{"id":93304,"date":"2025-09-29T20:33:15","date_gmt":"2025-09-29T20:33:15","guid":{"rendered":"https:\/\/www.europesays.com\/ie\/93304\/"},"modified":"2025-09-29T20:33:15","modified_gmt":"2025-09-29T20:33:15","slug":"uk-alt-net-leader-netomnia-evolves-brand-to-signal-future-ready-fibre-network","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/ie\/93304\/","title":{"rendered":"UK Alt-Net Leader Netomnia Evolves Brand to Signal Future-Ready Fibre Network"},"content":{"rendered":"<p>&#13;<br \/>\n\tNetomnia, the UK\u2019s second-largest alternative network provider (Alt-Net), announced its refined brand identity centred on the idea \u201cWhere the most powerful Internet lives.\u201d\u00a0<\/p>\n<p>&#13;<br \/>\n\tThe evolution strengthens Netomnia\u2019s positioning as \u201ca fibre network built for whatever comes next\u201d \u2013 capturing the company\u2019s scale, ambition, and readiness to power the future.<\/p>\n<p id=\"inarticlemodule\">&#13;<br \/>\n\t<a href=\"https:\/\/bit.ly\/3FEUMYe\" rel=\"nofollow noopener\" target=\"_blank\">&#13;<br \/>\n\t\t<img loading=\"lazy\" decoding=\"async\" class=\"k2_lazy k2_lazy_small\" data-loaded=\"false\" src=\"https:\/\/www.europesays.com\/ie\/wp-content\/uploads\/2025\/08\/2025_campaign_2_728.jpg\" src-small=\"data:image\/svg+xml;charset=UTF-8,%3csvg xmlns=\" http:=\"\" viewbox=\"0 0 728 90\" width=\"728\" height=\"90\" alt=\"Comarch\"\/>&#13;<br \/>\n\t\t<img loading=\"lazy\" decoding=\"async\" class=\"k2_lazy k2_lazy_small\" data-loaded=\"false\" src-small=\"\/img\/images\/Comarch\/2024_campaign_2\/2024_campaign_2_150.jpg\" src=\"data:image\/svg+xml;charset=UTF-8,%3csvg xmlns=\" http:=\"\" viewbox=\"0 0 300 150\" width=\"300\" height=\"150\" alt=\"Comarch\"\/>&#13;<br \/>\n<\/a><\/p>\n<p>&#13;<br \/>\n\tThe refresh comes at a defining moment for Netomnia. Since its 2024 merger with brsk, the company has built a wholesale fibre platform with industry-leading capital efficiency and scale. As of September 2025, it has 2.8 million premises serviceable, 400,000 connected, and is adding one million premises each year. Backed by \u00a31.6 billion in funding, Netomnia is firmly on track to reach five million premises by 2027, underpinned by next-generation technology including 10Gbps XGS-PON and the UK\u2019s first commercial 50G PON service.<\/p>\n<p>&#13;<br \/>\n\tThis evolution is more than visual. It reflects Netomnia\u2019s progression from challenger to national infrastructure leader. The company\u2019s refreshed positioning emphasises its role as a future-ready fibre network built to enable tomorrow\u2019s innovations, while the visual identity brings this ambition to life. The name itself tells the story \u2013 \u2018Net\u2019 represents the inclusive network built for everyone, while \u2018Omnia\u2019 (Latin for \u2018all things\u2019) conveys readiness to power whatever innovations come next. The refreshed circular abstract element symbolises both \u2018the right connection\u2019 and \u2018the potential\u2019, forming a complete circle that suggests connectivity and continuous progress. Modern typography and a vibrant colour palette \u2013 bold red-pink paired with deep blues and contrast black \u2013 project dynamism, confidence, and innovation, ensuring Netomnia stands out with clarity and strength.<\/p>\n<p>&#13;<br \/>\n\tThe evolved Netomnia brand will take centre stage at Connected Britain on 24\u201325 September, where industry leaders and the wider audience can experience its refreshed positioning and identity first-hand. For more information, visit Netomnia at booth 247.<\/p>\n<p>&#13;<br \/>\n\t\tJeremy Chelot, Group CEO of Netomnia, YouFibre and brsk<\/p>\n<p>&#13;<br \/>\n\t\tThis is more than a design change. It\u2019s a signal of the company we\u2019ve become \u2013 powerful, ambitious, and building the UK\u2019s third fibre infrastructure. Where the most powerful internet lives is both our idea and our promise.<\/p>\n<p>&#13;<br \/>\n\t\tSwapnil Khapekar, Head of Marketing at Netomnia<\/p>\n<p>&#13;<br \/>\n\t\tOur ambition demanded a brand as bold as our vision. This evolution reflects not just how we look, but how we position ourselves in the market. Having grown from a startup into the UK\u2019s second-largest Alt-Net, every element of our identity \u2013 from the circular motif to our confident typography \u2013 tells the story of a company built for whatever comes next.<\/p>\n","protected":false},"excerpt":{"rendered":"&#13; Netomnia, the UK\u2019s second-largest alternative network provider (Alt-Net), announced its refined brand identity centred on the idea&hellip;\n","protected":false},"author":2,"featured_media":93305,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[259],"tags":[18,32556,19,285,17,60463,82],"class_list":{"0":"post-93304","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-internet","8":"tag-eire","9":"tag-fibre-network","10":"tag-ie","11":"tag-internet","12":"tag-ireland","13":"tag-netomnia","14":"tag-technology"},"share_on_mastodon":{"url":"","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/posts\/93304","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/comments?post=93304"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/posts\/93304\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/media\/93305"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/media?parent=93304"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/categories?post=93304"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/ie\/wp-json\/wp\/v2\/tags?post=93304"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}