{"id":646788,"date":"2026-08-20T06:33:39","date_gmt":"2026-08-20T06:33:39","guid":{"rendered":"https:\/\/www.europesays.com\/ie\/646788\/"},"modified":"2026-08-20T06:33:39","modified_gmt":"2026-08-20T06:33:39","slug":"the-new-role-of-wallpaper-shifts-from-final-layer-to-starting-point","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/ie\/646788\/","title":{"rendered":"the new role of wallpaper shifts from final layer to starting point"},"content":{"rendered":"<p><b>SELECTED WALLPAPERS &amp; INTERIORS\u2019 MATERIAL DEPTH<\/b><\/p>\n<p>\u00a0<\/p>\n<p>Once treated as a final layer chosen only after the architecture was resolved and furniture was in place, luxury <a href=\"https:\/\/www.designboom.com\/tag\/wallpaper\/\" rel=\"nofollow noopener\" target=\"_blank\"><b>wallpaper<\/b><\/a> has evolved into a primary architectural material. In modern practice, it is selected at the start of a project to establish atmosphere, proportion, and identity. Selected Wallpapers &amp; Interiors has become a central part of this shift, championing spaces where texture replaces superficial ornament and material depth replaces excess to define contemporary high-end interiors across private residences and boutique hospitality projects. <\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"size-full wp-image-1200678 lazyload\" bad-src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"the new role of luxury wallpaper shifts from final layer to starting point - 1\" width=\"818\" height=\"955\" src=\"https:\/\/www.europesays.com\/ie\/wp-content\/uploads\/2026\/08\/selected-wallpapers_designboom_01.jpg\"  data- loading=\"lazy\"\/><br \/>Selected Wallpapers &amp; Interiors luxury wallcoverings | all images courtesy of <a href=\"https:\/\/www.selectedwallpapers.com\/en\" target=\"_blank\" rel=\"noopener nofollow\">Selected Wallpapers &amp; Interiors<\/a><\/p>\n<p>\u00a0<\/p>\n<p>\u00a0<\/p>\n<p><b>CURATING ACROSS GLOBAL DESIGN HOUSES FOR BESPOKE SCHEMES<\/b><\/p>\n<p>\u00a0<\/p>\n<p>Acting more as a material consultancy than a traditional retailer, Selected Wallpapers &amp; Interiors collaborates with European architects to curate complex, multi-house interior schemes, advising on how different tactile grounds behave together within a space\u2019s specific footprint. Representing 55 world-leading refined design houses, including Arte, \u00c9litis, Dedar, and Casamance, the Netherlands-based <a href=\"https:\/\/www.selectedwallpapers.com\/en\" target=\"_blank\" rel=\"noopener nofollow\"><b>company<\/b><\/a> has treated wallcoverings as a fine craft for generations. Through woven textiles, natural fibers, wood veneers, and hand-finished reliefs, its <strong><a href=\"https:\/\/www.selectedwallpapers.com\/en\/collections\/luxury-exclusive-wallpaper\" target=\"_blank\" rel=\"noopener nofollow\">luxury wallpaper<\/a><\/strong> creates surfaces that convey scale, texture and reflect light in ways paint simply cannot match.<\/p>\n<p><img decoding=\"async\" class=\"size-full wp-image-1200682 lazyload\" bad-src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"the new role of luxury wallpaper shifts from final layer to starting point - 2\" width=\"818\" height=\"545\" src=\"https:\/\/www.europesays.com\/ie\/wp-content\/uploads\/2026\/08\/selected-wallpapers_designboom_02.jpg\"  data- loading=\"lazy\"\/><br \/>wallcoverings offer craftsmanship, texture and depth as tactile qualities no paint can replicate<\/p>\n<p>\u00a0<\/p>\n<p>\u00a0<\/p>\n<p><b>LUXURY WALLPAPER BECOMES ARCHITECTURAL COMPONENT<\/b><\/p>\n<p>\u00a0<\/p>\n<p>For Selected Wallpapers &amp; Interiors, the most significant change is philosophical. Walls are no longer empty planes waiting to be decorated once the architecture is finished. Like bespoke furniture, they define rhythm, proportion, and identity, shaping the emotional atmosphere of a room long before individual objects arrive. For the houses that make it and the specialists who curate it, luxury wallpaper has become the clearest expression of that idea. The wall is no longer simply there to support the interior. Increasingly, it is the interior.