmt":"2026-08-10T19:47:15","slug":"champion-names-v-of-bts-as-the-face-of-true-champion","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/ie\/630708\/","title":{"rendered":"Champion Names V of BTS as the Face of \u201cTrue Champion\u201d"},"content":{"rendered":"

\t\t\t\t\t\t\t\t\"VCourtesy of Champion<\/p>\n

Champion<\/strong> names V<\/strong><\/a> of BTS<\/strong><\/a> as the face of its new \u201cTrue Champion\u201d campaign, marking the start of a global partnership with the South Korean singer and songwriter. The FW26 project places V at the center of Champion\u2019s latest chapter, with a focus on individuality, creative identity and the influence that artists and athletes bring to contemporary culture.<\/p>\n

V, whose given name is Kim Taehyung<\/strong>, brings an established presence in music and fashion to the partnership. As a member of BTS, he has built an international following while developing a distinct visual identity through solo projects, performances and personal style. His first solo album, Layover, arrived in 2023, drawing from jazz and R&B influences with a more intimate musical direction.<\/p>\n

\"VCourtesy of Champion<\/p>\n

That interest carries into the Champion campaign imagery. V appears in a series of relaxed looks that draw from varsity, collegiate and athletic dressing. Oversized jackets, quarter zip tops, sweatpants, rugby inspired pieces and retro sneakers shape the wardrobe, creating a casual visual language that fits closely with the way he approaches off duty style.<\/p>\n

V has described choosing his clothes according to what feels right in the moment, often combining different influences without following a fixed formula. Casual pieces form an important part of that approach, especially simple T-shirts and comfortable silhouettes.<\/p>\n

Among the pieces featured, V singles out a gray long sleeve shirt with a red Champion logo as a personal favorite. The red detail gives the otherwise simple piece a stronger visual point, matching his preference for adding touches of red to his outfits.<\/p>\n

\"\"Courtesy of Champion
\n\"\"Courtesy of Champion<\/p>\n

Champion uses V\u2019s involvement to introduce \u201cTrue Champion\u201d as a campaign centered on people shaping culture through their own perspectives. The partnership connects the brand\u2019s athletic identity with V\u2019s influence in music, fashion and visual culture, giving the campaign a global lead figure with a clear personal point of view.<\/p>\n

The wider FW26 campaign also includes Romeo Beckham<\/strong>, SOFI TUKKER<\/strong>, Kyle Kuzma<\/strong>, Danna Paola<\/strong>, Megan Keller<\/strong>, Bella Sims<\/strong> and Jaalen Best<\/strong>. Their involvement extends the project into sports, music and entertainment, while V leads the first visual chapter of \u201cTrue Champion.\u201d<\/p>\n

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\n\t\t\tView Gallery<\/p>\n

\t\t\t\t10 images\t\t\t<\/p>\n

\t<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"Courtesy of Champion Champion names V of BTS as the face of its new \u201cTrue Champion\u201d campaign, marking…\n","protected":false},"author":2,"featured_media":630709,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_share_on_mastodon":"0"},"categories":[268],"tags":[266462,5433,434,91111,18,117,266463,19,17,242500,108951],"class_list":["post-630708","post","type-post","status-publish","format-standard","has-post-thumbnail","category-celebrities","tag-ad-campaigns","tag-bts","tag-celebrities","tag-celebs","tag-eire","tag-entertainment","tag-fw26","tag-ie","tag-ireland","tag-sportswear","tag-v"],"share_on_mastodon":{"url":"","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/posts\/630708","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/comments?post=630708"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/posts\/630708\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/media\/630709"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/media?parent=630708"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/categories?post=630708"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/tags?post=630708"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}