{"id":118907,"date":"2026-08-14T04:20:14","date_gmt":"2026-08-14T04:20:14","guid":{"rendered":"https:\/\/www.europesays.com\/korea\/118907\/"},"modified":"2026-08-14T04:20:14","modified_gmt":"2026-08-14T04:20:14","slug":"genesis-gv90-to-carry-samsung-batteries-as-alliance-deepens","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/korea\/118907\/","title":{"rendered":"Genesis GV90 to Carry Samsung Batteries as Alliance Deepens"},"content":{"rendered":"<p><img loading=\"lazy\" alt=\"Genesis &quot;Neolun Concept,&quot; known as the concept model for the GV90. Hyundai Motor - Seoul Economic Daily Finance News from South Korea\" title=\"Genesis GV90 to Carry Samsung Batteries as Alliance Deepens\" width=\"1200\" height=\"675\" decoding=\"async\" data-nimg=\"1\" class=\"w-full h-auto rounded-sm\" style=\"color:transparent;object-fit:contain;object-position:center\" src=\"https:\/\/www.europesays.com\/korea\/wp-content\/uploads\/2026\/08\/news-p.v1.20260813.853fc116a26f4ad7be3ade280d24d157_P1.jpg\"\/>Genesis &#8220;Neolun Concept,&#8221; known as the concept model for the GV90. Hyundai Motor<\/p>\n<p class=\"mb-4 text-[var(--color-text)] leading-relaxed\">The Genesis GV90, a large electric sport utility vehicle powered by batteries from Samsung SDI (006400.KS), will launch in the third quarter, in a move seen as elevating cooperation between Hyundai Motor Group and Samsung Group to a new level.<\/p>\n<p class=\"mb-4 text-[var(--color-text)] leading-relaxed\">Hyundai Motor (005380.KS) will unveil the GV90 with Samsung SDI batteries in the third quarter, according to the auto industry on the 13th. The GV90 is a flagship model developed using the full range of electrification technology Hyundai has accumulated over more than two decades. With an expected launch price in the mid-100-million-won range, the vehicle is likely to feature top-tier materials and specifications. Batteries account for 30% to 40% of an electric vehicle&#8217;s cost, a component comparable to the engine in an internal combustion vehicle.<\/p>\n<p class=\"mb-4 text-[var(--color-text)] leading-relaxed\">Hyundai Motor and Kia (000270.KS) have until now worked mainly with LG Energy Solution (373220.KS) and SK On among Korea&#8217;s three major battery makers. Their first supply contract with Samsung SDI came in 2023.<\/p>\n<p class=\"mb-4 text-[var(--color-text)] leading-relaxed\">The scope of that partnership is expanding rapidly. Samsung SDI batteries have now been adopted for the top-tier GV90, following the Hyundai Ioniq 3 and Kia EV2 \u2014 volume models the company is deploying as a competitive push in the European market this year against a Chinese electric-vehicle offensive. Hyundai and Kia, which have favored pouch-type batteries, are said to have rated highly the energy density and safety of the prismatic batteries produced by Samsung SDI. Samsung SDI raised output using a high-nickel NCA (nickel, cobalt, aluminum) cathode with a nickel content of more than 91%, and resolved the chronic swelling problem with an anode that combines silicon nano-sized to a few thousandths of the thickness of a human hair.<\/p>\n<p class=\"mb-4 text-[var(--color-text)] leading-relaxed\">The business community is watching cooperation between Hyundai and Samsung Group spread beyond batteries into semiconductors, robots and software-defined vehicles (SDVs). Hyundai, Kia and Samsung SDI are jointly developing batteries dedicated to robots, going beyond automotive use. Samsung Electronics&#8217; (005930.KS) foundry is said to be manufacturing self-driving chips that Hyundai is developing in-house. The two sides are expanding functions through the Internet of Things (IoT) platform SmartThings, including &#8220;home-to-car,&#8221; which controls vehicles, and &#8220;car-to-home,&#8221; which controls home appliances. In the second half of this year, Rainbow Robotics, Samsung Electronics&#8217; robotics subsidiary, and Hyundai Rotem, Hyundai Motor Group&#8217;s rail and defense affiliate, will deliver a multi-legged walking robot for counterterrorism operations, jointly developed by the two, to the Army.<\/p>\n","protected":false},"excerpt":{"rendered":"Genesis &#8220;Neolun Concept,&#8221; known as the concept model for the GV90. Hyundai Motor The Genesis GV90, a large&hellip;\n","protected":false},"author":2,"featured_media":118908,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[17],"tags":[1656,45522,293,39769,61585,127,223,753,15304],"class_list":["post-118907","post","type-post","status-publish","format-standard","has-post-thumbnail","category-samsung","tag-electric-vehicle-batteries","tag-genesis-gv90","tag-hyundai-motor-group","tag-ioniq-3","tag-prismatic-batteries","tag-samsung","tag-samsung-group","tag-samsung-sdi","tag-software-defined-vehicles"],"_links":{"self":[{"href":"https:\/\/www.europesays.com\/korea\/wp-json\/wp\/v2\/posts\/118907","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/korea\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/korea\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/korea\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/korea\/wp-json\/wp\/v2\/comments?post=118907"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/korea\/wp-json\/wp\/v2\/posts\/118907\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/korea\/wp-json\/wp\/v2\/media\/118908"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/korea\/wp-json\/wp\/v2\/media?parent=118907"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/korea\/wp-json\/wp\/v2\/categories?post=118907"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/korea\/wp-json\/wp\/v2\/tags?post=118907"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}