{"id":672300,"date":"2026-09-04T13:34:14","date_gmt":"2026-09-04T13:34:14","guid":{"rendered":"https:\/\/www.europesays.com\/ie\/672300\/"},"modified":"2026-09-04T13:34:14","modified_gmt":"2026-09-04T13:34:14","slug":"tiktok-is-adding-voice-polls-and-carousels-to-its-comments","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/ie\/672300\/","title":{"rendered":"TikTok is adding voice, polls and carousels to its comments"},"content":{"rendered":"<p class=\"wp-block-paragraph\">The battle between TikTok, Instagram and YouTube isn\u2019t just about videos and views: it\u2019s about engagement \u2013 and that\u2019s also a key metric for music marketers judging the success of their campaigns and content.<\/p>\n<p class=\"wp-block-paragraph\">So, some\u00a0<a href=\"https:\/\/newsroom.tiktok.com\/say-more-in-the-comments?lang=en\" target=\"_blank\" rel=\"noopener nofollow\">notable news today from TikTok<\/a>\u00a0with updates to its comments section. It\u2019s introducing voice comments, comment polls and new kinds of photo comments.<\/p>\n<p class=\"wp-block-paragraph\">The first of those are voice messages up to 60 seconds long which can be posted under any video. They\u2019ll be rolling out \u201cover the next month\u201d \u2013\u00a0but only to people aged 18 and up. It\u2019s unclear whether under-18s will be blocked from listening to other people\u2019s voice comments as well as posting their own.<\/p>\n<p class=\"wp-block-paragraph\">Comment polls are a feature for creators, who can now add a poll when they\u2019re commenting on their own videos. Similar to other platforms, they\u2019ll choose up to five answers for the poll and set how long it should last.<\/p>\n<p class=\"wp-block-paragraph\">Finally, TikTok already allows photo comments, but now those can be carousels of up to nine photos at once, or \u2018Live Photos\u2019 from their camera roll with \u201ca brief burst of motion\u201d.<\/p>\n<p class=\"wp-block-paragraph\">All of this is designed to make TikTok\u2019s comments section \u2013\u00a0which already fields 1.7bn new comments a day \u2013 feel more dynamic. We\u2019re also sure that artists on TikTok will be able to put the new features to inventive use.<\/p>\n<p>Related Stories\t\t\t<\/p>\n<p><script async src=\"\/\/www.tiktok.com\/embed.js\"><\/script><\/p>\n","protected":false},"excerpt":{"rendered":"The battle between TikTok, Instagram and YouTube isn\u2019t just about videos and views: it\u2019s about engagement \u2013 and&hellip;\n","protected":false},"author":2,"featured_media":672301,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_share_on_mastodon":"0"},"categories":[74],"tags":[18,19,17,28426,1114,82,1150],"class_list":["post-672300","post","type-post","status-publish","format-standard","has-post-thumbnail","category-technology","tag-eire","tag-ie","tag-ireland","tag-music-marketing","tag-social-media","tag-technology","tag-tiktok"],"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@ie\/117213034666352358","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/posts\/672300","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/comments?post=672300"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/posts\/672300\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/media\/672301"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/media?parent=672300"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/categories?post=672300"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/tags?post=672300"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}