(Photo by Seoul Metropolitan Government/courtesy of haps Magazine Korea)
Seoul Fashion Week Spring/Summer 2027 will take place from September 1–6, expanding beyond its traditional home at Dongdaemun Design Plaza (DDP) to include Lotte World Tower for the first time.
The event will feature fashion shows, trade exhibitions, presentations, and public programs across the two venues. DDP will continue to host the industry’s business-focused activities, including 17 runway shows, eight presentations, and a trade show featuring 97 brands.
Lotte World Tower will offer outdoor runway shows and consumer-focused experiences aimed at connecting fashion with shopping and entertainment.
This season also broadens its lineup, bringing together established designer labels and contemporary brands popular with younger consumers.
Participating designers include Lie Sang Bong, Caruso, LIE, DOUCAN, HOLYNUMBER7, Dunst, General Idea, EBM, Mahagrid, and KIMHĒKIM, which will stage its 10th anniversary collection at the opening runway.
Several collaborations are also planned throughout the week. Adidas will host a special exhibition and runway collaboration with KIMHĒKIM, while NCT will hold a charity flea market featuring stage costumes and memorabilia, with proceeds donated to charity.
Visitors will also be able to purchase selected runway items through QR codes, while a lifestyle zone at DDP will showcase Korean fashion, beauty, food, and wellness brands.
Major runway shows will be livestreamed globally through the official Seoul Fashion Week YouTube channel, and members of the public will have the opportunity to attend selected shows through ticket giveaways announced on the event’s official Instagram account.