{"id":72781,"date":"2026-08-12T08:56:12","date_gmt":"2026-08-12T08:56:12","guid":{"rendered":"https:\/\/www.europesays.com\/japan\/72781\/"},"modified":"2026-08-12T08:56:12","modified_gmt":"2026-08-12T08:56:12","slug":"200-year-old-tea-brand-tokyo-handa-opens-in-surry-hills","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/japan\/72781\/","title":{"rendered":"200-Year-Old Tea Brand Tokyo Handa Opens in Surry Hills"},"content":{"rendered":"<p class=\"mb-4 font-serif text-left text-[20px] leading-[1.75rem]\">Step through the green noren curtains that sport an image of a white teapot, and enter a minimalist space that quiets the mind. New tea shop Tokyo Handa is just steps from the Surry Hills light rail stop, but a world away from your daily commute.<\/p>\n<p class=\"mb-4 font-serif text-left text-[20px] leading-[1.75rem]\">The corner spot\u2019s pale green interior and gentle lighting set the mood for a serene session of tea appreciation. You\u2019ll find packaged tea and handcrafted ceramics on the shelves, and a brew or two on offer for complimentary tasting at the bar.<\/p>\n<p class=\"mb-4 font-serif text-left text-[20px] leading-[1.75rem]\">All this is the work of Mariko Handa, who wants you to know there\u2019s more to Japanese tea than matcha. \u201cNowadays, many Australian people are visiting Japan, so I just found people are really interested in Japanese culture,\u201d she says. \u201cMatcha is super popular, but the other Japanese teas, like sencha, hojicha or genmaicha, are still really underestimated, so I felt it might be a good idea to have a store for these.\u201d<\/p>\n<p class=\"mb-4 font-serif text-left text-[20px] leading-[1.75rem]\">Mariko is the founder of this branch of the family tea brand, which has two shops in Tokyo managed by her cousin Minoru Handa, representing the third generation in retail. But the Handa family has been involved in tea for more than 200 years. In 1815, their forefather established a tea garden in Saitama Prefecture, just north of Tokyo.\u00a0<\/p>\n<p class=\"mb-4 font-serif text-left text-[20px] leading-[1.75rem]\">By 1928, after its tea had won international prizes, the Handa family were appointed to manage the tea garden at the palace at Akasaka and produce a special sencha called ho-en for the Japanese imperial family. Fast forward to the late 1980s and the consumption of loose-leaf tea declined following the emergence of bottled tea.<\/p>\n<p class=\"mb-4 font-serif text-left text-[20px] leading-[1.75rem]\">When Mariko\u2019s cousin Minoru took over the business in 2021, he considered shutting the struggling shops. Mariko, however, realised that they hadn\u2019t tried to save them yet.<\/p>\n<p class=\"mb-4 font-serif text-left text-[20px] leading-[1.75rem]\">\u201cWe hadn\u2019t welcomed new customers or younger generations,\u201d she says. \u201cWe didn\u2019t have an online shop or social media, so I set up the Instagram account and online shop, and then renewed the packaging to appeal more to younger generations. Then we gradually recovered the customers and the sales.\u201d<\/p>\n<p class=\"mb-4 font-serif text-left text-[20px] leading-[1.75rem]\">That led to showing at expos in France and Spain, before Mariko arrived in Australia in 2025 to complete an MBA at UNSW. Here she saw an opportunity to introduce Japanese loose-leaf tea to a market she believed was ready. \u201cIn Japan, nowadays, the teabags are much more popular than loose-leaf. I felt here in Australia loose-leaf tea is still quite strong. It\u2019s a good thing Australia is still preserving the tea culture.\u201d<\/p>\n<p class=\"mb-4 font-serif text-left text-[20px] leading-[1.75rem]\">She popped up at Paddington Markets and Japan Expo Sydney, building the confidence to open the shop. Tokyo Handa gives Sydneysiders the benefit of buying tea via direct-sourcing partnerships that run generations deep, spanning regions such as Kagoshima, Shizuoka, Uji and Yame. It offers signature blended sencha and single-estate picks, plus the rarely sourced wakocha (Japanese black tea) and house-finished hojicha (roasted green tea). And matcha, of course.\u00a0<\/p>\n<p class=\"mb-4 font-serif text-left text-[20px] leading-[1.75rem]\">Mariko considered a cafe-style venue, but that would have defied her initial aim: the mindful appreciation of tea. \u201cI just want this place to be where people can drop by and also discover the diversity of Japanese tea, not just matcha. I want to keep this place more slow and quiet, a relaxing space.\u201d<\/p>\n<p class=\"mb-4 font-serif text-left text-[20px] leading-[1.75rem]\">That\u2019s your cue to drop in, sit and sip for a while.\u00a0<\/p>\n<p class=\"mb-4 font-serif text-left text-[20px] leading-[1.75rem]\">Tokyo Handa Tea<br \/><a target=\"_blank\" class=\"inline cursor-pointer border-b border-current pb-0 transition duration-100 hover:border-dotted\" href=\"https:\/\/maps.app.goo.gl\/fPw4iwWQdQXaoyao8\" rel=\"nofollow noopener noreferrer\" data-bsx-external-link-tracked=\"true\">12 Marlborough Street, Surry Hills<\/a><\/p>\n<p class=\"mb-4 font-serif text-left text-[20px] leading-[1.75rem]\">Hours:<br \/>Mon 10am\u20134pm<br \/>Wed to Fri 10am\u20134pm<br \/>Sat 9am\u20133pm<\/p>\n<p class=\"mb-4 font-serif text-left text-[20px] leading-[1.75rem]\"><a target=\"_blank\" class=\"inline cursor-pointer border-b border-current pb-0 transition duration-100 hover:border-dotted\" href=\"http:\/\/tokyohandatea.com.au\" rel=\"nofollow noopener noreferrer\" data-bsx-external-link-tracked=\"true\">tokyohandatea.com.au<\/a><br \/><a target=\"_blank\" class=\"inline cursor-pointer border-b border-current pb-0 transition duration-100 hover:border-dotted\" href=\"https:\/\/www.instagram.com\/tokyohandatea\/\" rel=\"nofollow noopener noreferrer\" data-bsx-external-link-tracked=\"true\">@tokyohandatea<\/a><\/p>\n<p><script async src=\"\/\/www.instagram.com\/embed.js\"><\/script><\/p>\n","protected":false},"excerpt":{"rendered":"Step through the green noren curtains that sport an image of a white teapot, and enter a minimalist&hellip;\n","protected":false},"author":2,"featured_media":72782,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[21871,46889,24079,621,794,1162,4291,8,500,628,23977,52],"class_list":["post-72781","post","type-post","status-publish","format-standard","has-post-thumbnail","category-tokyo","tag-bars","tag-broadsheet","tag-cafes","tag-culture","tag-drink","tag-food","tag-guide","tag-japan","tag-lifestyle","tag-restaurants","tag-sydney","tag-tokyo"],"_links":{"self":[{"href":"https:\/\/www.europesays.com\/japan\/wp-json\/wp\/v2\/posts\/72781","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/japan\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/japan\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/japan\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/japan\/wp-json\/wp\/v2\/comments?post=72781"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/japan\/wp-json\/wp\/v2\/posts\/72781\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/japan\/wp-json\/wp\/v2\/media\/72782"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/japan\/wp-json\/wp\/v2\/media?parent=72781"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/japan\/wp-json\/wp\/v2\/categories?post=72781"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/japan\/wp-json\/wp\/v2\/tags?post=72781"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}