{"id":21182,"date":"2026-05-12T17:22:06","date_gmt":"2026-05-12T17:22:06","guid":{"rendered":"https:\/\/www.europesays.com\/japan\/21182\/"},"modified":"2026-05-12T17:22:06","modified_gmt":"2026-05-12T17:22:06","slug":"the-ultimate-japanese-denim-jacket-launched-by-sung-kang-xbox-and-zipangu-for-the-launch-of-forza-horizon-6-2","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/japan\/21182\/","title":{"rendered":"The Ultimate Japanese Denim Jacket Launched by Sung Kang, Xbox and Zipangu for the Launch of Forza Horizon 6"},"content":{"rendered":"

LOS ANGELES–(BUSINESS WIRE<\/a>)–Zipangu Japanese Music Event<\/a> (Zipangu) \u2013 presented by Cloud Nine and Goldenvoice \u2013 in partnership with Xbox and UPRISERS LAB, today announced an exclusive fashion collaboration tied to the upcoming global release of the video game Forza Horizon 6 on May 19. Inspired by Japan \u2013 the setting of the latest installment of the acclaimed racing franchise \u2013 the collection features two versions of the jackets that bring together gaming, music and design through a shared cultural lens.<\/p>\n

\nThe collection features two exclusive jacket styles constructed from upcycled Japanese selvedge denim, and incorporates custom laser-etched design elements including cherry blossoms, Mount Fuji, Japanese sports cars and Forza Horizon 6 and Zipangu branding. Designed with a focus on detail, materiality and cultural reference, the pieces draw inspiration from sashiko, the centuries-old Japanese stitching technique that evolved from necessity into artistry, and reflect a philosophy of repair, longevity and design with purpose.<\/p>\n

\nThe Zipangu x Forza Horizon 6 Edition jacket is designed with the road in mind, with 3M reflective silver taping running along the seams, subtle in daylight and highly visible under flash or headlights. The interior features a fully sublimated Forza Horizon 6 lining and a spec-designed controller pocket sized for Xbox and PlayStation controllers, along with a detachable, full-color FH6 keychain zipper pull designed as a collectible detail.<\/p>\n

\nThe Sung Kang x Forza Horizon 6 jacket \u2013 of which only six exist \u2013 builds on this foundation with an elevated level of handcraft and detailing. The design features a soft periwinkle colorway inspired by Tokyo\u2019s evening sky, with hand-sewn 3D cherry blossom denim appliqu\u00e9s and sashiko-style patches laser-etched with game iconography, including Japanese drift references and Forza Horizon 6 and Zipangu logos. Each piece is unique.<\/p>\n

\nThe interior of the Sung Kang x Forza Horizon 6 jacket includes a mechanic pocket built into cotton canvas lining. Inside features a controller pocket, a custom tool pocket (aka snack pocket), and a discreet compartment housing the jacket’s defining feature \u2014 battery-powered, hand-washable, rechargeable, bendable LED tape threaded along the seams. Powered by a single switch, the jacket lights up in eight modes, echoing the neon rush of a Tokyo night.<\/p>\n

\nAs part of the partnership, brokered by AEG Global Partnerships, fans will have an opportunity own a piece of the exclusive collection. Starting on May 12 at 12pm ET \/ 9am PT, fans can enter online through Xbox\u2019s Instagram account for their chance to win one of the jackets. Fans attending Zipangu will also have a chance to win jackets on-site.<\/p>\n

\nLaunching in conjunction with the inaugural Zipangu event on May 16 at Brookside at the Rose Bowl \u2013 the largest Japanese music event on U.S. soil devoted to Japanese music and culture \u2013 the collection brings the world of Forza Horizon 6 beyond the screen through Japanese heritage, street racing culture and contemporary craftsmanship.<\/p>\n

\nCreated in collaboration with Sung Kang and in celebration of his upcoming film Drifter, the designs reflect a personal intersection of car culture and Japanese influence central to both the game and the project.<\/p>\n

\n\u201cForza Horizon 6 is a celebration of Japan \u2013 its landscapes, its energy and its cultural influence,\u201d said Aaron Greenberg – Vice President of Games Marketing. \u201cWorking with Zipangu, UPRISERS LAB and Sung Kang, allows us to translate that inspiration into something tangible, connecting fans to the world of the game in a more expressive, real-world way.\u201d<\/p>\n

\nDesigned and produced by UPRISERS LAB, a Los Angeles-based concept and design lab and extension of the AAPI-led lifestyle brand UPRISERS\u00ae, the collection is rooted in craftsmanship, storytelling and intentional design, bringing together Japanese heritage and racing culture.<\/p>\n

