{"id":116708,"date":"2026-01-29T14:13:07","date_gmt":"2026-01-29T14:13:07","guid":{"rendered":"https:\/\/www.europesays.com\/lv\/116708\/"},"modified":"2026-01-29T14:13:07","modified_gmt":"2026-01-29T14:13:07","slug":"pern-mazumtirdzniecibas-apgrozijums-pieauga-par-14-sogad-paredz-straujaku-kapumu","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/lv\/116708\/","title":{"rendered":"P\u0113rn mazumtirdzniec\u012bbas apgroz\u012bjums pieauga par 1,4%; \u0161ogad paredz strauj\u0101ku k\u0101pumu"},"content":{"rendered":"<p>2025. gad\u0101 mazumtirdzniec\u012bbas apgroz\u012bjums palielin\u0101j\u0101s par 1,4%, kas liecina par m\u0113renu, bet notur\u012bg\u0101ku izaugsmi nek\u0101 2024. gad\u0101. Savuk\u0101rt 2026. gad\u0101 gaid\u0101ma strauj\u0101ka izaugsme, \u012bpa\u0161i gada pirmaj\u0101 pus\u0113, ko da\u013c\u0113ji noteiks sal\u012bdzino\u0161i zem\u0101ka b\u0101ze.<\/p>\n<p>P\u0113rn mazumtirdzniec\u012bbas nozares att\u012bst\u012bbu raksturoja pak\u0101peniska atkop\u0161an\u0101s un piepras\u012bjuma stabiliz\u0113\u0161an\u0101s. Iedz\u012bvot\u0101ju re\u0101lo ien\u0101kumu k\u0101pums un infl\u0101cijas spiediena mazin\u0101\u0161an\u0101s veicin\u0101ja pat\u0113r\u0113t\u0101ju noska\u0146ojuma uzlabo\u0161anos, tom\u0113r augstais cenu l\u012bmenis un iepriek\u0161\u0113jo gadu pieredze ar strauju cenu k\u0101pumu joproj\u0101m ietekm\u0113ja iepirk\u0161an\u0101s paradumus, saglab\u0101jot piesardz\u012bgu pieeju t\u0113ri\u0146iem.<\/p>\n<p>2025. gad\u0101 mazumtirdzniec\u012bbas izaugsmi galvenok\u0101rt nodro\u0161in\u0101ja nep\u0101rtikas pre\u010du tirdzniec\u012bba, kur apgroz\u012bjums pieauga par 4,2%, ko veicin\u0101ja pat\u0113r\u0113t\u0101ju pirktsp\u0113jas pak\u0101peniska atjauno\u0161an\u0101s un liel\u0101ka gatav\u012bba veikt atliktos pirkumus, \u012bpa\u0161i ilglietojuma pre\u010du segment\u0101. P\u0101rtikas pre\u010du mazumtirdzniec\u012bbas apgroz\u012bjums samazin\u0101j\u0101s par 1,8%, tom\u0113r kritums gada gait\u0101 k\u013cuva l\u0113n\u0101ks, atspogu\u013cojot cenu spiediena mazin\u0101\u0161anos un pak\u0101penisku piepras\u012bjuma stabiliz\u0113\u0161anos, vienlaikus saglab\u0101joties taup\u012bg\u0101kiem iepirk\u0161an\u0101s paradumiem un iepirk\u0161an\u0101s koncentr\u0101cijai lielveikalos. Degvielas mazumtirdzniec\u012bbas apgroz\u012bjums kopum\u0101 saglab\u0101j\u0101s gandr\u012bz nemain\u012bgs (pieaugums par 0,1%), jo zem\u0101ku vai sv\u0101rst\u012bgu cenu un taup\u012bg\u0101kas p\u0101rvieto\u0161an\u0101s ietekmi l\u012bdzsvaroja pak\u0101peniski atjaunojusies mobilit\u0101te un saimniecisk\u0101 aktivit\u0101te gada gait\u0101. Kopum\u0101 2025. gada rezult\u0101ti liecina par p\u0101reju uz l\u012bdzsvarot\u0101ku mazumtirdzniec\u012bbas att\u012bst\u012bbas posmu, kur izaugsme arvien vair\u0101k balst\u0101s re\u0101l\u0101 pat\u0113ri\u0146\u0101 un ien\u0101kumu uzlabojum\u0101, nevis b\u0101zes efektos. Vienlaikus pat\u0113r\u0113t\u0101ju uzved\u012bb\u0101 joproj\u0101m saglab\u0101jas piesardz\u012bba, kas ierobe\u017eo strauj\u0101ku apgroz\u012bjuma k\u0101pumu, \u012bpa\u0161i pirm\u0101s nepiecie\u0161am\u012bbas pre\u010du segment\u0101.