Jauns kopuz\u0146\u0113mums televizoru biznesam<\/p>\n
Jap\u0101\u0146u tehnolo\u0123iju gigants Sony un \u0136\u012bnas ra\u017eot\u0101js TCL veido jaunu kopuz\u0146\u0113mumu, kur\u0101 TCL ieg\u016bs 51% akciju, bet Sony patur\u0113s 49%. \u0160is strat\u0113\u0123iskais solis paredz, ka jaunais uz\u0146\u0113mums piln\u012bb\u0101 p\u0101r\u0146ems gan Sony, gan Bravia z\u012bmolu televizoru ra\u017eo\u0161anu un p\u0101rdo\u0161anu vis\u0101 pasaul\u0113. Kopuz\u0146\u0113mums vad\u012bs visu produktu dz\u012bves ciklu \u2013 no izstr\u0101des un dizaina l\u012bdz ra\u017eo\u0161anai, p\u0101rdo\u0161anai un lo\u0123istikai, aptverot ar\u012b lietot\u0101ju audio apr\u012bkojumu.<\/p>\n
Tirgus p\u0101rmai\u0146as un strat\u0113\u0123iskie l\u0113mumi<\/p>\n
Dar\u012bjums notiek laik\u0101, kad glob\u0101lais televizoru tirgus piedz\u012bvo intens\u012bvu konkurences saasin\u0101\u0161anos, neskatoties uz pieaugo\u0161o piepras\u012bjumu p\u0113c lieliem, augstas iz\u0161\u0137irtsp\u0113jas ekr\u0101niem. Lai gan Sony tradicion\u0101li bijis viens no l\u012bderiem elektronikas nozar\u0113, uz\u0146\u0113mums arvien vair\u0101k fokus\u0113jas uz izklaides un satura giganta lomu, mazinot tradicion\u0101l\u0101s aparat\u016bras ra\u017eo\u0161anas noz\u012bmi. Sony ie\u0146\u0113mumi no displeju segmenta, kas ietver ar\u012b televizorus, p\u0113d\u0113j\u0101 gada laik\u0101 ir samazin\u0101ju\u0161ies par 10%.<\/p>\n
Vienlaikus \u0136\u012bnas ra\u017eot\u0101ji, piem\u0113ram, TCL, Hisense un Xiaomi, akt\u012bvi papla\u0161ina savu kl\u0101tb\u016btni starptautiskajos tirgos, g\u016bstot arvien liel\u0101ku tirgus da\u013cu. Strauj\u0101 izaugsme att\u012bst\u012btajos tirgos ir samazin\u0101jusi pe\u013c\u0146as normas, radot spiedienu jap\u0101\u0146u un Dienvidkorejas z\u012bmoliem. Tas licis daudziem ra\u017eot\u0101jiem p\u0101rskat\u012bt savus biznesa mode\u013cus un restrukturiz\u0113t darb\u012bbu.<\/p>\n
Latvijas tirgus perspekt\u012bva un iepriek\u0161\u0113j\u0101 pieredze<\/p>\n
Lai gan ori\u0123in\u0101ltekst\u0101 nav tie\u0161as nor\u0101des par Latvijas tirgu, \u0161\u0101da glob\u0101la m\u0113roga vieno\u0161an\u0101s parasti ietekm\u0113 ar\u012b viet\u0113jos pied\u0101v\u0101jumus. Pag\u0101tn\u0113 vair\u0101ki jap\u0101\u0146u ra\u017eot\u0101ji, kas k\u0101dreiz domin\u0113ja pasaules televizoru tirg\u016b, ir izst\u0101ju\u0161ies no t\u0101. Piem\u0113ram, Sharp non\u0101ca Taiv\u0101nas Hon Hai Precision Industry (Foxconn) kontrol\u0113, Toshiba savu televizoru noda\u013cu p\u0101rdeva \u0136\u012bnas Hisense, bet Panasonic ir p\u0101rtraucis televizoru ra\u017eo\u0161anu vair\u0101kos re\u0123ionos.<\/p>\n
N\u0101kotnes pl\u0101ni un sadarb\u012bbas ieguvumi<\/p>\n
Abas komp\u0101nijas pl\u0101no nosl\u0113gt gal\u012bgos l\u012bgumus l\u012bdz martam, un jaun\u0101 strukt\u016bra darbu s\u0101ks 2027. gada apr\u012bl\u012b, ja sa\u0146ems visu regulatoru apstiprin\u0101jumus. TCL Electronics priek\u0161s\u0113d\u0113t\u0101js Du Huans paudis, ka partner\u012bba apvienos abu uz\u0146\u0113mumu stipr\u0101s puses, radot \u201cjaud\u012bgu platformu ilgtsp\u0113j\u012bgai izaugsmei\u201d.<\/p>\n","protected":false},"excerpt":{"rendered":"Jauns kopuz\u0146\u0113mums televizoru biznesam Jap\u0101\u0146u tehnolo\u0123iju gigants Sony un \u0136\u012bnas ra\u017eot\u0101js TCL veido jaunu kopuz\u0146\u0113mumu, kur\u0101 TCL ieg\u016bs…\n","protected":false},"author":2,"featured_media":109816,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16],"tags":[77,76,26005,20352,35,39,38,36,37,34,40,7512,26003,26004],"class_list":{"0":"post-110576","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-bizness","8":"tag-bizness","9":"tag-business","10":"tag-elektronika","11":"tag-kopuznemums","12":"tag-latvia","13":"tag-latvian","14":"tag-latviesu","15":"tag-latviesu-valoda","16":"tag-latviesuvaloda","17":"tag-latvija","18":"tag-lv","19":"tag-sony","20":"tag-tcl","21":"tag-televizori"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@lv\/115936647126614094","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/posts\/110576","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/comments?post=110576"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/posts\/110576\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/media\/109816"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/media?parent=110576"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/categories?post=110576"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/tags?post=110576"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}