<\/p>\n<p>\u00a0<\/p>\n<p>Embodying this idea is <strong><a href=\"https:\/\/www.selectedwallpapers.com\/en\/collections\/arte-wallpaper\" target=\"_blank\" rel=\"noopener nofollow\">Arte<\/a><\/strong>, one of Selected Wallpapers &amp; Interiors\u2019 core partners. The Belgian wallcovering brand brings decades of artisanal craftsmanship to boutique hotels and private residences worldwide. Through an interplay of rich textures, bold structural relief, and refined motifs, Arte transforms walls and partitions into dynamic spatial features.<\/p>\n<p><img decoding=\"async\" class=\"size-full wp-image-1200683 lazyload\" bad-src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"the new role of luxury wallpaper shifts from final layer to starting point - 3\" width=\"818\" height=\"955\" src=\"https:\/\/www.europesays.com\/ie\/wp-content\/uploads\/2026\/08\/selected-wallpapers_designboom_03.jpg\"  data- loading=\"lazy\"\/><br \/>wallcoverings act as a primary architectural material, setting atmosphere, and identity<\/p>\n<p>\u00a0<\/p>\n<p>Tactile materials such as natural fibers, woven grasscloth, and handmade dimensional finishes derive the depth of luxury wallpaper from how they interact with the environment. Beyond visual warmth, these organic materials soften hard structural lines while offering valuable acoustic comfort. As dynamic plays of light, texture, and scale are difficult to convey online, physical samples provided directly by Selected Wallpapers &amp; Interiors serve as an essential service of excellence, guiding a deliberate specification process that ensures every space feels balanced, authentic, and enduring.<\/p>\n<p>\u00a0<\/p>\n<p><img decoding=\"async\" class=\"size-full wp-image-1200684 lazyload\" bad-src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"the new role of luxury wallpaper shifts from final layer to starting point - 4\" width=\"818\" height=\"545\" src=\"https:\/\/www.europesays.com\/ie\/wp-content\/uploads\/2026\/08\/selected-wallpapers_designboom_04.jpg\"  data- loading=\"lazy\"\/><br \/>transforming vertical surfaces from passive backdrops into textured architectural building blocks<\/p>\n<p><img decoding=\"async\" class=\"size-full wp-image-1200685 lazyload\" bad-src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"the new role of luxury wallpaper shifts from final layer to starting point - 5\" width=\"818\" height=\"955\" src=\"https:\/\/www.europesays.com\/ie\/wp-content\/uploads\/2026\/08\/selected-wallpapers_designboom_05.jpg\"  data- loading=\"lazy\"\/><br \/>wallcoverings establish the material language and set the palette of a space<\/p>\n<p>\u00a0<\/p>\n<p>\u00a0<\/p>\n<p><b>project info:<\/b><\/p>\n<p>\u00a0<\/p>\n<p><strong>product:\u00a0<\/strong><a href=\"https:\/\/www.selectedwallpapers.com\/en\/collections\/new-luxury-wallpaper\" target=\"_blank\" rel=\"noopener nofollow\">Luxury Wallpaper<\/a><\/p>\n<p><b>company:<\/b> <a href=\"https:\/\/www.selectedwallpapers.com\/en\" target=\"_blank\" rel=\"noopener nofollow\">Selected Wallpapers &amp; Interiors<\/a>\u00a0<\/p>\n<p><b>materials: <\/b>woven textiles, natural fibers, grasscloth, wood veneers, embossed reliefs, metallic grounds<\/p>\n","protected":false},"excerpt":{"rendered":"SELECTED WALLPAPERS &amp; INTERIORS\u2019 MATERIAL DEPTH \u00a0 Once treated as a final layer chosen only after the architecture&hellip;\n","protected":false},"author":2,"featured_media":646789,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_share_on_mastodon":"0"},"categories":[267],"tags":[365,362,363,364,366,18,117,19,17,2620],"class_list":["post-646788","post","type-post","status-publish","format-standard","has-post-thumbnail","category-arts-and-design","tag-arts","tag-arts-and-design","tag-artsanddesign","tag-artsdesign","tag-design","tag-eire","tag-entertainment","tag-ie","tag-ireland","tag-wallpaper"],"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@ie\/117126445527984986","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/posts\/646788","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/comments?post=646788"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/posts\/646788\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/media\/646789"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/media?parent=646788"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/categories?post=646788"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/tags?post=646788"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}