Tirgus izaugsme 2025. gad\u0101<\/p>\n
Person\u0101lo datoru (PC) industrija 2025. gadu nosl\u0113gusi pozit\u012bvi. Ceturtaj\u0101 ceturksn\u012b pieg\u0101des palielin\u0101j\u0101s par 9,6% sal\u012bdzin\u0101jum\u0101 ar iepriek\u0161\u0113j\u0101 gada attiec\u012bgo periodu, sasniedzot 76,4 miljonus vien\u012bbu. Kopum\u0101 visa gada griezum\u0101 PC pieg\u0101des palielin\u0101ju\u0161\u0101s par 8,1% sal\u012bdzin\u0101jum\u0101 ar 2024. gadu.<\/p>\n
Glob\u0101lais atmi\u0146as komponentu defic\u012bts b\u016btiski ietekm\u0113 visu datortehnikas nozari. K\u0101 nor\u0101da anal\u012btikas uz\u0146\u0113mums International Data Corporation (IDC), lai gan sv\u0113tku sezona tradicion\u0101li veicina palielin\u0101tu piepras\u012bjumu, pag\u0101ju\u0161\u0101 gada nogal\u0113 p\u0101rdo\u0161anas apjomu k\u0101pumu veicin\u0101ja ar\u012b ba\u017eas par atmi\u0146as komponentu pieejam\u012bbu. Tas mudin\u0101ja da\u013cu pat\u0113r\u0113t\u0101ju veikt pirkumus agr\u0101k, paredzot cenu k\u0101pumu.<\/p>\n
Ra\u017eot\u0101ju l\u012bderi un tirgus dinamika<\/p>\n
2025. gada ceturtaj\u0101 ceturksn\u012b tirgus l\u012bdera poz\u012bcij\u0101 nostiprin\u0101j\u0101s Lenovo ar 19,3 miljonu PC pieg\u0101di un 25,3% tirgus da\u013cu. Otraj\u0101 viet\u0101 ierindoj\u0101s HP ar 15,4 miljoniem datoru jeb 20,1% tirgus da\u013cu. Savuk\u0101rt Dell ie\u0146\u0113ma tre\u0161o vietu ar 11,7 miljonu vien\u012bbu p\u0101rdo\u0161anu ceturksn\u012b un 15,4% tirgus da\u013cu. Apple ieguva 9,3% tirgus da\u013cu, pieg\u0101d\u0101jot 7,1 miljonu datoru, bet TOP 5 nosl\u0113dza Asus ar 5,4 miljoniem sist\u0113mu jeb 7,1% tirgus da\u013cu.<\/p>\n
Koment\u0113jot pa\u0161reiz\u0113jo atmi\u0146as komponentu defic\u012btu, IDC p\u0113t\u012bjumu mened\u017eeris D\u017eitess Ubriani nor\u0101d\u012bjis, ka situ\u0101cija ietekm\u0113 visu nozari un tuv\u0101ko divu gadu laik\u0101 var main\u012bt tirgus dinamiku.<\/p>\n
\n\u00abIesp\u0113jams, l\u012bdz\u012bgi k\u0101 viedt\u0101lru\u0146u tirg\u016b, tuv\u0101kaj\u0101 laik\u0101 par\u0101d\u012bsies jauni PC ar maz\u0101ku atmi\u0146as apjomu nek\u0101 ierasts, t\u0101d\u0113j\u0101di ra\u017eot\u0101jiem cen\u0161oties tikt gal\u0101 ar kr\u0101jumu probl\u0113m\u0101m,\u00bb sac\u012bjis Ubriani.<\/p>\n<\/blockquote>\n
Vi\u0146\u0161 piebildis, ka lielajiem pat\u0113ri\u0146a elektronikas z\u012bmoliem ir lab\u0101kas izredzes p\u0101rdz\u012bvot \u0161o periodu, kam\u0113r maz\u0101ki uz\u0146\u0113mumi var\u0113tu nesp\u0113t iztur\u0113t konkurenci. Pat\u0113r\u0113t\u0101jiem, \u012bpa\u0161i DIY (Do It Yourself) entuziastiem, defic\u012bts var likt atlikt pirkumus vai pat p\u0101rorient\u0113t izdevumus uz citiem hobijiem.<\/p>\n
Gada p\u0101rskats un n\u0101kotnes prognozes<\/p>\n
2025. gada laik\u0101 ra\u017eot\u0101ji kopum\u0101 pieg\u0101d\u0101ju\u0161i 284,7 miljonus datoru. Liel\u0101ko piecinieku veido tie pa\u0161i ra\u017eot\u0101ji k\u0101 ceturtaj\u0101 ceturksn\u012b: Lenovo, HP, Dell, Apple un Asus t\u0101d\u0101 pa\u0161\u0101 sec\u012bb\u0101.<\/p>\n
