{"id":18100,"date":"2026-05-06T16:58:09","date_gmt":"2026-05-06T16:58:09","guid":{"rendered":"https:\/\/www.europesays.com\/japan\/18100\/"},"modified":"2026-05-06T16:58:09","modified_gmt":"2026-05-06T16:58:09","slug":"4-new-school-japanese-brands-menswear-nerds-cant-stop-talking-about","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/japan\/18100\/","title":{"rendered":"4 New-School Japanese Brands Menswear Nerds Can’t Stop Talking About"},"content":{"rendered":"

In menswear, America-by-way-of-Japan<\/a> is a well-traveled route. (If there was a literal pipeline funneling vintage clothing straight from US closets to Japanese brands, it probably wouldn\u2019t make the process any more efficient.) What hasn\u2019t always been all that efficient, though, is buying those gems once they hit the shelves in the US\u2014especially the newer stuff.<\/p>\n

And while most of the heavy hitters\u2014OrSlow<\/a>, Kapital, Blue Blue Japan, et al.\u2014are still crushing as hard as ever, there\u2019s an entirely new class<\/a> that\u2019s matriculated over the course of the past decade. For instance, A.Presse is making some of the sickest workwear homages you can find, sticking true to the source material<\/a> but not the source materials. Or Auralee, which is the kind of brand you could wear exclusively and never tire of and, on a piece-by-piece basis, will work with any existing wardrobe I can fathom. Or Kaptain Sunshine, which has been an S-tier IYKYK pick for over a decade, but recently got a foothold in the US. Or Ssstein, which makes baggy pants<\/a> better than just about any brand out there.<\/p>\n

It might look and sound like all of these brands have an air of familiarity to them, but that\u2019s by design: they\u2019re playing with canonical styles in American menswear, but unlike a lot of the venerable reproduction brands, each of these Japanese brands has torn it all down to the studs and rebuilt it as something new. Here are four we can\u2019t stop thinking about right now.<\/p>\n

A.Presse<\/p>\n

In a way, each piece from A.Presse exists in a wonderfully-proportioned uncanny valley, in that nothing is quite as it seems. For instance, its crinkly, swishy taffeta jacket isn\u2019t made out of nylon\u2014as virtually every crinkly, swishy taffeta jacket is\u2014it\u2019s made out of a nearly 2:1 silk:cotton blend fabric. Same goes for its canvas trousers, which look like a pair of worn-in Carhartts, only that wear isn\u2019t wear at all, it\u2019s a diabolical cotton-silk-hemp blend. If you ever wondered what a mad scientist would do with some good ol\u2019 fashioned Americana, this is it.<\/p>\n

A.Presse<\/p>\n

Straight Leg Jeans<\/p>\n

A.Presse<\/p>\n

Washed Silk Polo Shirt<\/p>\n","protected":false},"excerpt":{"rendered":"In menswear, America-by-way-of-Japan is a well-traveled route. (If there was a literal pipeline funneling vintage clothing straight from…\n","protected":false},"author":2,"featured_media":18101,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[7744,14350,14347,8,17,14349,7748,14348,2082,2497,13165,1912],"class_list":{"0":"post-18100","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-japan","8":"tag-_commerce","9":"tag-_exclude-reg-gate","10":"tag-coats-and-jackets","11":"tag-japan","12":"tag-japanese","13":"tag-jeans","14":"tag-onecolumn","15":"tag-shirts","16":"tag-shopping","17":"tag-style","18":"tag-textbelowcentergridwidth","19":"tag-web"},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/japan\/wp-json\/wp\/v2\/posts\/18100","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/japan\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/japan\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/japan\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/japan\/wp-json\/wp\/v2\/comments?post=18100"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/japan\/wp-json\/wp\/v2\/posts\/18100\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/japan\/wp-json\/wp\/v2\/media\/18101"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/japan\/wp-json\/wp\/v2\/media?parent=18100"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/japan\/wp-json\/wp\/v2\/categories?post=18100"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/japan\/wp-json\/wp\/v2\/tags?post=18100"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}