{"id":28350,"date":"2025-10-30T04:07:12","date_gmt":"2025-10-30T04:07:12","guid":{"rendered":"https:\/\/www.europesays.com\/lt\/28350\/"},"modified":"2025-10-30T04:07:12","modified_gmt":"2025-10-30T04:07:12","slug":"senjorai-po-desimtmecio-nebe-specialus-segmentas-o-klientai-turintys-dideliu-lukesciu","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/lt\/28350\/","title":{"rendered":"Senjorai po de\u0161imtme\u010dio: nebe specialus segmentas, o klientai, turintys dideli\u0173 l\u016bkes\u010di\u0173"},"content":{"rendered":"<p class=\"content-paragraph\">\u0160iuo metu Lietuvoje beveik 21% gyventoj\u0173 yra vyresni nei 65-eri\u0173 met\u0173, o po penkeri\u0173 met\u0173 tokie bus ma\u017edaug kas penktas, rodo Valstyb\u0117s duomen\u0173 agent\u016bros prognoz\u0117. 2070 m. beveik 36% Lietuvos gyventoj\u0173 bus senjorai. Pana\u0161iai ir Lenkijoje \u2013 iki 2030 m. kas penktas pirk\u0117jas bus senjoras, o po 25 met\u0173 \u2013 beveik kas tre\u010dias.\u00a0<\/p>\n<p class=\"content-paragraph\">Galima daryti prielaid\u0105, kad kol kas daugelis \u012fmoni\u0173 vyresnio am\u017eiaus \u017emones tapatina su klientu, kuris taupo kiekvien\u0105 cent\u0105, nesinaudoja technologin\u0117mis naujov\u0117mis ir da\u017eniau atsiskaito grynaisiais. Ta\u010diau prekybos technologij\u0173 bendrov\u0117s INEO duomenys rodo, kad kaina yra svarbus veiksnys 62% vyresni\u0173 nei 60 met\u0173 \u017emoni\u0173, jiems itin svarbi yra kokyb\u0117 \u2013 beveik 80% respondent\u0173 \u012f j\u0105 atkreipia d\u0117mes\u012f. Be to, ekologiniai sertifikatai dvigubai labiau skatina senjorus pirkti nei jaunesni\u0173 kart\u0173 atstovus.<\/p>\n","protected":false},"excerpt":{"rendered":"\u0160iuo metu Lietuvoje beveik 21% gyventoj\u0173 yra vyresni nei 65-eri\u0173 met\u0173, o po penkeri\u0173 met\u0173 tokie bus ma\u017edaug&hellip;\n","protected":false},"author":2,"featured_media":28351,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[17],"tags":[81,37,39,36,38,40,46],"class_list":{"0":"post-28350","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-verslas","8":"tag-business","9":"tag-lietuva","10":"tag-lietuviu","11":"tag-lithuania","12":"tag-lithuanian","13":"tag-lt","14":"tag-verslas"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@lt\/115461150678518573","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/lt\/wp-json\/wp\/v2\/posts\/28350","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/lt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/lt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lt\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lt\/wp-json\/wp\/v2\/comments?post=28350"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/lt\/wp-json\/wp\/v2\/posts\/28350\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lt\/wp-json\/wp\/v2\/media\/28351"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/lt\/wp-json\/wp\/v2\/media?parent=28350"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/lt\/wp-json\/wp\/v2\/categories?post=28350"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/lt\/wp-json\/wp\/v2\/tags?post=28350"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}