<\/p>\n<p>2025. gada decembr\u012b mazumtirdzniec\u012bbas apgroz\u012bjums turpin\u0101ja pieaugt, saglab\u0101joties stabilai, bet m\u0113renai izaugsmes tendencei. Gada laik\u0101 mazumtirdzniec\u012bbas uz\u0146\u0113mumu kop\u0113jais apgroz\u012bjums sal\u012bdzin\u0101maj\u0101s cen\u0101s palielin\u0101j\u0101s par 2,2% p\u0113c kalend\u0101ri neizl\u012bdzin\u0101tiem datiem un par 0,8% p\u0113c kalend\u0101ri izl\u012bdzin\u0101tiem datiem. Pieaugumu, l\u012bdz\u012bgi k\u0101 iepriek\u0161\u0113jos m\u0113ne\u0161os, galvenok\u0101rt nodro\u0161in\u0101ja nep\u0101rtikas pre\u010du tirdzniec\u012bba; pozit\u012bvs ieguld\u012bjums bija ar\u012b degvielas mazumtirdzniec\u012bbai, kam\u0113r p\u0101rtikas segmenta apgroz\u012bjums gada griezum\u0101 saglab\u0101j\u0101s gandr\u012bz nemain\u012bgs. M\u0113ne\u0161a griezum\u0101 bija v\u0113rojams mazumtirdzniec\u012bbas apjoma samazin\u0101jums. Decembr\u012b, sal\u012bdzinot ar novembri, apgroz\u012bjums saruka par 0,8% (sezon\u0101li kori\u0123\u0113ti dati), samazin\u0101jumam aptverot visas tr\u012bs galven\u0101s pre\u010du grupas. To, visticam\u0101k, noteica pat\u0113ri\u0146a normaliz\u0113\u0161an\u0101s p\u0113c novembra akcij\u0101m un piesardz\u012bg\u0101ka t\u0113ri\u0146u pl\u0101no\u0161ana gada nosl\u0113gum\u0101.<\/p>\n<p>Kopum\u0101 mazumtirdzniec\u012bba 2025. gada decembr\u012b nosl\u0113dza gadu m\u0113renas izaugsmes re\u017e\u012bm\u0101, un gada otr\u0101s puses dati arvien skaidr\u0101k apliecina piepras\u012bjuma stabiliz\u0113\u0161anos visos galvenajos segmentos \u2013 p\u0101rtik\u0101, nep\u0101rtikas prec\u0113s un degviel\u0101. P\u0113c izteikt\u0101k\u0101m sv\u0101rst\u012bb\u0101m gada pirmaj\u0101 pus\u0113 mazumtirdzniec\u012bbas dinamika kop\u0161 vasaras k\u013cuvusi vienm\u0113r\u012bg\u0101ka, atspogu\u013cojot pak\u0101penisku piel\u0101go\u0161anos augstajam cenu l\u012bmenim un notur\u012bg\u0101ku pat\u0113ri\u0146a strukt\u016bru.<\/p>\n<p>Decembr\u012b, sal\u012bdzinot ar iepriek\u0161\u0113j\u0101 gada decembri, nep\u0101rtikas pre\u010du mazumtirdzniec\u012bbas apgroz\u012bjums pieauga par 3,7%, un pieaugums bija v\u0113rojams gandr\u012bz vis\u0101s galvenaj\u0101s nep\u0101rtikas pre\u010du grup\u0101s, iz\u0146emot sporta pre\u010du un sp\u0113\u013cu mazumtirdzniec\u012bb\u0101, kur apgroz\u012bjums samazin\u0101j\u0101s par 12,2%, un ap\u0123\u0113rbu, apavu un \u0101das izstr\u0101d\u0101jumu tirdzniec\u012bb\u0101 (samazin\u0101jums par 5,6%). Visstrauj\u0101k apgroz\u012bjums pieauga farmaceitisko medic\u012bnisko piederumu tirdzniec\u012bb\u0101 (par 15,7%). Strauj\u0161 k\u0101pums bija ar\u012b pulkste\u0146u, juvelierizstr\u0101d\u0101jumu un citur neklasific\u0113tu jaunu pre\u010du tirdzniec\u012bb\u0101 (par 8,2%), m\u0101jsaimniec\u012bbas elektroier\u012b\u010du mazumtirdzniec\u012bb\u0101 specializ\u0113tajos veikalos (par 7,0%) un inform\u0101cijas un komunik\u0101ciju tehnolo\u0123iju iek\u0101rtu tirdzniec\u012bb\u0101 (par 6,8%). Liel\u0101ks apgroz\u012bjums bija ar\u012b tekstilizstr\u0101d\u0101jumu, pakl\u0101ju, gr\u012bdsegu, tape\u0161u, m\u0113be\u013cu, apgaismes ier\u012b\u010du un cita veida m\u0101jsaimniec\u012bbas piederumu tirdzniec\u012bb\u0101 (par 5,4%), ziedu, augu, s\u0113klu, m\u0113slo\u0161anas l\u012bdzek\u013cu, istabas dz\u012bvnieku un to bar\u012bbas tirdzniec\u012bb\u0101 (par 4,9%), gr\u0101matu, av\u012b\u017eu, kancelejas piederumu, audio un video ierakstu tirdzniec\u012bb\u0101 (par 4,1%) un kosm\u0113tikas un tualetes piederumu tirdzniec\u012bb\u0101 (par 3,6%), bet m\u0113ren\u0101ks k\u0101pums \u2013 met\u0101lizstr\u0101d\u0101jumu, instrumentu, b\u016bvmateri\u0101lu un santehnikas mazumtirdzniec\u012bb\u0101 (par 2,4%).<\/p>\n<p>P\u0101rtikas pre\u010du mazumtirdzniec\u012bbas apgroz\u012bjums decembr\u012b gada griezum\u0101 bija gandr\u012bz nemain\u012bgs, samazinoties par 0,1%. Rezult\u0101ts v\u0113rt\u0113jams k\u0101 sam\u0113r\u0101 notur\u012bgs, \u0146emot v\u0113r\u0101 zemo sal\u012bdzin\u0101\u0161anas b\u0101zi iepriek\u0161\u0113j\u0101 gada decembr\u012b, kad p\u0101rtikas tirdzniec\u012bba b\u016btiski saruka. Tas liecina, ka p\u0101rtikas pat\u0113ri\u0146\u0161 gada nosl\u0113gum\u0101 kopum\u0101 saglab\u0101j\u0101s stabils, mazinoties cenu spiedienam, ta\u010du joproj\u0101m domin\u0113jot piesardz\u012bgiem iepirk\u0161an\u0101s paradumiem. Izaugsmi turpin\u0101ja nodro\u0161in\u0101t nespecializ\u0113tie veikali ar pla\u0161\u0101ku pre\u010du kl\u0101stu, kam\u0113r specializ\u0113to p\u0101rtikas veikalu apgroz\u012bjums samazin\u0101j\u0101s, atspogu\u013cojot iepirk\u0161an\u0101s koncentr\u0113\u0161anos lielveikalos.<\/p>\n<p>Degvielas mazumtirdzniec\u012bbas apgroz\u012bjums degvielas uzpildes stacij\u0101s decembr\u012b gada griezum\u0101 pieauga par 2,4%. Pieaugumu da\u013c\u0113ji noteica sal\u012bdzino\u0161i zem\u0101 b\u0101ze, jo 2024. gada decembr\u012b apgroz\u012bjums samazin\u0101j\u0101s, k\u0101 ar\u012b zem\u0101kas degvielas cenas nek\u0101 pirms gada, kas atbalst\u012bja pat\u0113ri\u0146u gada nosl\u0113gum\u0101.