{"id":217102,"date":"2026-06-30T14:15:11","date_gmt":"2026-06-30T14:15:11","guid":{"rendered":"https:\/\/www.europesays.com\/lt\/217102\/"},"modified":"2026-06-30T14:15:11","modified_gmt":"2026-06-30T14:15:11","slug":"statybu-kampanijos-tyrimas-matomumas-bet-ne-atpazinimas","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/lt\/217102\/","title":{"rendered":"Statyb\u0173 kampanijos tyrimas: matomumas, bet ne atpa\u017einimas"},"content":{"rendered":"<p>  <img decoding=\"async\" src=\"https:\/\/www.europesays.com\/lt\/wp-content\/uploads\/2026\/06\/80f1a123-a54b-47d2-9ace-8affcf256954.jpg\" loading=\"eager\" fetchpriority=\"high\" alt=\"KRS reklama\"\/> <\/p>\n<p>KRS reklama<\/p>\n<p>FOTO:  Andrius Ufartas | Elta<\/p>\n<p>Pavasar\u012f Vilni\u0173 ir Kaun\u0105 u\u017etvind\u017eiusi\u0105 statyb\u0173 bendrov\u0117s KRS reklamos kampanij\u0105 su nepa\u017e\u012fstamo vyro veidu mat\u0117 dauguma miestie\u010di\u0173, ta\u010diau did\u017eioji dalis taip ir nesuprato, kieno ji, rodo KOG rinkodaros ir komunikacijos moksl\u0173 instituto iniciatyva atliktas tyrimas. Kaip pastebi instituto vadovas Domantas Gailius, b\u016btent tod\u0117l moksl\u0173 institutas savo iniciatyva nusprend\u0117 pamatuoti, k\u0105 pavyko pasiekti \u0161ia masine kampanija ir kiek \u012fmanoma nuveikti net tuomet, kai prek\u0117s \u017eenklas pla\u010diajai auditorijai dar visai ne\u017einomas. <\/p>\n","protected":false},"excerpt":{"rendered":"KRS reklama FOTO: Andrius Ufartas | Elta Pavasar\u012f Vilni\u0173 ir Kaun\u0105 u\u017etvind\u017eiusi\u0105 statyb\u0173 bendrov\u0117s KRS reklamos kampanij\u0105 su&hellip;\n","protected":false},"author":2,"featured_media":217103,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_share_on_mastodon":"0"},"categories":[13],"tags":[25,30,31,34,35,24,32853,32,33,23160,37,39,36,38,40,23,22,28,29,26,27],"class_list":["post-217102","post","type-post","status-publish","format-standard","has-post-thumbnail","category-lietuva","tag-antrastes","tag-breaking-news","tag-breakingnews","tag-featured-news","tag-featurednews","tag-headlines","tag-krs","tag-latest-news","tag-latestnews","tag-lauko-reklama","tag-lietuva","tag-lietuviu","tag-lithuania","tag-lithuanian","tag-lt","tag-naujienos","tag-news","tag-populiariausios-naujienos","tag-populiariausiosnaujienos","tag-top-stories","tag-topstories"],"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@lt\/116839483202679310","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/lt\/wp-json\/wp\/v2\/posts\/217102","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/lt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/lt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lt\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lt\/wp-json\/wp\/v2\/comments?post=217102"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/lt\/wp-json\/wp\/v2\/posts\/217102\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lt\/wp-json\/wp\/v2\/media\/217103"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/lt\/wp-json\/wp\/v2\/media?parent=217102"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/lt\/wp-json\/wp\/v2\/categories?post=217102"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/lt\/wp-json\/wp\/v2\/tags?post=217102"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}