ⓒ SOOP
SOOP will participate in the 2026 Korea Creator Festa, held at COEX Magok in Seoul from August 28 to 29, featuring on-site content with streamers and users.
The 2026 Korea Creator Festa is an event that introduces content and technology from creators and the media industry while offering networking opportunities and interactive programs for creators, visitors, and companies. SOOP has participated in the event every year since 2020.
At this event, SOOP is expanding mukbang and cookbang—staple live streaming content—into offline experiences. The platform plans to run programs where streamers prepare food directly on-site and enjoy it together with attendees.
On August 28, starting at 12:00 PM, streamer “Ilhaneun Yonghyung”—a former Chinese cuisine chef—and guest “Yueun” will host a food truck cookbang. Created based on “Yong Sikdang,” a cooking studio jointly operated by SOOP and Ilhaneun Yonghyung, they will prepare on-site “Soopbul Cold Jjamppong,” a summer reinterpretation of their signature “Soopbul Jjamppong” dish.
On August 29, streamer “Yuchittang” and special guest “Gyeowoodi” will prepare street food items, including tteokbokki and fish cakes. The prepared menu will be provided to attendees free of charge.
From 11:00 AM to 1:00 PM on both days of the event, the “SOOP Event” will take place, allowing visitors to participate and win prizes. From 1:00 PM to 3:00 PM, popular streamers will run “SOOP Explorers,” introducing food options and interactive programs across the venue while delivering live broadcasts of the scene. From 3:00 PM to 5:00 PM, a tarot reading session with streamer “Yakganparah” will follow.
During the event, a “Creator Welcome Consultation Zone” will also be operated for prospective streamers looking to begin broadcasting on SOOP. Company staff will offer one-on-one consultations to guide them through essential information for streaming, including account registration and technical support.
This article was originally written in Korean and translated with the help of AI. It was then edited by a native English-speaking editor. All AI-assisted translations are reviewed and refined by our newsroom.
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