{"id":8178,"date":"2026-05-08T00:25:48","date_gmt":"2026-05-08T00:25:48","guid":{"rendered":"https:\/\/www.europesays.com\/korea\/8178\/"},"modified":"2026-05-08T00:25:48","modified_gmt":"2026-05-08T00:25:48","slug":"naver-to-acquire-korean-crypto-exchange-giant-dunamu-in-10-billion-deal","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/korea\/8178\/","title":{"rendered":"Naver To Acquire Korean Crypto Exchange Giant Dunamu In $10 Billion Deal"},"content":{"rendered":"<p>SOPA Images\/LightRocket via Getty Images<\/p>\n<p>South Korean search engine behemoth Naver is acquiring Dunamu in a stock swap that values the country\u2019s largest crypto exchange operator at 15.1 trillion won ($10.3 billion).<\/p>\n<p>Naver said in a regulatory filing on Wednesday that its payment arm, Naver Financial, will exchange each of its shares for 2.54 Dunamu shares. The transaction, set to be completed in June 2026, values Naver Financial at 4.9 trillion won. <\/p>\n<p>Dunamu was at one point valued at $17 billion during the crypto boom of 2021, when Hybe, which manages K-pop powerhouse BTS, acquired a 2.5% stake for about $400 million. As of September, <a href=\"https:\/\/www.forbes.com\/profile\/song-chi-hyung\/\" target=\"_self\" class=\"color-link\" title=\"https:\/\/www.forbes.com\/profile\/song-chi-hyung\/\" data-ga-track=\"InternalLink:https:\/\/www.forbes.com\/profile\/song-chi-hyung\/\" aria-label=\"Song Chi-hyung\" rel=\"nofollow noopener\">Song Chi-hyung<\/a>, cofounder and chairman of Dunamu, owns 8,896,400 shares, or 25.52%, in the Seoul-based company.<\/p>\n<p>Naver\u2019s acquisition of Dunamu is set to create a fintech heavyweight in South Korea that offers everything from payments, financial services like insurance, to blockchain services as well as crypto and securities trading. Naver Financial, which operates the country\u2019s popular digital payment platform Naver Pay, said it has more than 34 million users and processes over 80 trillion won in transactions a year.<\/p>\n<p>Dunamu runs Upbit, which is South Korea\u2019s largest crypto exchange with $1.8 billion digital asset trades over the last 24-hour period, according to tracker Coingecko. The company also offers trading of both listed and unlisted stocks. <\/p>\n<p>In a joint press conference at Naver\u2019s headquarters in Seongnam on Wednesday, the companies said the deal aims to combine Naver\u2019s AI infrastructure, Naver Pay\u2019s services and Dunamu\u2019s blockchain technology. Naver added that it will invest 10 trillion won over the next five years to expand South Korea\u2019s AI and blockchain ecosystems. The country is trying to catch up with the U.S. and China in the global AI race with the government\u2019s 10.1 trillion won investment plan for 2026. South Korea is one of the world\u2019s most active hubs for retail crypto trading, with roughly one-fifth of its 52 million population holding such trading accounts. <\/p>\n<p>\u201cNaver\u2019s AI capabilities must synergize with Web3 to secure leadership in next-generation markets,\u201d said <a href=\"https:\/\/www.forbes.com\/profile\/lee-hae-jin\/\" target=\"_self\" class=\"color-link\" title=\"https:\/\/www.forbes.com\/profile\/lee-hae-jin\/\" data-ga-track=\"InternalLink:https:\/\/www.forbes.com\/profile\/lee-hae-jin\/\" aria-label=\"Lee Hae-jin\" rel=\"nofollow noopener\">Lee Hae-jin<\/a>, the billionaire cofounder and chairman of Naver. \u201cTo avoid falling behind global digital finance trends, Dunamu and Naver Financial need rapid decision-making and bold initiatives that global competitors have yet to attempt.\u201d<\/p>\n<p>Dunamu\u2019s Song added that following the transaction, Naver Financial aims to \u201cdesign next-generation financial infrastructure powered by AI and blockchain, creating a new global platform order that extends beyond payments to encompass finance and everyday services.