{"id":664780,"date":"2026-08-31T07:05:18","date_gmt":"2026-08-31T07:05:18","guid":{"rendered":"https:\/\/www.europesays.com\/ie\/664780\/"},"modified":"2026-08-31T07:05:18","modified_gmt":"2026-08-31T07:05:18","slug":"study-suggests-the-more-time-we-spend-with-ai-the-more-robot-like-we-become-sciencealert","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/ie\/664780\/","title":{"rendered":"Study Suggests The More Time We Spend With AI, The More Robot-Like We Become : ScienceAlert"},"content":{"rendered":"<p>We know that AI is transforming modern life in myriad ways \u2013 influencing everything from <a href=\"https:\/\/www.sciencealert.com\/scientists-discover-73-volcanic-calderas-hidden-across-the-ocean-floor\" rel=\"nofollow noopener\" target=\"_blank\">scientific research<\/a> to <a href=\"https:\/\/www.sciencealert.com\/study-finds-chatgpt-may-help-you-learn-faster-but-theres-a-catch\" rel=\"nofollow noopener\" target=\"_blank\">student education<\/a>.<\/p>\n<p>But it&#8217;s less clear how we&#8217;re all affected as consumers, with the growing use of these advanced tools in customer service settings, such as retail and healthcare.<\/p>\n<p>A new theoretical paper published in <a href=\"https:\/\/doi.org\/10.1007\/s00146-026-03299-w\" rel=\"nofollow noopener\" target=\"_blank\">AI &amp; Society<\/a> argues that spending a lot of time interacting with customer-support AIs could lead us to adopt patterns these robotic agents can more easily process, including mimicking how they communicate. <\/p>\n<p>Ironically, the study authors suggest that as these AI bots are getting <a href=\"https:\/\/www.sciencealert.com\/1000-ai-agents-started-agreeing-without-anyone-telling-them-to\" rel=\"nofollow noopener\" target=\"_blank\">more human-like<\/a> and more difficult to distinguish from real people \u2013 at least in a typing-out-messages way \u2013 we might be reflecting back other characteristics of the machines we&#8217;re chatting with, and becoming less like ourselves.<\/p>\n<p><img decoding=\"async\" width=\"642\" height=\"351\" src=\"https:\/\/www.europesays.com\/ie\/wp-content\/uploads\/2026\/08\/RobotoidHumanness.jpg\" alt=\"Robotoid humanness\" class=\"wp-image-216568\"   loading=\"lazy\"\/>The researchers use the term &#8220;robotoid humanness&#8221; to describe a proposed way that repeatedly interacting with AI could change our sense of self. (Ozturkcan et al., AI Soc., 2026)<\/p>\n<p>The international team of researchers behind the study theorizes that we make ourselves more &#8216;AI-compatible&#8217; through repeated interactions with the technology, limiting our quirks, idiosyncrasies, and unpredictability.<\/p>\n<p>&#8220;Social robots for customer service settings are designed to mimic gestures, speech, and emotional cues to elicit cognitive and emotional responses from customers,&#8221; <a href=\"https:\/\/www.birmingham.ac.uk\/news\/2026\/interacting-with-customer-service-ai-can-make-people-act-more-like-robots-research-suggests\" rel=\"nofollow noopener\" target=\"_blank\">says<\/a> Inci Toral-Manson, a marketing researcher at the University of Birmingham in the UK.<\/p>\n<p>&#8220;Our research explores how dealing with these anthropomorphized robots can create a bidirectional influence, where robots become more like people, and people become more like robots, which we call &#8216;robotoid humanness&#8217;.&#8221;<\/p>\n<p>The study is entirely theoretical, so there were no tests done on people over time to measure the effects of interactions with AI. However, the team&#8217;s framework draws on <a href=\"https:\/\/doi.org\/10.1007\/s12369-014-0267-6\" rel=\"nofollow noopener\" target=\"_blank\">previous studies<\/a> into human and robot interactions.<\/p>\n<p>At the core of the argument here is that AI has reached a stage where it can do a passable job of providing customer support and holding a natural conversation. Not only that, it can personalize itself to individual users (by remembering what&#8217;s been said, for example).<\/p>\n<p>That blurs the line between bot and person, and can make the exchange feel more social, or the AIs seem more &#8216;alive&#8217; than ever.<\/p>\n<p><img decoding=\"async\" width=\"642\" height=\"428\" src=\"https:\/\/www.europesays.com\/ie\/wp-content\/uploads\/2026\/08\/ChatGPTApp.jpg\" alt=\"ChatGPT app\" class=\"wp-image-216570\"   loading=\"lazy\"\/>Millions of us are interacting with apps like ChatGPT every day. (<a href=\"https:\/\/unsplash.com\/photos\/a-person-holding-a-cell-phone-in-their-hand-Aj7cDaR6QXs\" rel=\"nofollow noopener\" target=\"_blank\">Solen Feyissa\/Unsplash<\/a>)<\/p>\n<p>&#8220;The consumer acts, the robot responds, and with repeated exposure, in time the consumer internalizes the exchange,&#8221; <a href=\"https:\/\/www.birmingham.ac.uk\/news\/2026\/interacting-with-customer-service-ai-can-make-people-act-more-like-robots-research-suggests\" rel=\"nofollow noopener\" target=\"_blank\">says<\/a> Selcen Ozturkcan, a management engineer at Linnaeus University in Sweden.<\/p>\n<p>&#8220;<a href=\"https:\/\/www.sciencealert.com\/artificial-intelligence\" rel=\"nofollow noopener\" target=\"_blank\">Machine learning and AI<\/a> can amplify this process, adjusting robot behavior based on user input, enabling more personalized and human-like mimicry from the robot.