Sal\u012bdzinot ar 2024. gadu, pag\u0101ju\u0161aj\u0101 gad\u0101 pieg\u0101d\u0101ti par 21,4 miljoniem vair\u0101k PC, kas atbilst 8,1% izaugsmei.<\/p>\n
Skatoties uz 2026. gadu, IDC prognoz\u0113, ka kop\u0113j\u0101s PC pieg\u0101des var\u0113tu nedaudz samazin\u0101ties. Tom\u0113r tirgus kop\u0113j\u0101 v\u0113rt\u012bba turpin\u0101s pieaugt, ko veicin\u0101s vid\u0113jo p\u0101rdo\u0161anas cenu k\u0101pums, ko izrais\u012bs atmi\u0146as komponentu sad\u0101rdzin\u0101\u0161an\u0101s.<\/p>\n
\n\u00abPC tirgus p\u0113c 12 m\u0113ne\u0161iem b\u016bs pavisam cit\u0101ds, \u0146emot v\u0113r\u0101 to, cik strauji main\u0101s situ\u0101cija ar atmi\u0146as komponentiem,\u00bb uzsv\u0113ris IDC p\u0113t\u012bjumu viceprezidents \u017dans-Filips Bu\u0161\u0101rs.<\/p>\n<\/blockquote>\n
Defic\u012bts no \u012bslaic\u012bga faktora k\u013c\u016bst par struktur\u0101lu risku PC tirgum. Ra\u017eot\u0101ji piel\u0101go konfigur\u0101cijas, p\u0101rskata cenu politiku un pieg\u0101\u017eu pl\u0101no\u0161anu, bet pirc\u0113ji arvien bie\u017e\u0101k saskaras ar izv\u0113li starp augst\u0101ku cenu un pietic\u012bg\u0101k\u0101m specifik\u0101cij\u0101m. Tie\u0161i \u0161ie l\u0113mumi 2026. gad\u0101 noteiks ne tikai p\u0101rdo\u0161anas apjomus, bet ar\u012b re\u0101lo sp\u0113ku l\u012bdzsvaru starp lielajiem z\u012bmoliem un maz\u0101kiem tirgus dal\u012bbniekiem.<\/p>\n","protected":false},"excerpt":{"rendered":"Tirgus izaugsme 2025. gad\u0101 Person\u0101lo datoru (PC) industrija 2025. gadu nosl\u0113gusi pozit\u012bvi. Ceturtaj\u0101 ceturksn\u012b pieg\u0101des palielin\u0101j\u0101s par 9,6%…\n","protected":false},"author":2,"featured_media":104337,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16],"tags":[16946,77,76,25100,35,39,38,36,37,34,18040,40,25099,25098],"class_list":{"0":"post-104346","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-bizness","8":"tag-atminas-deficits","9":"tag-bizness","10":"tag-business","11":"tag-datortehnikas-piegades","12":"tag-latvia","13":"tag-latvian","14":"tag-latviesu","15":"tag-latviesu-valoda","16":"tag-latviesuvaloda","17":"tag-latvija","18":"tag-lenovo","19":"tag-lv","20":"tag-pc-tirgus","21":"tag-personalie-datori"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@lv\/115893586011413654","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/posts\/104346","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/comments?post=104346"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/posts\/104346\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/media\/104337"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/media?parent=104346"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/categories?post=104346"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/tags?post=104346"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}