Spotify<\/a>, Apple Music, and SoundCloud. On the other hand, legacy domestic platforms like Melon depend increasingly on users aged 50 and older.<\/p>\nThis generational imbalance heavily tilts local chart data towards locally preferred genres instead of global trends. As per industry preference surveys cited by the Seoul Economic Daily, ballads have a 39.5% preference amongst all age groups, peaking massively among older demographics. Interestingly, 47.8% of the individuals in their 40s listen to the genre alongside 57.1% and 43.6% of people in their 50s and 60s, respectively. Meanwhile, traditional trot music marks a preference percentage of 28.5% amongst the users in their 60s.<\/p>\n
Due to such trends, the domestic charts suffer from a \u201cconcretization\u201d effect, where legacy mega-hits released years ago remain at the top owing to the repetitive listening by older listeners. This pattern reportedly creates a slow, \u201clagging chart\u201d environment that is unable to capture the momentum of the new, globally relevant releases.<\/p>\n","protected":false},"excerpt":{"rendered":"The Demographic Divide and “Concretized” Charts This international isolation has changed the internal user bases of domestic services,…\n","protected":false},"author":2,"featured_media":59702,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[33654,33671,33659,33667,33656,195,33670,33660,33664,33658,5795,33247,33666,33669,33672,33662,33661,33663,33652,33668,33665,33655,33249,33650,33653,33651,33657],"class_list":["post-59701","post","type-post","status-publish","format-standard","has-post-thumbnail","category-korea","tag-best-k-pop-streaming-platform","tag-domestic-music-charts","tag-domestic-vs-global-k-pop-charts","tag-global-k-pop-trends","tag-how-k-pop-charts-work-in-korea","tag-k-pop","tag-k-pop-chart-rankings","tag-k-pop-charts","tag-k-pop-global-popularity","tag-k-pop-global-streaming-trends","tag-k-pop-industry","tag-k-pop-streaming","tag-k-pop-streaming-platforms","tag-korea-music-market","tag-korean-music-charts","tag-korean-music-streaming","tag-melon-charts","tag-melon-vs-spotify","tag-melon-vs-spotify-k-pop-charts","tag-music-streaming-services","tag-south-korea-music-platforms","tag-south-korea-music-streaming-platforms-explained","tag-spotify-korea","tag-why-k-pop-fans-use-spotify-instead-of-melon","tag-why-korean-music-charts-dont-reflect-global-k-pop","tag-why-melon-charts-differ-from-spotify","tag-why-spotify-is-growing-in-south-korea"],"_links":{"self":[{"href":"https:\/\/www.europesays.com\/korea\/wp-json\/wp\/v2\/posts\/59701","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/korea\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/korea\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/korea\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/korea\/wp-json\/wp\/v2\/comments?post=59701"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/korea\/wp-json\/wp\/v2\/posts\/59701\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/korea\/wp-json\/wp\/v2\/media\/59702"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/korea\/wp-json\/wp\/v2\/media?parent=59701"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/korea\/wp-json\/wp\/v2\/categories?post=59701"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/korea\/wp-json\/wp\/v2\/tags?post=59701"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}