&#8221;<\/p>\n<p>The researchers go on to posit that our sense of &#8216;self&#8217;, and the profile we construct of ourselves as individuals, is influenced by this.<\/p>\n<p><a href=\"https:\/\/www.sciencealert.com\/newsletter?int_promo=stargazing\" rel=\"nofollow noopener\" target=\"_blank\"><img decoding=\"async\" width=\"642\" height=\"336\" src=\"https:\/\/www.europesays.com\/ie\/wp-content\/uploads\/2026\/08\/1788159918_682_FOMO-1200x628-_Dont-miss-the-next-breakthrough_-cosmic-colourful-642x336.jpg\" alt=\"Subscribe to ScienceAlert's free fact-checked newsletter\" class=\"wp-image-201722\"   loading=\"lazy\"\/><\/a><\/p>\n<p>Whereas the feedback from real people that we get to inform our sense of self is often unexpected and uncontrolled from our perspective, with AI robots it&#8217;s affirming, based on statistics, and algorithm-driven. Their hypothesis is that over time, we may begin to reflect some of the patterns the algorithm rewards. <\/p>\n<p>&#8220;For people, the innate instinct to mirror can lead to people returning the robot&#8217;s communicative behaviors, making them more robot-like,&#8221; <a href=\"https:\/\/www.birmingham.ac.uk\/news\/2026\/interacting-with-customer-service-ai-can-make-people-act-more-like-robots-research-suggests\" rel=\"nofollow noopener\" target=\"_blank\">says<\/a> Ozturkcan.<\/p>\n<p>To put it another way, the AI is designed to respond best to a version of ourselves that has the (human) edges smoothed off. The study proposes that, with repeated encounters, we may implicitly drift toward that identity to get the best responses and advance the conversations.<\/p>\n<p>Clearly, all of this needs to be tested experimentally, but these researchers <a href=\"https:\/\/doi.org\/10.1007\/s00146-024-01877-4\" rel=\"nofollow noopener\" target=\"_blank\">aren&#8217;t the first<\/a> to suggest that AI interactions risk changing our thinking and how we express ourselves as flesh-and-blood people.<\/p>\n<p>The human brain remains distinct from AI <a href=\"https:\/\/www.sciencealert.com\/our-brains-can-still-outsmart-ai-using-one-clever-trick\" rel=\"nofollow noopener\" target=\"_blank\">in a multitude of ways<\/a>, and the team behind the study is concerned that AI-mediated services could narrow the range of very human ways people understand and present themselves. <\/p>\n<p>For now, this could prompt us to notice when a helpful tool starts shaping the terms of the conversation.<\/p>\n<p><strong>Related: <a href=\"https:\/\/www.sciencealert.com\/generative-ai-could-invent-biological-discoveries-that-dont-exist\" rel=\"nofollow noopener\" target=\"_blank\">There&#8217;s a Hidden Risk of Letting AI &#8216;Discover&#8217; New Biology<\/a><\/strong><\/p>\n<p>&#8220;Robots and AI are now commonplace in customer service,&#8221; <a href=\"https:\/\/www.birmingham.ac.uk\/news\/2026\/interacting-with-customer-service-ai-can-make-people-act-more-like-robots-research-suggests\" rel=\"nofollow noopener\" target=\"_blank\">says<\/a> Jean-Paul de Cros Peronard, a business development scientist at Aarhus University in Denmark.<\/p>\n<p>&#8220;So it is important that we understand how people interact with them for businesses to use the technology at their disposal to best effect, whilst remaining ethical.&#8221; <\/p>\n<p>The research has been published in <a href=\"https:\/\/doi.org\/10.1007\/s00146-026-03299-w\" rel=\"nofollow noopener\" target=\"_blank\">AI &amp; Society<\/a>.<\/p>\n<p>This article was fact-checked by <a href=\"https:\/\/www.sciencealert.com\/rebecca-dyer\" rel=\"nofollow noopener\" target=\"_blank\">Rebecca Dyer<\/a> and edited by <a href=\"https:\/\/www.sciencealert.com\/rebecca-dyer\" rel=\"nofollow noopener\" target=\"_blank\">Rebecca Dyer<\/a>. While we pride ourselves on our process, we are only human. If you spot a mistake, <a href=\"https:\/\/www.sciencealert.com\/contact-us\" rel=\"nofollow noopener\" target=\"_blank\">please let us know<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"We know that AI is transforming modern life in myriad ways \u2013 influencing everything from scientific research to&hellip;\n","protected":false},"author":2,"featured_media":664781,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_share_on_mastodon":"0"},"categories":[261],"tags":[291,289,290,18,19,17,808,82],"class_list":["post-664780","post","type-post","status-publish","format-standard","has-post-thumbnail","category-artificial-intelligence","tag-ai","tag-artificial-intelligence","tag-artificialintelligence","tag-eire","tag-ie","tag-ireland","tag-msft-content","tag-technology"],"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@ie\/117188856477742369","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/posts\/664780","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/comments?post=664780"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/posts\/664780\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/media\/664781"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/media?parent=664780"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/categories?post=664780"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/tags?post=664780"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}