TCL strauji tuvojas l\u012bderpoz\u012bcijai<\/p>\n
Jaun\u0101kais pasaules telev\u012bzoru tirgus izp\u0113tes dati liecina, ka uz\u0146\u0113mums TCL ir gandr\u012bz pan\u0101cis Samsung c\u012b\u0146\u0101 par pasaul\u0113 liel\u0101k\u0101 TV ra\u017eot\u0101ja titulu. Pirms da\u017eiem gadiem v\u0113l iev\u0113rojami atpaliekot no Dienvidkorejas giganta, TCL tagad strauji samazina atstarpi un ir sasniegusi l\u012bderpoz\u012bcijai \u013coti tuvu.<\/p>\n
Saska\u0146\u0101 ar Counterpoint Research sniegto inform\u0101ciju, 2025. gad\u0101 Samsung saglab\u0101jis pirmo vietu ar 17% pasaules TV tirgus da\u013cu, kam\u0113r TCL ir pak\u0101pies l\u012bdz 16%. Sal\u012bdzin\u0101jumam, 2024. gad\u0101 TCL kontrol\u0113ja vien 13%, bet Samsung \u2013 18%. L\u012bdz ar to gada laik\u0101 TCL ir b\u016btiski palielin\u0101jis pieg\u0101des apjomu, kam\u0113r gandr\u012bz visi citi liel\u0101kie z\u012bmoli ir fiks\u0113ju\u0161i kritumu.<\/p>\n
Ra\u017eot\u0101ju konkurss un glob\u0101l\u0101 izaugsme<\/p>\n
Counterpoint p\u0113tnieki nor\u0101da: \u201cTCL ir turpin\u0101jis papla\u0161in\u0101t savu kl\u0101tb\u016btni pasaules telev\u012bzoru tirg\u016b, samazinot atstarpi starp sevi un tirgus l\u012bderi Samsung. Neskatoties uz joproj\u0101m l\u0113no dinamiku \u0136\u012bnas tirg\u016b, TCL glob\u0101l\u0101s telev\u012bzoru pieg\u0101des ir augu\u0161as par 20% sal\u012bdzin\u0101jum\u0101 ar iepriek\u0161\u0113jo gadu, apliecinot uz\u0146\u0113muma pieaugo\u0161o konkur\u0113tsp\u0113ju.\u201d<\/p>\n
\u0160\u012bs zi\u0146as par\u0101d\u012bj\u0101s neilgi p\u0113c ska\u013c\u0101 pazi\u0146ojuma par to, ka TCL faktiski p\u0101r\u0146em Sony telev\u012bzoru biznesu, kas v\u0113l vair\u0101k nostiprina \u0136\u012bnas ra\u017eot\u0101ja poz\u012bcijas glob\u0101laj\u0101 ar\u0113n\u0101.<\/p>\n
Google TV platformas izaicin\u0101jumi<\/p>\n
\u012apa\u0161i z\u012bm\u012bga ir situ\u0101cija attiec\u012bb\u0101 uz Google TV platformu. TCL ir noz\u012bm\u012bgs Google partneris viesistabas televizoru segment\u0101, un Google TV ir TCL galven\u0101 platforma glob\u0101lajos tirgos. Lai gan uz\u0146\u0113mums da\u017ek\u0101rt pied\u0101v\u0101 mode\u013cus ar Roku un ra\u017eo televizorus Amazon, tie\u0161i Google TV veido pied\u0101v\u0101juma pamatu.<\/p>\n
Taj\u0101 pa\u0161\u0101 laik\u0101 anal\u012btisk\u0101 komp\u0101nija Omdia sniedz piesardz\u012bgus prognozes par Google TV n\u0101kotni. Saska\u0146\u0101 ar t\u0101s zi\u0146ojumu, pasaules tirg\u016b, neieskaitot Zieme\u013cameriku un \u0136\u012bnu, Google TV pa\u0161laik ir l\u012bderis ar 40% da\u013cu, ta\u010du tuv\u0101ko divu gadu laik\u0101 t\u0101 samazin\u0101sies, augot platform\u0101m Vidaa, Titan un TiVo. Neraugoties uz to, pat l\u012bdz 2029. gadam Google TV prognoz\u0113ts saglab\u0101t vair\u0101k nek\u0101 35% tirgus da\u013cu.<\/p>\n
Re\u0123ion\u0101l\u0101s at\u0161\u0137ir\u012bbas un n\u0101kotnes prognozes<\/p>\n
Zieme\u013camerik\u0101 situ\u0101cija ir sare\u017e\u0123\u012bt\u0101ka. \u0160aj\u0101 re\u0123ion\u0101 Google TV da\u013ca jau tagad tiek l\u0113sta vien 10-13%. Anal\u012bti\u0137i uzskata, ka p\u0113c Vizio ieg\u0101des no Walmart platforma CastOS \u0101tri izvirz\u012bsies l\u012bderpoz\u012bcij\u0101s, bet Amazon Fire TV turpin\u0101s savu izaugsmi. Rezult\u0101t\u0101 Google TV da\u013ca re\u0123ion\u0101 var\u0113tu samazin\u0101ties zem 10%.<\/p>\n","protected":false},"excerpt":{"rendered":"TCL strauji tuvojas l\u012bderpoz\u012bcijai Jaun\u0101kais pasaules telev\u012bzoru tirgus izp\u0113tes dati liecina, ka uz\u0146\u0113mums TCL ir gandr\u012bz pan\u0101cis Samsung…\n","protected":false},"author":2,"featured_media":117086,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16],"tags":[77,76,27000,35,39,38,36,37,34,40,27001,3338,26003,26999],"class_list":{"0":"post-117085","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-bizness","8":"tag-bizness","9":"tag-business","10":"tag-google-tv","11":"tag-latvia","12":"tag-latvian","13":"tag-latviesu","14":"tag-latviesu-valoda","15":"tag-latviesuvaloda","16":"tag-latvija","17":"tag-lv","18":"tag-platformas","19":"tag-samsung","20":"tag-tcl","21":"tag-televizoru-tirgus"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@lv\/115982291654014805","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/posts\/117085","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/comments?post=117085"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/posts\/117085\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/media\/117086"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/media?parent=117085"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/categories?post=117085"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/tags?post=117085"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}