{"id":54864,"date":"2025-12-05T01:55:12","date_gmt":"2025-12-05T01:55:12","guid":{"rendered":"https:\/\/www.europesays.com\/lt\/54864\/"},"modified":"2025-12-05T01:55:12","modified_gmt":"2025-12-05T01:55:12","slug":"advento-kalendoriu-bumas-turi-dauguma-vokietijos-gyventoju","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/lt\/54864\/","title":{"rendered":"Advento kalendori\u0173 bumas: turi dauguma Vokietijos gyventoj\u0173"},"content":{"rendered":"<p>\u0160tutgarte \u012fsik\u016brusi leidykla \u201eSellmer-Verlag\u201c jau 80 met\u0173 kasmet i\u0161leid\u017eia tradicini\u0173 advento kalendori\u0173 \u2013 joki\u0173 \u012fmantrybi\u0173, tik nostalgi\u0161ki vaizdai.<\/p>\n<p>\u010cia yra daugiau nei 130 skirting\u0173 r\u016b\u0161i\u0173 advento kalendori\u0173. Kasmet visame pasaulyje parduodami milijonai vienet\u0173. Kadaise tik vaikams skirtas gaminys dabar d\u017eiugina \u012fvairaus am\u017eiaus \u017emones. Be to, advento kalendori\u0173 dizaino tem\u0173 s\u0105ra\u0161as irgi gerokai i\u0161sipl\u0117t\u0117. Pana\u0161u, kad \u012fvairov\u0117 labai patinka \u017emon\u0117ms. Vadovaujantis \u201eYouGov\u201c informacija, daugiau nei pus\u0117 Vokietijos vartotoj\u0173 \u0161iais metais nor\u0117jo \u012fsigyti advento kalendori\u0173. 25 proc. \u2013 savo vaikams, 21 proc. \u2013 antrajai pusei ir 27 proc. \u2013 sau.<\/p>\n<p>    <img decoding=\"async\" src=\"https:\/\/www.europesays.com\/lt\/wp-content\/uploads\/2025\/12\/098a6e20-79fc-11ed-8ced-6f58a6938111.jpg\" loading=\"lazy\" alt=\"Advento kalendorius\"\/>      <\/p>\n<p>\u201eDovanojimo sau tendencija ypa\u010d pastebima tarp jaunesn\u0117s kartos atstov\u0173. Tai ne tik prie\u0161kal\u0117dinis ritualas, bet ir tiesiog ma\u017eyt\u0117 dovana sau kiekvien\u0105 dien\u0105 \u0161iuo tamsiu ir \u0161altu met\u0173 laiku\u201c, \u2013 pasakojo rinkodaros ekspert\u0117 prof. Shyda Valizade-Funder<\/p>\n<p>Vis d\u0117lto advento kalendori\u0173 pirkimo bumas ma\u017emenin\u0117s prekybos sektoriaus pernelyg ned\u017eiugina, nors kal\u0117diniai pardavimai ir yra svarbiausi metuose. D\u0117l pasaulini\u0173 krizi\u0173 ma\u017emenininkai skund\u017eiasi atsargiomis vartotoj\u0173 nuotaikomis. Jos nepasikeit\u0117 ir prie\u0161 pirm\u0105j\u012f advento savaitgal\u012f, nepaisant Juodojo penktadienio akcij\u0173.<\/p>\n<p>\u201ePra\u0117jusi\u0105 savait\u0119 buvo nedaug pirk\u0117j\u0173. \u017dmon\u0117s papras\u010diausiai leido laik\u0105 ne miestuose, miest\u0173 centruose ar parduotuv\u0117se. Patirtis rodo, kad advento \u0161e\u0161tadieniais prekybos rezultatai b\u016bna geresni, ta\u010diau kol kas ma\u017emenininkai n\u0117ra patenkinti\u201c,  \u2013 sako Vokietijos ma\u017emeninink\u0173 asociacijos vykdomasis direktorius Stefanas Genthas.<\/p>\n<p>Ma\u017emenininkai dabar visas viltis deda \u012f ateinan\u010dias savaites. Tada tur\u0117t\u0173 skamb\u0117ti ne tik varpai, bet ir kasos aparatai.<\/p>\n","protected":false},"excerpt":{"rendered":"\u0160tutgarte \u012fsik\u016brusi leidykla \u201eSellmer-Verlag\u201c jau 80 met\u0173 kasmet i\u0161leid\u017eia tradicini\u0173 advento kalendori\u0173 \u2013 joki\u0173 \u012fmantrybi\u0173, tik nostalgi\u0161ki vaizdai.&hellip;\n","protected":false},"author":2,"featured_media":54865,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[15],"tags":[11201,12577,25,30,31,34,35,24,32,33,37,39,36,38,40,23,22,44,28,29,26,27,320,74,75,76],"class_list":{"0":"post-54864","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-pasaulis","8":"tag-adventas","9":"tag-advento-kalendorius","10":"tag-antrastes","11":"tag-breaking-news","12":"tag-breakingnews","13":"tag-featured-news","14":"tag-featurednews","15":"tag-headlines","16":"tag-latest-news","17":"tag-latestnews","18":"tag-lietuva","19":"tag-lietuviu","20":"tag-lithuania","21":"tag-lithuanian","22":"tag-lt","23":"tag-naujienos","24":"tag-news","25":"tag-pasaulis","26":"tag-populiariausios-naujienos","27":"tag-populiariausiosnaujienos","28":"tag-top-stories","29":"tag-topstories","30":"tag-vokietija","31":"tag-world","32":"tag-world-news","33":"tag-worldnews"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@lt\/115664474934188286","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/lt\/wp-json\/wp\/v2\/posts\/54864","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/lt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/lt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lt\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lt\/wp-json\/wp\/v2\/comments?post=54864"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/lt\/wp-json\/wp\/v2\/posts\/54864\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lt\/wp-json\/wp\/v2\/media\/54865"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/lt\/wp-json\/wp\/v2\/media?parent=54864"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/lt\/wp-json\/wp\/v2\/categories?post=54864"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/lt\/wp-json\/wp\/v2\/tags?post=54864"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}