“I keep looking at it, but the price takes my breath away” … Samsung Electronics faces the Galaxy Z Fold 8

Galaxy new product media briefing Domestic preorders begin on the 28th 2,278,100 won for the 256GB model “Preorder purchases offer the best terms”

사진 확대 Samsung Electronics’ Mobile eXperience (MX) Business held a Galaxy new product media briefing at its Taepyeong-ro press room in Jung District, Seoul, on the morning of the 23rd, unveiling the Galaxy Z Fold 8, Galaxy Z Fold 8 Ultra, Galaxy Z Flip 8, and a new Galaxy Watch. The Galaxy Z Fold 8, released with a new 4:3 screen ratio.[Reporter Jeon Jong-heon]

The new Galaxy Z foldable series, which had been the subject of little speculation, has now been unveiled in South Korea as well. After holding the Galaxy Unpacked 2026 event at Old Billingsgate in London, United Kingdom, overnight, Samsung Electronics introduced the new products domestically on the 23rd.

Samsung Electronics’ Mobile eXperience (MX) Business held a Galaxy new product media briefing at its Taepyeong-ro press room in Jung District, Seoul, on the morning of the 23rd, unveiling the Galaxy Z Fold 8, Galaxy Z Fold 8 Ultra, Galaxy Z Flip 8, and a new Galaxy Watch.

The new product that immediately caught this reporter’s eye was the Galaxy Z Fold 8. Samsung Electronics released the Galaxy Z Fold 8 with a new 4:3 screen ratio optimized for content immersion, and it brought to mind a passport.

When unfolded, the wide display grows to 193.2 mm, or 7.6 inches with a 4:3 ratio, offering a more immersive video viewing experience. When folded, the 138.4 mm, or 5.5-inch, 10:16 cover screen appears convenient for everyday use such as messaging, social networking service, and short-form videos.

Its folded size fit comfortably in an adult man’s hand, and it felt less bulky than expected.

The weight is light enough not to be a burden even in a pocket. The Galaxy Z Fold 8 is the lightest Fold model ever at 201 grams and comes with a 4,800 mAh battery.

사진 확대 Galaxy Z Fold 8.[Reporter Jeon Jong-heon]

The camera was solid, but somewhat disappointing. Equipped with a 50-megapixel dual camera, it delivers consistent high-resolution image quality for both wide-angle and ultra-wide-angle shots. However, the Galaxy Z Fold 8 does not support a telephoto camera, which can zoom in on distant subjects, unlike the Galaxy Z Fold 8 Ultra model.

In response, during the Q&A session, when asked whether Samsung Electronics had strategically differentiated the new Galaxy foldable series to sell more Ultra models, the developer in charge explained, “Each product has its own direction, and various opinions were reflected during the development stage.” He added, “This time, the Galaxy Z Fold 8 was designed with a focus on maximizing the media content experience.”

He went on to say, “Although the Galaxy Z Fold 8 has a 50-megapixel dual camera, it uses a very high-quality solution rather than a low-cost one.” He emphasized, “Even without a telephoto lens, it is a product capable of taking highly satisfying photos.”

사진 확대 Developers answer reporters’ questions at the Galaxy new product media briefing held at Samsung Electronics’ Taepyeong-ro press room in Jung District, Seoul, on the morning of the 23rd.[Reporter Jeon Jong-heon]

The Galaxy Z Fold 8 supports dual recording. Because it can capture the front and rear cameras at the same time, it can include both the subject and the person filming in a single shot.

Overall, it is a product that keeps drawing the eye, but the purchase price is likely to be a factor that gives buyers pause. Personally, the price feels breathtaking. The Galaxy Z Fold 8 is priced at 2,278,100 won for the 256GB model and 2,531,100 won for the 512GB model. While direct comparisons are difficult, that is about 101,200 won and 6,600 won cheaper than the previous model, which was priced at 2,379,300 won for the 256GB version and 2,537,700 won for the 512GB version. A Samsung Electronics official said, “The best terms are available through preorder purchases, which run from the 28th to August 3.”

사진 확대 Galaxy Z Fold 8 Ultra.[Reporter Jeon Jong-heon]

The top-tier Galaxy Z Fold 8 Ultra, also unveiled that day by Samsung Electronics, is optimized for multitasking with a wide 203.1 mm, or 8-inch, main display that provides ample workspace. It weighs just 215 grams and, when unfolded, measures only 4.1 mm thick, the thinnest among Fold models to date.

Its camera supports 200 megapixels, and it combines professional-grade creative tools so that shooting, editing, and content creation can all be completed on a single device. For the first time in the Fold series, a 50-megapixel ultra-wide camera has been added, enabling detailed images in a variety of settings, from wide-angle shots to close-ups. A large 5,000 mAh battery has also been included, improving battery performance compared with the 7 series.

The price is 2,577,300 won for the 256GB model, while the top-spec 1TB version carries a launch price of 3,451,800 won, making it the most expensive model ever in the foldable lineup.

사진 확대 Galaxy Z Flip 8.[Reporter Jeon Jong-heon]

The Galaxy Z Flip 8, the most compact model in the foldable series, is the thinnest and lightest Galaxy Z Flip ever at 180 grams, and measures 6.1 mm thick when unfolded, maximizing portability. Prices are 1,683,000 won for the 256GB model and 1,936,000 won for the 512GB model, a sharp increase from the previous model, which was priced at 1,485,000 won for the 256GB version and 1,643,400 won for the 512GB version.

Samsung Electronics applied a new display design and materials to both the Galaxy Z Fold 8 Ultra and the Fold 8, creating a thinner and more durable foldable display. The new products are the first to feature Flex Titanium technology, which combines a titanium alloy film with a reinforced titanium plate, boosting durability and significantly reducing the screen crease. The improvement is noticeable to the eye and touch. Even when accidentally dropped on the floor, it showed no dents or scratches.

This article has been translated by GripLabs Mingo AI.