Viedt\u0101lru\u0146u tirgus dinamika 2025. gad\u0101<\/p>\n
2025. gad\u0101 Apple ir sp\u0113rusi platu soli uz priek\u0161u un pirmo reizi p\u0113d\u0113jos gados atgriezusies pasaules viedt\u0101lru\u0146u tirgus l\u012bdera poz\u012bcij\u0101, apsteidzot l\u012bdz\u0161in\u0113jo konkurentu Samsung. P\u0113rn un aizpag\u0101ju\u0161aj\u0101 gad\u0101 abu tehnolo\u0123iju gigantu \u2013 Apple iPhone un Samsung Galaxy \u2013 p\u0101rdo\u0161anas apjomi bija praktiski identiski. Ta\u010du jaun\u0101kais tehnolo\u0123iju tirgus anal\u012bti\u0137u uz\u0146\u0113muma Counterpoint Research zi\u0146ojums liecina par iev\u0113rojam\u0101m izmai\u0146\u0101m tirgus ainav\u0101.<\/p>\n
Kopum\u0101 glob\u0101lais viedt\u0101lru\u0146u tirgus 2025. gad\u0101 piedz\u012bvojis 2% izaugsmi, ko galvenok\u0101rt veicin\u0101jis piepras\u012bjums premium segment\u0101. \u0160\u012b izaugsme par labu n\u0101ca tie\u0161i Apple, kas fiks\u0113jis par 10% liel\u0101kus iPhone p\u0101rdo\u0161anas apjomus nek\u0101 2024. gad\u0101. \u0160is r\u0101d\u012bt\u0101js ir vislab\u0101kais starp pieciem vado\u0161ajiem ra\u017eot\u0101jiem.<\/p>\n
Apple domin\u0113, Samsung ie\u0146em otro vietu<\/p>\n
Neskatoties uz sal\u012bdzino\u0161i nelielo produktu l\u012bniju un augstaj\u0101m cen\u0101m, Apple tagad kontrol\u0113 20% pasaules viedt\u0101lru\u0146u tirgus. Korejas ra\u017eot\u0101js Samsung, demonstr\u0113jot 5% p\u0101rdo\u0161anas pieaugumu, ie\u0146em otro vietu ar 19% tirgus da\u013cu. Samsung veiksm\u012bgos rezult\u0101tus galvenok\u0101rt nodro\u0161in\u0101jusi popul\u0101r\u0101 Galaxy A s\u0113rija, \u012bpa\u0161i modelis Samsung Galaxy A16, kas tiek uzskat\u012bts par popul\u0101r\u0101ko Android viedt\u0101lruni pasaul\u0113.<\/p>\n
Ceturtaj\u0101 ceturksn\u012b, kas nosl\u0113dz 2025. gadu, at\u0161\u0137ir\u012bba starp abiem vado\u0161ajiem uz\u0146\u0113mumiem k\u013cuva v\u0113l izteikt\u0101ka: Apple sasniedza 25% tirgus da\u013cu, savuk\u0101rt Samsung da\u013ca samazin\u0101j\u0101s l\u012bdz 17%.<\/p>\n
Veiksmes faktori un re\u0123ion\u0101l\u0101s tendences<\/p>\n
Counterpoint Research skaidro Apple pan\u0101kumus ar veiksm\u012bgu iPhone 17 p\u0101rdo\u0161anu gada nogal\u0113 un iPhone 16 notur\u012bgo popularit\u0101ti Indij\u0101, Jap\u0101n\u0101 un Dienvidaustrumu \u0100zij\u0101 \u2013 re\u0123ionos, kur tradicion\u0101li domin\u0113 Android oper\u0113t\u0101jsist\u0113ma.<\/p>\n
Samsung, papildus pla\u0161ajai A s\u0113rijai, saglab\u0101jis savas poz\u012bcijas premium segment\u0101, pateicoties mode\u013ciem Galaxy S25 un Fold 7. Tom\u0113r uz\u0146\u0113mums sask\u0101ries ar spiedienu Lat\u012b\u0146amerik\u0101 un Rietumeirop\u0101.<\/p>\n
Tirgus dal\u012bbnieku poz\u012bcijas un n\u0101kotnes prognozes<\/p>\n
Tre\u0161o vietu tirg\u016b stabili ie\u0146em Xiaomi ar 13% tirgus da\u013cu. T\u0101m seko Oppo un Vivo, katrs ar 8% da\u013cu.<\/p>\n
Savuk\u0101rt Nothing un Google uzr\u0101d\u012bju\u0161i iespaid\u012bg\u0101ko pieaugumu, palielinot glob\u0101los pieg\u0101des apjomus attiec\u012bgi par 31% un 25%. Tom\u0113r abi z\u012bmoli joproj\u0101m tiek klasific\u0113ti kategorij\u0101 \u201cCiti\u201d, kuras kop\u0113j\u0101 tirgus da\u013ca 2025. gad\u0101 faktiskai samazin\u0101jusies.<\/p>\n
Counterpoint Research anal\u012bti\u0137i prognoz\u0113, ka 2026. gad\u0101 glob\u0101lais viedt\u0101lru\u0146u tirgus piedz\u012bvos 3% kritumu. Galvenie iemesli \u0161\u012bm prognoz\u0113m ir gaid\u0101mais cenu pieaugums, ko izrais\u012bs atmi\u0146as mikrosh\u0113mu segmenta kr\u012bze.<\/p>\n","protected":false},"excerpt":{"rendered":"Viedt\u0101lru\u0146u tirgus dinamika 2025. gad\u0101 2025. gad\u0101 Apple ir sp\u0113rusi platu soli uz priek\u0161u un pirmo reizi p\u0113d\u0113jos…\n","protected":false},"author":2,"featured_media":103171,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16],"tags":[2122,77,76,24960,35,39,38,36,37,34,40,3338,14063,911],"class_list":{"0":"post-103170","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-bizness","8":"tag-apple","9":"tag-bizness","10":"tag-business","11":"tag-counterpoint-research","12":"tag-latvia","13":"tag-latvian","14":"tag-latviesu","15":"tag-latviesu-valoda","16":"tag-latviesuvaloda","17":"tag-latvija","18":"tag-lv","19":"tag-samsung","20":"tag-tirgus-dala","21":"tag-viedtalruni"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@lv\/115888399582065836","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/posts\/103170","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/comments?post=103170"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/posts\/103170\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/media\/103171"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/media?parent=103170"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/categories?post=103170"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/tags?post=103170"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}