Kylant bendroms pragyvenimo i\u0161laidoms, bald\u0173 mil\u017ein\u0117 \u201eIkea\u201c antradien\u012f prane\u0161\u0117, kad nuo rugs\u0117jo 1-osios iki 28 proc. ma\u017eina ma\u017edaug 1 500 preki\u0173 kainas Europoje, siekdama pritraukti daugiau pirk\u0117j\u0173.<\/p>\n
\u201eIkea\u201c pastaraisiais metais kelis kartus karp\u0117 savo kainas, nors, kaip matyti i\u0161 jos naujausios finansin\u0117s ataskaitos, tai tur\u0117jo neigiamos \u012ftakos bendrov\u0117s pajamoms ir pelnui.<\/p>\n
\u201eYra ilgalaikis \u012fsipareigojimas ma\u017einti kainas savo klientams\u201c, \u2013 interviu naujien\u0173 agent\u016brai AFP sak\u0117 \u201eInter Ikea Group\u201c \u2013 bald\u0173 mil\u017ein\u0117s pagrindin\u0117s kontroliuojan\u010diosios bendrov\u0117s \u2013 vadovas Jakubas Jankowskis (Jakubas Jankovskis).<\/p>\n
Skaitykite taip patNuo rugs\u0117jo 1-osios \u2013 svarb\u016bs i\u0161mok\u0173 poky\u010diai: kas gaus daugiau pinig\u0173?<\/a>Vilniuje \u2013 ma\u017eai kam \u017einomas mar\u0161rutas prie e\u017eero: \u012fveiksite vos per 35\u201345 minutes<\/a><\/p>\n \u201eTiek\u0117jai d\u0117l to nepatirs jokio spaudimo d\u0117l kain\u0173\u201c, \u2013 patikino jis ir pa\u017eym\u0117jo, kad \u201eyra didel\u0117 tikimyb\u0117, jog jei mes parduosime daugiau, tiek\u0117jai pagamins daugiau\u201c.<\/p>\n \u0160is kain\u0173 suma\u017einimas \u201eInter Ikea Group\u201c, \u201eIngka Group\u201c, kuriai priklauso beveik visos \u201eIkea\u201c fran\u0161iz\u0117s, ir kitoms ma\u017emeninink\u0117s fran\u0161iz\u0117ms Europoje kainuos apie 1,2 mlrd. eur\u0173, teig\u0117 jis.<\/p>\n \u201eIngka Group\u201c prane\u0161\u0117, kad \u0161is pokytis bus taikomas ma\u017edaug 900 preki\u0173 kiekvienoje rinkoje.<\/p>\n Siekdama dar labiau padidinti kain\u0173 prieinamum\u0105 u\u017e Europos rib\u0173, \u201eIngka Group\u201c taip pat investuos 70 mln. eur\u0173, kad kompensuot\u0173 infliacijos ir valiut\u0173 kurs\u0173 poky\u010di\u0173 darom\u0105 spaudim\u0105 Azijoje ir \u0160iaur\u0117s Amerikoje.<\/p>\n Visoje Europoje populiari\u0173 ir \u017einom\u0173 \u201eIkea\u201c preki\u0173, \u012fskaitant kai kuriuos lentyn\u0173 \u201eBilly\u201c modelius, \u201eKallax\u201c daikt\u0173 laikymo sprendimus ir virtuv\u0117s \u012frang\u0105, kainos bus suma\u017eintos 15\u201328 procentais.<\/p>\n \u201eIngka Group\u201c generalinis direktorius Juvencio Maeztu (Chuvensijas Maestas) naujien\u0173 agent\u016brai AFP sak\u0117, kad preki\u0173, kuri\u0173 kainos bus apkarpytos, asortimentas ir kain\u0173 ma\u017einimo mastas atskirose rinkose \u0161iek tiek skirsis.<\/p>\n Apie ret\u0105 kain\u0173 padidinim\u0105 po COVID-19 pandemijos paskelbusi \u0161ved\u0173 surenkam\u0173j\u0173 bald\u0173 mil\u017ein\u0117 nuo 2023 met\u0173 investavo 2\u20133 mlrd. eur\u0173, kad kainas suma\u017eint\u0173 10 procent\u0173.<\/p>\n","protected":false},"excerpt":{"rendered":"Kylant bendroms pragyvenimo i\u0161laidoms, bald\u0173 mil\u017ein\u0117 \u201eIkea\u201c antradien\u012f prane\u0161\u0117, kad nuo rugs\u0117jo 1-osios iki 28 proc. ma\u017eina ma\u017edaug…\n","protected":false},"author":2,"featured_media":266676,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_share_on_mastodon":"0"},"categories":[17],"tags":[81,2825,37,39,36,38,40,65,46],"class_list":["post-266675","post","type-post","status-publish","format-standard","has-post-thumbnail","category-verslas","tag-business","tag-ikea","tag-lietuva","tag-lietuviu","tag-lithuania","tag-lithuanian","tag-lt","tag-naujiena","tag-verslas"],"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@lt\/117197364373352368","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/lt\/wp-json\/wp\/v2\/posts\/266675","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/lt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/lt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lt\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lt\/wp-json\/wp\/v2\/comments?post=266675"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/lt\/wp-json\/wp\/v2\/posts\/266675\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lt\/wp-json\/wp\/v2\/media\/266676"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/lt\/wp-json\/wp\/v2\/media?parent=266675"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/lt\/wp-json\/wp\/v2\/categories?post=266675"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/lt\/wp-json\/wp\/v2\/tags?post=266675"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}