{"id":138953,"date":"2026-09-01T07:20:02","date_gmt":"2026-09-01T07:20:02","guid":{"rendered":"https:\/\/www.europesays.com\/korea\/138953\/"},"modified":"2026-09-01T07:20:02","modified_gmt":"2026-09-01T07:20:02","slug":"hanwha-general-insurance-ceo-visits-call-center-calls-staff-companys-asset","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/korea\/138953\/","title":{"rendered":"Hanwha General Insurance CEO Visits Call Center, Calls Staff &#8216;Company&#8217;s Asset&#8217;"},"content":{"rendered":"<p><img loading=\"lazy\" alt=\"Na Chae-beom (right), CEO of Hanwha General Insurance, visits the company's customer service center in Cheongju, North Chungcheong Province, on Nov. 25 to hear customer inquiries and complaints firsthand. Courtesy of Hanwha General Insurance - Seoul Economic Daily Finance News from South Korea\" title=\"Hanwha General Insurance CEO Visits Call Center, Calls Staff 'Company's Asset'\" width=\"1200\" height=\"675\" decoding=\"async\" data-nimg=\"1\" class=\"w-full h-auto rounded-sm\" style=\"color:transparent;object-fit:contain;object-position:center\" src=\"https:\/\/www.europesays.com\/korea\/wp-content\/uploads\/2026\/09\/news-p.v1.20260901.e19053e8cad24156baf6d1c882328bf0_P1.jpg\"\/>Na Chae-beom (right), CEO of Hanwha General Insurance, visits the company&#8217;s customer service center in Cheongju, North Chungcheong Province, on Nov. 25 to hear customer inquiries and complaints firsthand. Courtesy of Hanwha General Insurance<\/p>\n<p class=\"mb-4 text-[var(--color-text)] leading-relaxed\">Na Chae-beom, chief executive of Hanwha General Insurance (000370), visited one of the insurer&#8217;s call centers to listen to customer inquiries firsthand and review measures to strengthen consumer protection.<\/p>\n<p class=\"mb-4 text-[var(--color-text)] leading-relaxed\">Hanwha General Insurance said on the 1st that Na visited the Cheongju Customer Service Center in Cheongju, North Chungcheong Province, on the 25th of last month to hear customer inquiries and complaints directly. The Cheongju center is the largest call center operated by the insurer.<\/p>\n<p class=\"mb-4 text-[var(--color-text)] leading-relaxed\">Na sat in on live consultations that day to observe customer inquiries and how they were handled. He stressed that the center should expand its role beyond simply answering inquiries to include customer retention and account management, while delivering specialized consulting services.<\/p>\n<p class=\"mb-4 text-[var(--color-text)] leading-relaxed\">Hanwha General Insurance operates its call centers in-house to improve the expertise and stability of its consulting services. Customer satisfaction at the call centers rose to 9.83 points last year from 9.8 points in 2024, and reached 9.84 points in July this year.<\/p>\n<p class=\"mb-4 text-[var(--color-text)] leading-relaxed\">&#8220;You, who encounter the voice of the customer at the closest range, are our company&#8217;s asset and a source of great pride,&#8221; Na told the consultants. &#8220;Let us listen to the voices from the front line and build differentiated services that customers can feel.&#8221;<\/p>\n<p class=\"mb-4 text-[var(--color-text)] leading-relaxed\">Following the visit, the insurer plans to expand its call-listening program \u2014 in which executives listen directly to customer consultations \u2014 to managers at the team-leader level and run it as a regular program. The aim is to reflect customer feedback in service improvements and establish consumer protection as part of the corporate culture.<\/p>\n<p class=\"mb-4 text-[var(--color-text)] leading-relaxed\">The company had earlier reorganized its customer service office into a consumer protection office and elevated its chief consumer officer (CCO) to the executive vice president level. In December last year, it adopted a financial consumer protection charter and has been expanding support for victims of voice phishing as well as artificial intelligence-based services.<\/p>\n","protected":false},"excerpt":{"rendered":"Na Chae-beom (right), CEO of Hanwha General Insurance, visits the company&#8217;s customer service center in Cheongju, North Chungcheong&hellip;\n","protected":false},"author":2,"featured_media":138954,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[30],"tags":[20206,70649,70650,9970,5801,355,11939,354,70648],"class_list":["post-138953","post","type-post","status-publish","format-standard","has-post-thumbnail","category-hanwha","tag-call-center","tag-cheongju-customer-service-center","tag-chief-consumer-officer","tag-consumer-protection","tag-customer-satisfaction","tag-hanwha","tag-hanwha-general-insurance","tag-hanwha-group","tag-na-chae-beom"],"_links":{"self":[{"href":"https:\/\/www.europesays.com\/korea\/wp-json\/wp\/v2\/posts\/138953","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/korea\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/korea\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/korea\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/korea\/wp-json\/wp\/v2\/comments?post=138953"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/korea\/wp-json\/wp\/v2\/posts\/138953\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/korea\/wp-json\/wp\/v2\/media\/138954"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/korea\/wp-json\/wp\/v2\/media?parent=138953"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/korea\/wp-json\/wp\/v2\/categories?post=138953"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/korea\/wp-json\/wp\/v2\/tags?post=138953"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}