{"id":252248,"date":"2026-08-12T14:55:13","date_gmt":"2026-08-12T14:55:13","guid":{"rendered":"https:\/\/www.europesays.com\/lt\/252248\/"},"modified":"2026-08-12T14:55:13","modified_gmt":"2026-08-12T14:55:13","slug":"brangstanti-atmintis-smukdo-ismaniuju-telefonu-rinka","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/lt\/252248\/","title":{"rendered":"Brangstanti atmintis smukdo i\u0161mani\u0173j\u0173 telefon\u0173 rink\u0105"},"content":{"rendered":"<p>Siuntos \u0161\u012f ketvirt\u012f strigo. I\u0161mani\u0173j\u0173 telefon\u0173 rinka ne tik sul\u0117t\u0117jo, bet ir ai\u0161kiai smuktel\u0117jo.<\/p>\n<p>Naujausi FDM CCS Insight duomenys rodo, kad pasaulin\u0117s i\u0161mani\u0173j\u0173 telefon\u0173 siuntos II ketvirt\u012f suma\u017e\u0117jo 7 %, palyginti su tuo pa\u010diu 2025 m. ketvir\u010diu, ir 3 %, palyginti su 2026 m. I ketvir\u010diu. Konsultacij\u0173 bendrov\u0117 dabar prognozuoja, kad per visus metus telefon\u0173 siuntos bendrai suma\u017e\u0117s 12 %. Tai ne menki svyravimai, o \u017eenklas, kad pirk\u0117jai i\u0161 naujo vertina, kiek yra pasireng\u0119 mok\u0117ti u\u017e nauj\u0105 \u012frengin\u012f.<\/p>\n<p>Kas patiria did\u017eiausi\u0105 sm\u016bg\u012f? Kainai jautr\u016bs pirk\u0117jai, daugiausia besivystan\u010diose rinkose, kur bet koks d\u0117l komponent\u0173 pabrangimo padid\u0117j\u0119s ma\u017emenin\u0117s kainos lygis greitai ma\u017eina paklaus\u0105. I\u0161sivys\u010diusiuose regionuose, pavyzd\u017eiui, Europoje ir \u0160iaur\u0117s Amerikoje, fiksuotas tik nedidelis, viena\u017eenkliu skai\u010diumi matuojamas nuosmukis, ta\u010diau rinkose, kur vartotojai apsiperka tur\u0117dami ma\u017eesn\u012f finansin\u012f rezerv\u0105, poveikis buvo ry\u0161kesnis ir greitesnis.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" style=\"aspect-ratio:1200\/595;\" src=\"https:\/\/cdn.digin.lt\/files\/post\/content\/2026\/08\/gsmarena001-330.avif\" width=\"1200\" height=\"595\"\/><\/p>\n<p>Nauji i\u0161manieji telefonai II ketvirt\u012f buvo 13 % brangesni nei I ketvirt\u012f, nes d\u0117l pasaulinio tr\u016bkumo \u0161oktel\u0117jo atminties kainos. Toks staigus komponent\u0173 s\u0105naud\u0173 augimas kei\u010dia pirkimo logik\u0105: jei telefonas parduotuv\u0117je kainuoja pastebimai daugiau, vis daugiau pirk\u0117j\u0173 pradeda ie\u0161koti pigesni\u0173 alternatyv\u0173.<\/p>\n<p>\u010cia \u012f priek\u012f i\u0161eina antrin\u0117 rinka. Atnaujint\u0173 telefon\u0173 pardavimas II ketvirt\u012f per metus i\u0161augo apie 3 %, o FDM prognozuoja ma\u017edaug 9 % augim\u0105 per visus metus. Vartotojai vis da\u017eniau renkasi atnaujintus i\u0161maniuosius telefonus kaip prakti\u0161k\u0105 atsak\u0105 \u012f kain\u0173 \u0161ok\u0105, nes kasdien naudojamas \u012frenginys atlieka tas pa\u010dias funkcijas, ta\u010diau kaina pirk\u0117jo taip stipriai nespaud\u017eia.<\/p>\n<p>Vis d\u0117lto perpardavimo rinka n\u0117ra tobula apsaugin\u0117 priemon\u0117. Didel\u0117 paklausa ir ribota pasi\u016bla auk\u0161tyn stumia ir naudot\u0173 telefon\u0173 kainas. JAV ma\u017eesnis \u012frengini\u0173 gr\u0105\u017einimo mainais skai\u010dius rei\u0161kia, kad \u012f atnaujinimo kanalus patenka ma\u017eiau telefon\u0173, tod\u0117l prieinamumas dar labiau ribojamas. Naudot\u0173 telefon\u0173 eksportas i\u0161 toki\u0173 \u0161ali\u0173 kaip Kinija ir Japonija padeda u\u017epildyti sprag\u0105, ta\u010diau spaudimo visi\u0161kai nepanaikina.<\/p>\n<p>Kas vyks toliau, daugiausia priklausys nuo atminties lust\u0173 rink\u0173. Jei DRAM ir NAND kainos i\u0161liks auk\u0161tos vis\u0105 antr\u0105j\u012f 2026 m. pusmet\u012f, galima tik\u0117tis, kad nauj\u0173 telefon\u0173 kainos toliau kils, perpardavimo vert\u0117s i\u0161liks tvirtos, o gamintojai agresyviau nei \u012fprastai derins mar\u017eas, modeli\u0173 asortiment\u0105 ir atsarg\u0173 planavim\u0105.<\/p>\n<p>Verta steb\u0117ti lust\u0173 atsargas ir \u012frengini\u0173 keitimo naujais tendencijas, nes jos lemia ne tik tai, k\u0105 \u017emon\u0117s perka, bet ir tai, kurie preki\u0173 \u017eenklai atlaikys spaudim\u0105.<\/p>\n","protected":false},"excerpt":{"rendered":"Siuntos \u0161\u012f ketvirt\u012f strigo. I\u0161mani\u0173j\u0173 telefon\u0173 rinka ne tik sul\u0117t\u0117jo, bet ir ai\u0161kiai smuktel\u0117jo. Naujausi FDM CCS Insight&hellip;\n","protected":false},"author":2,"featured_media":252249,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_share_on_mastodon":"0"},"categories":[17],"tags":[29925,37011,81,35348,37010,37,39,36,38,40,37013,37012,18026,46],"class_list":["post-252248","post","type-post","status-publish","format-standard","has-post-thumbnail","category-verslas","tag-atminties-lustai","tag-atnaujinti-telefonai","tag-business","tag-dram-kainos","tag-ismaniuju-telefonu-rinka","tag-lietuva","tag-lietuviu","tag-lithuania","tag-lithuanian","tag-lt","tag-nand-kainos","tag-naudoti-ismanieji-telefonai","tag-telefonu-kainos","tag-verslas"],"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@lt\/117083120137979516","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/lt\/wp-json\/wp\/v2\/posts\/252248","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/lt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/lt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lt\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lt\/wp-json\/wp\/v2\/comments?post=252248"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/lt\/wp-json\/wp\/v2\/posts\/252248\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lt\/wp-json\/wp\/v2\/media\/252249"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/lt\/wp-json\/wp\/v2\/media?parent=252248"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/lt\/wp-json\/wp\/v2\/categories?post=252248"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/lt\/wp-json\/wp\/v2\/tags?post=252248"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}