\u201d<\/p>\n<p>The deal comes as global crypto sentiment has soured following a selloff that saw some $19 billion across leveraged positions evaporate in mid-October, triggered by U.S. President Donald Trump\u2019s renewed tariff threats on Chinese imports. Until then, the crypto industry was having its best year, with bitcoin hitting a record-high of roughly $126,000 in early October amid a rally fueled by Trump\u2019s advocacy for a more friendly regulatory environment for digital assets and increasing Wall Street adoption. Bitcoin has since then plunged more than 27% from its peak, wiping out all its gain this year. <\/p>\n<p>MORE FROM FORBES<a class=\"embed-base color-body color-body-border link-embed embed-7\" href=\"https:\/\/www.forbes.com\/sites\/zinnialee\/2022\/04\/20\/cofounders-of-korean-crypto-giant-dunamu-debut-on-korea-rich-list\/\" target=\"_blank\" aria-label=\"Cofounders Of Korean Crypto Giant Dunamu Debut On Korea Rich List\" data-ga-track=\"forbesEmbedly:https:\/\/www.forbes.com\/sites\/zinnialee\/2022\/04\/20\/cofounders-of-korean-crypto-giant-dunamu-debut-on-korea-rich-list\/\" rel=\"nofollow noopener\">ForbesCofounders Of Korean Crypto Giant Dunamu Debut On Korea Rich ListBy Zinnia Lee<\/a><a class=\"embed-base color-body color-body-border link-embed embed-13 link-embed--long-title\" href=\"https:\/\/www.forbes.com\/sites\/zinnialee\/2021\/11\/05\/bts-agency-hybe-partners-with-crypto-exchange-operator-to-sell-nft-photo-cards\/\" target=\"_blank\" aria-label=\"BTS Agency Hybe Partners With Crypto Exchange Operator To Sell NFT Photo Cards\" data-ga-track=\"forbesEmbedly:https:\/\/www.forbes.com\/sites\/zinnialee\/2021\/11\/05\/bts-agency-hybe-partners-with-crypto-exchange-operator-to-sell-nft-photo-cards\/\" rel=\"nofollow noopener\">ForbesBTS Agency Hybe Partners With Crypto Exchange Operator To Sell NFT Photo CardsBy Zinnia Lee<\/a><a class=\"embed-base color-body color-body-border link-embed embed-16 link-embed--long-title\" href=\"https:\/\/www.forbes.com\/sites\/zinnialee\/2025\/08\/14\/navers-webtoon-arm-jumps-81-on-disney-deal-to-bring-marvel-and-star-wars-to-digital-comics\/\" target=\"_blank\" aria-label=\"Naver\u2019s Webtoon Arm Jumps 81% On Disney Deal To Bring Marvel And Star Wars To Digital Comics\" data-ga-track=\"forbesEmbedly:https:\/\/www.forbes.com\/sites\/zinnialee\/2025\/08\/14\/navers-webtoon-arm-jumps-81-on-disney-deal-to-bring-marvel-and-star-wars-to-digital-comics\/\" rel=\"nofollow noopener\">ForbesNaver\u2019s Webtoon Arm Jumps 81% On Disney Deal To Bring Marvel And Star Wars To Digital ComicsBy Zinnia Lee<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"SOPA Images\/LightRocket via Getty Images South Korean search engine behemoth Naver is acquiring Dunamu in a stock swap&hellip;\n","protected":false},"author":2,"featured_media":8179,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[623],"tags":[530,6400,5158,6127,5083,657,33,5766,6401,2818],"class_list":{"0":"post-8178","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-naver","8":"tag-bitcoin","9":"tag-crypto","10":"tag-crypto-exchange","11":"tag-deals","12":"tag-dunamu","13":"tag-naver","14":"tag-south-korea","15":"tag-south-korea-ai","16":"tag-south-korea-crypto","17":"tag-upbit"},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/korea\/wp-json\/wp\/v2\/posts\/8178","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/korea\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/korea\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/korea\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/korea\/wp-json\/wp\/v2\/comments?post=8178"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/korea\/wp-json\/wp\/v2\/posts\/8178\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/korea\/wp-json\/wp\/v2\/media\/8179"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/korea\/wp-json\/wp\/v2\/media?parent=8178"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/korea\/wp-json\/wp\/v2\/categories?post=8178"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/korea\/wp-json\/wp\/v2\/tags?post=8178"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}