Yukio Kimura, COO of Glico Asia Pacific, talks about how to ensure the snack giant\u2019s purpose remains relevant to the consumers of today.<\/p>\n
He shares insights on how the snacking landscape has shifted meaningfully over the past few years. Consumers \u2013 particularly younger ones \u2013 are no longer choosing between enjoyment and health. They want both, and they want it without compromise.<\/p>\n
Kimura also touches on the common mistake FMCG companies make when entering the region is assuming that what works globally will work locally.<\/p>\n
Japan-based snack firm Hananomi has transformed traditional fermented rice drink amazake into portable jelly sticks, targeting time-poor consumers seeking convenient health support. <\/p>\n
The product is positioned for gut health and \u201cbeauty from within\u201d, offering a gentle energy boost in an easy, on-the-go format suited to irregular eating habits. By condensing amazake into a shelf-stable format, Hananomi aims to modernise a historically popular ingredient for today\u2019s fast-paced lifestyles.<\/p>\n
Japan GreenTea Co is leveraging traditional and citrus-forward flavours to drive export growth, with sakura and yuzu teas emerging as key demand drivers across international markets. <\/p>\n
The firm\u2019s long-standing sakura tea \u2013 featuring a rapidly blooming flower infusion \u2013 remains a bestseller, while yuzu-based green and black teas are gaining traction on the back of health and flavour trends. <\/p>\n
Japanese food, snacks and nutrition company Calbee is partnering with the Singapore microbiome firm AMILI in bringing personalized nutrition to the country.<\/p>\n