{"id":645544,"date":"2026-08-19T14:21:17","date_gmt":"2026-08-19T14:21:17","guid":{"rendered":"https:\/\/www.europesays.com\/ie\/645544\/"},"modified":"2026-08-19T14:21:17","modified_gmt":"2026-08-19T14:21:17","slug":"gap-x-malbon-reunite-for-golf-inspired-americana-capsule-collection","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/ie\/645544\/","title":{"rendered":"Gap x Malbon Reunite for Golf-Inspired Americana Capsule Collection"},"content":{"rendered":"<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tThe <a href=\"https:\/\/wwd.com\/tag\/gap\/\" id=\"auto-tag_gap\" data-tag=\"gap\" rel=\"nofollow noopener\" target=\"_blank\">Gap<\/a> and trendy golf brand, <a href=\"https:\/\/wwd.com\/tag\/malbon\/\" id=\"auto-tag_malbon\" data-tag=\"malbon\" rel=\"nofollow noopener\" target=\"_blank\">Malbon<\/a>, are reuniting for fall.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tThe two companies, which first collaborated last year, have created a second capsule of American sportswear inspired by <a href=\"https:\/\/wwd.com\/fashion-news\/fashion-scoops\/gap-collaborate-malbon-jesper-parnevik-1237872576\/\" data-type=\"post\" data-id=\"1237872576\" rel=\"nofollow noopener\" target=\"_blank\">Gap\u2019s archives and blended with Malbon<\/a>\u2019s slightly irreverent design aesthetic.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\t\u201cWe\u2019re proud to continue our partnership with <a href=\"https:\/\/wwd.com\/fashion-news\/sportswear\/malbon-fabletics-stephen-malbon-erica-malbon-1237988684\/\" id=\"related_article_link_malbon\" data-tag=\"malbon\" rel=\"nofollow noopener\" target=\"_blank\">Malbon<\/a> following the strong momentum after our first <a href=\"https:\/\/wwd.com\/tag\/collaboration\/\" id=\"auto-tag_collaboration\" data-tag=\"collaboration\" rel=\"nofollow noopener\" target=\"_blank\">collaboration<\/a>,\u201d said <a data-id=\"1238426805\" data-type=\"post\" href=\"https:\/\/wwd.com\/business-news\/retail\/ceo-mark-breitbard-on-how-gap-brand-maintains-momentum-1238426805\/\" rel=\"nofollow noopener\" target=\"_blank\">Mark Breitbard<\/a>, president and chief executive officer of <a href=\"https:\/\/wwd.com\/sourcing-journal\/sj-denim\/gap-targets-nordic-baltic-markets-iconic-brands-1239129152\/\" id=\"related_article_link_gap\" data-tag=\"gap\" rel=\"nofollow noopener\" target=\"_blank\">Gap<\/a> Brand. \u201cThe response showed us the power of bringing together great product, sport and style. This collection takes that idea even further, extending the partnership into a broader lifestyle expression for our customers.\u201d<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tThe 35-piece collection of men\u2019s and womenswear includes heritage-inspired silhouettes and contemporary styling in a capsule that can work both on and off the golf course. Classic rugby polos, pleated skirts, preppy knits, relaxed outerwear and limited-edition golf accessories are among the pieces offered. They will retail for $28 to $250.<\/p>\n<p>\t\t\t\t\t\t<img loading=\"lazy\" class=\"c-lazy-image__img lrv-u-background-color-grey-lightest lrv-u-width-100p lrv-u-display-block lrv-u-height-auto\" src=\"https:\/\/wwd.com\/wp-content\/themes\/vip\/pmc-wwd-2021\/assets\/public\/lazyload-fallback.gif\" data-lazy-src=\"https:\/\/www.europesays.com\/ie\/wp-content\/uploads\/2026\/08\/GapxMalbon_1.jpg\" alt=\"Gap x Malbon capsule\" data-lazy- data-lazy- height=\"1024\" width=\"682\" decoding=\"async\"\/><\/p>\n<p>\t\t\t\t\tThe Gap x Malbon collection includes modern versions of American classics.<\/p>\n<p>\t\t\t\t\t\t\t\t\tCourtesy<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\t\u201cReturning for a second <a href=\"https:\/\/wwd.com\/footwear-news\/sneaker-news\/supreme-timberland-diamond-plate-6-inch-premium-waterproof-boot-2026-release-date-1239128192\/\" id=\"related_article_link_collaboration\" data-tag=\"collaboration\" rel=\"nofollow noopener\" target=\"_blank\">collaboration<\/a> with Gap felt so natural,\u201d said Stephen and Erica Malbon, founders of Malbon. \u201cBy expanding further into the women\u2019s offering in this collection, we\u2019re able to tell a story around the intersection of fashion and sport in a way that feels even more complete. Gap has such an incredible legacy of timeless American style \u2014 it\u2019s exciting to continue building on that foundation while bringing Malbon\u2019s own point of view to the table.\u201d<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tThe campaign was shot by Duncan Wolfe and will be accompanied by storytelling online and through community activations, Gap said.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tThe Gap \u00d7 Malbon collection launches on Friday at noon ET on the Gap website, and it will also be offered at 18 Gap stores. The collection will also be sold in Japan, Mexico, China, the Philippines, Australia, the U.K., Turkey and on Zalando.<\/p>\n<p>\t\t\t\t\t\t<img loading=\"lazy\" class=\"c-lazy-image__img lrv-u-background-color-grey-lightest lrv-u-width-100p lrv-u-display-block lrv-u-height-auto\" src=\"https:\/\/wwd.com\/wp-content\/themes\/vip\/pmc-wwd-2021\/assets\/public\/lazyload-fallback.gif\" data-lazy-src=\"https:\/\/www.europesays.com\/ie\/wp-content\/uploads\/2026\/08\/GapxMalbon_2.jpg\" alt=\"Gap x Malbon capsule\" data-lazy- data-lazy- height=\"1024\" width=\"683\" decoding=\"async\"\/><\/p>\n<p>\t\t\t\t\tA look from the Gap x Malbon capsule.<\/p>\n<p>\t\t\t\t\t\t\t\t\tCourtesy<\/p>\n","protected":false},"excerpt":{"rendered":"The Gap and trendy golf brand, Malbon, are reuniting for fall. The two companies, which first collaborated last&hellip;\n","protected":false},"author":2,"featured_media":645545,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_share_on_mastodon":"0"},"categories":[74],"tags":[13547,18,74605,19,17,273192,82],"class_list":["post-645544","post","type-post","status-publish","format-standard","has-post-thumbnail","category-technology","tag-collaboration","tag-eire","tag-gap","tag-ie","tag-ireland","tag-malbon","tag-technology"],"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@ie\/117122623367081591","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/posts\/645544","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/comments?post=645544"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/posts\/645544\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/media\/645545"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/media?parent=645544"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/categories?post=645544"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/tags?post=645544"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}