\n“At UPRISERS LAB, it’s never just about making a jacket \u2014 it’s about designing to extend the life of material and memory. We’re proud to bring that intentionality into a space as global as Forza Horizon 6,” said Michelle K. Hanabusa, Founder & Creative Director, UPRISERS LAB.<\/p>\n

\n\u201cI\u2019ve always believed the things we build should tell a story, not just about where we\u2019re going, but where we come from,\u201d said Sung Kang. \u201cThis project brings together everything I love \u2014 cars, culture and craftsmanship. It\u2019s something that moves with you, whether you\u2019re on the road or stepping into another world.\u201d<\/p>\n

\nZipangu, a first-of-its-kind J-pop celebration, was created to introduce U.S. audiences to Japan\u2019s \u201cWay of Music,\u201d or Ongaku-d\u014d, through a large-scale cultural experience. The inaugural event brings together some of Japan\u2019s most celebrated artists on an American stage, including Ado, Yuki Chiba, ATARASHII GAKKO!, MAN WITH A MISSION, CHANMINA, 10-FEET, and HANA.<\/p>\n

\n\u201cZipangu is about creating cultural connection through music, community and shared experience,\u201d said Ellen Lu, Vice President of Regional Festivals, Goldenvoice. \u201cThis collaboration reflects that vision \u2013 bringing together sound, style and storytelling in a way that resonates across cultures.\u201d<\/p>\n

\nDiscover the breathtaking landscapes of Japan in over 550 real-world cars and become a racing Legend in Forza Horizon’s biggest open world driving adventure yet. Forza Horizon 6 launches on May 19 for Xbox Series X|S, Xbox on PC, Xbox Cloud, Steam, and with Game Pass Ultimate \u2013 it will come to PlayStation 5 later in 2026. Forza Horizon 6 is available to pre-order from today<\/a>, and Early Access for Premium Edition players starts May 15. For more information on Forza Horizon 6, visit Forza Horizon 6<\/a>. For sweepstakes details and entry, visit Xbox\u2019s Instagram account.<\/p>\n

\nABOUT ZIPANGU<\/p>\n

\nZipangu is an event that gathers music born daily from Japan\u2019s vibrant scene\u2014music we call J-Pop\u2014and delivers Japan\u2019s unique cultural value to the world. It reveals the originality and freshness of J-Pop, a unique evolution unlike any other. It demonstrates the essence of Japanese music, shaped alongside animation, manga, and classic films.<\/p>\n

\nWe believe the true strength and potential of J-Pop remain largely undiscovered by the world. Now, we want to create the beginning of that new story: Zipangu.<\/p>\n

\nOn May 16, 2026, in Pasadena, Japan\u2019s leading artists will arrive, marking the beginning of this story. Zipangu is the moment where countless music lovers gather and connect with J-Pop. For more information visit: https:\/\/zipangu-event.cloud<\/a>.<\/p>\n

\nABOUT UPRISERS LAB<\/p>\n

\nBorn from UPRISERS\u00ae \u2014 a Los Angeles-based, female-founded, and AAPI-led lifestyle brand and cultural storytelling platform \u2014 UPRISERS LAB is a concept and design lab built to share its creative process with the world. Through intentional design, the LAB curates limited-edition collections and impact-driven creative experiences. Rooted in purpose, heritage, and intentional craft, everything we touch is designed to extend the life of material and memory.<\/p>\n

\nMBE Certified | Minority Supplier of the Year 2024. lab.weareuprisers.com<\/a><\/p>\n

\nDesign with Purpose. Honor Heritage. Build the Future.<\/p>\n","protected":false},"excerpt":{"rendered":"LOS ANGELES–(BUSINESS WIRE)–Zipangu Japanese Music Event (Zipangu) \u2013 presented by Cloud Nine and Goldenvoice \u2013 in partnership with…\n","protected":false},"author":2,"featured_media":21183,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[8,17],"class_list":{"0":"post-21182","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-japan","8":"tag-japan","9":"tag-japanese"},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/japan\/wp-json\/wp\/v2\/posts\/21182","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/japan\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/japan\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/japan\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/japan\/wp-json\/wp\/v2\/comments?post=21182"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/japan\/wp-json\/wp\/v2\/posts\/21182\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/japan\/wp-json\/wp\/v2\/media\/21183"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/japan\/wp-json\/wp\/v2\/media?parent=21182"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/japan\/wp-json\/wp\/v2\/categories?post=21182"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/japan\/wp-json\/wp\/v2\/tags?post=21182"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}