<\/p>\n<p>Tirdzniec\u012bbas viet\u0101s \u0101rpus veikaliem apgroz\u012bjuma pieaugums decembr\u012b, sal\u012bdzinot ar attiec\u012bgo periodu pirms gada, bija v\u0113rojams visos galvenajos segmentos. Mazumtirdzniec\u012bb\u0101 stendos un tirgos apgroz\u012bjums pieauga par 1,9%, mazumtirdzniec\u012bb\u0101 pa pastu vai interneta veikalos apgroz\u012bjums palielin\u0101j\u0101s par 1,4%, savuk\u0101rt p\u0101r\u0113j\u0101 mazumtirdzniec\u012bb\u0101 \u0101rpus veikaliem, stendiem un tirgiem apgroz\u012bjums \u2013 par 4,8%. Pieaugumu stendos un tirgos, k\u0101 ar\u012b p\u0101r\u0113j\u0101 mazumtirdzniec\u012bb\u0101 \u0101rpus veikaliem liel\u0101 m\u0113r\u0101 noteica zem\u0101 sal\u012bdzin\u0101\u0161anas b\u0101ze, savuk\u0101rt interneta tirdzniec\u012bb\u0101 izaugsmi ierobe\u017eoja augst\u0101 b\u0101ze p\u0113c b\u016btiska k\u0101puma pirms gada.<\/p>\n<p>2026. gad\u0101 pat\u0113r\u0113t\u0101ju aktivit\u0101ti turpin\u0101s atbalst\u012bt pak\u0101penisks pirktsp\u0113jas pieaugums, ko veicin\u0101s algu un pensiju pieaugums p\u0113c nodok\u013cu nomaksas, k\u0101 ar\u012b cenu k\u0101puma tempa mazin\u0101\u0161an\u0101s. Vienlaikus iepriek\u0161\u0113jo gadu augstais cenu l\u012bmenis ir rad\u012bjis notur\u012bgas izmai\u0146as pat\u0113ri\u0146a paradumos, t\u0101d\u0113\u013c strauj\u0161 apgroz\u012bjuma k\u0101pums nav gaid\u0101ms. T\u0101d\u0113j\u0101di 2026. gad\u0101 mazumtirdzniec\u012bba, visticam\u0101k, turpin\u0101s att\u012bst\u012bties m\u0113renas, l\u012bdzsvarotas izaugsmes virzien\u0101, kur galvenais uzsvars b\u016bs uz stabilu piepras\u012bjumu, nevis strauju apjomu pieaugumu.<\/p>\n","protected":false},"excerpt":{"rendered":"2025. gad\u0101 mazumtirdzniec\u012bbas apgroz\u012bjums palielin\u0101j\u0101s par 1,4%, kas liecina par m\u0113renu, bet notur\u012bg\u0101ku izaugsmi nek\u0101 2024. gad\u0101. Savuk\u0101rt&hellip;\n","protected":false},"author":2,"featured_media":116709,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[23,28,29,32,33,22,30,31,35,39,38,36,37,34,40,20,26,27,24,25,21],"class_list":{"0":"post-116708","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-aktualitates","8":"tag-aktualitates","9":"tag-breaking-news","10":"tag-breakingnews","11":"tag-featured-news","12":"tag-featurednews","13":"tag-headlines","14":"tag-latest-news","15":"tag-latestnews","16":"tag-latvia","17":"tag-latvian","18":"tag-latviesu","19":"tag-latviesu-valoda","20":"tag-latviesuvaloda","21":"tag-latvija","22":"tag-lv","23":"tag-news","24":"tag-popularakas-zinas","25":"tag-popularakaszinas","26":"tag-top-stories","27":"tag-topstories","28":"tag-zinas"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@lv\/115978803798192106","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/posts\/116708","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/comments?post=116708"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/posts\/116708\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/media\/116709"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/media?parent=116708"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/categories?post=116708"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/tags?post=116708"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}