After months of negotiations over a rights deal, Apple and Formula 1 have finally waved the checkered flag.
Apple and Formula 1 announced a five-year agreement under which all F1 races will be available exclusively on Apple TV in the U.S. beginning in 2026. According to Apple, it will deliver the Formula 1 programming with a “more dynamic and elevated viewing experience,” and both parties expressed optimism that the deal will attract new motorsports fans in America in the years ahead. The company is rebranding the video-streaming service, which launched in 2019 as Apple TV+, to remove the plus sign.
It’s another…