{"id":100382,"date":"2026-07-27T10:31:11","date_gmt":"2026-07-27T10:31:11","guid":{"rendered":"https:\/\/www.europesays.com\/korea\/100382\/"},"modified":"2026-07-27T10:31:11","modified_gmt":"2026-07-27T10:31:11","slug":"prime-video-india-cj-enm-ink-deal-for-100-plus-korean-titles","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/korea\/100382\/","title":{"rendered":"Prime Video India, CJ ENM Ink Deal for 100-Plus Korean Titles"},"content":{"rendered":"

\n\tPrime Video<\/a> India and Korean powerhouse CJ ENM<\/a> have signed a multi-year distribution deal that will add more than 100 Korean titles to the streamer\u2019s Indian lineup over the next two years.<\/p>\n

\n\tThe agreement covers 26 new titles from CJ ENM alongside a broader slate drawn from the studio\u2019s existing library, and extends the companies\u2019 existing global partnership with a dedicated focus on India. New and upcoming titles under the deal will carry English subtitles and dubbing in the Hindi, Tamil and Telugu languages.<\/p>\n

\n\tThe slate opens with \u201cYumi\u2019s Cells\u201d Season 3, the latest chapter of CJ ENM\u2019s flagship franchise, which topped streaming charts in 81 countries, including the U.S., Brazil, France and the U.A.E. Also on the schedule are \u201cFiling for Love,\u201d which ranked No. 1 in 105 countries; breakout series \u201cThe Legend of Kitchen Soldier<\/a>\u201c; and romantic comedy \u201cMy Bias, My Boss.\u201d The deal also folds in library titles such as \u201cDear X,\u201d \u201cLaw in the City,\u201d \u201cStudy Group,\u201d \u201cMy Dearest Nemesis,\u201d \u201cSearch: WWW\u201d and the first two seasons of \u201cYumi\u2019s Cells.\u201d The lineup features talent including Kim You-Jung, Lee Jong-suk, Park Ji-hoon and Cha Woo-min, spanning drama, thriller, romance, fantasy and action genres.<\/p>\n

\n\t\u201cBuilding on our strong global relationship with CJ ENM and the deal announced last year, we\u2019re excited to deepen this collaboration with a sharper focus on India,\u201d said Shilangi Mukherji, director and head, SVOD business, Prime Video India. \u201cThe popularity of Korean content has been remarkable across our Prime Video markets. Compelling narratives, diverse genres, and memorable characters that transcend borders have fueled a K-content wave that continues to gain momentum year on year. By bringing a curated slate of premium Korean titles to Prime Video, we\u2019re doubling down on our commitment to making the most innovative and captivating stories from Korea accessible to audiences in India.\u201d<\/p>\n

\n\tThe India-focused pact builds on a run of recent moves by CJ ENM to widen its footprint in the country. The studio and Prime Video first struck a multi-year global distribution deal in May 2025 at the WAVES Bazaar market in Mumbai<\/a>, which gave the streamer worldwide rights, excluding Korea and China, to CJ ENM titles including \u201cHead Over Heels.\u201d CJ ENM followed that in September 2025 with a separate licensing deal<\/a> bringing 18 K-dramas to Amazon\u2019s free, ad-supported MX Player service in India.<\/p>\n

\n\t\u201cWe are pleased to collaborate with Prime Video India to bring CJ ENM\u2019s acclaimed K-dramas to a wider audience in one of the world\u2019s most dynamic entertainment markets,\u201d said Seo Jangho, executive VP of platform division at CJ ENM. \u201cPrime Video\u2019s unmatched reach in India, combined with its deep investment in local audiences, makes it the ideal partner to amplify our content to millions of new viewers. This partnership reflects our ongoing commitment to expanding the global reach of Korean storytelling. We look forward to connecting more deeply with Indian audiences and sharing the richness and emotional depth of K-dramas with viewers across the region.\u201d<\/p>\n

\n\tPrime members will be able to stream the new titles at no additional cost.<\/p>\n

\n\t\u201cAt Prime Video India, we keep a keen eye on what our customers are watching and what stories resonate with them,\u201d said Manish Menghani, director and head of content licensing, Prime Video, India. \u201cThe surge in popularity of K-content is undeniable. CJ ENM is one of the biggest entertainment studios in Korea, with an expansive library of much-loved titles such as \u2018Legend of the Blue Sea,\u2019 \u2018Prison Playbook,\u2019 \u2018Mother,\u2019 and \u2018A Practical Guide to Love,\u2019 among several others \u2013 all of which will be launching on Prime Video over the next two years. The continued success of our global content deal with CJ ENM is a testament to this growing demand. For us, this deal is not only the natural step forward, backed by customer preferences, but also a reflection of commitment to making Prime Video India the go-to destination for the best international content.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"Prime Video India and Korean powerhouse CJ ENM have signed a multi-year distribution deal that will add more…\n","protected":false},"author":2,"featured_media":100383,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[6665,171,49110,29486,51942],"class_list":["post-100382","post","type-post","status-publish","format-standard","has-post-thumbnail","category-korea","tag-cj-enm","tag-korean","tag-prime-video","tag-the-legend-of-kitchen-soldier","tag-yumis-cells"],"_links":{"self":[{"href":"https:\/\/www.europesays.com\/korea\/wp-json\/wp\/v2\/posts\/100382","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/korea\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/korea\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/korea\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/korea\/wp-json\/wp\/v2\/comments?post=100382"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/korea\/wp-json\/wp\/v2\/posts\/100382\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/korea\/wp-json\/wp\/v2\/media\/100383"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/korea\/wp-json\/wp\/v2\/media?parent=100382"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/korea\/wp-json\/wp\/v2\/categories?post=100382"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/korea\/wp-json\/wp\/v2\/tags?post=100382"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}