\u201cVictoria\u2019s Secret\u201d \u0113ra un t\u0101s kritika<\/p>\n
\u017durn\u0101ls \u201cVogue\u201d sav\u0101 jaun\u0101kaj\u0101 publik\u0101cij\u0101 apstiprin\u0101jis Latvijas modes dizainera Ginta Budes agr\u0101k pausto kritiku par apak\u0161ve\u013cas z\u012bmola \u201cVictoria\u2019s Secret\u201d ilggad\u0113jiem standartiem un to ietekmi uz sievie\u0161u pa\u0161v\u0113rt\u0113jumu. Gadu desmitiem \u201cVictoria\u2019s Secret\u201d bija modes ikona Amerikas Savienotaj\u0101s Valst\u012bs, defin\u0113jot seks\u012bgumu jaunai sievie\u0161u paaudzei un radot il\u016bziju, ka ide\u0101ls ir tikai \u201cpush-up\u201d kr\u016b\u0161tura att\u0101lum\u0101. K\u0101 inform\u0113 port\u0101ls NRA.lv, 2018. gad\u0101 galven\u0101 m\u0101rketinga vad\u012bt\u0101ja Eda Razeka izteikumi, kas tika uzskat\u012bti par transfobiskiem un pret resnajiem v\u0113rstiem, s\u0101ka aptum\u0161ot z\u012bmola t\u0113lu. Razeka atk\u0101p\u0161an\u0101s no amata gan nebija vien\u012bgais faktors, kas lika aizdom\u0101ties par notieko\u0161o \u201cVictoria\u2019s Secret\u201d aizkulis\u0113s.<\/p>\n
\u201cVogue\u201d atg\u0101dina par 2019. gad\u0101 public\u0113to \u201cNew York Times\u201d rakstu, kas atkl\u0101ja D\u017eefrija Ep\u0161teina saist\u012bbu ar \u201cVictoria\u2019s Secret\u201d biju\u0161o izpilddirektoru Lesu Veksneru. Ep\u0161teins, kur\u0161 bija Veksnera padomnieks, devi\u0146desmitajos gados izmantoja savu st\u0101vokli, lai verv\u0113tu jaunas modeles, izliekoties par z\u012bmola p\u0101rst\u0101vi. Tiek min\u0113ti gad\u012bjumi, kad vi\u0146\u0161 m\u0113\u0123in\u0101jis seksu\u0101li izmantot modeles, tai skait\u0101 Alisu \u0100rdenu un Mariju Farmeri.<\/p>\n
Ginta Budes viedoklis par seksualiz\u0101ciju un standartu krahu<\/p>\n
Latvijas modes dizainers Gints Bude, kur\u0161 paz\u012bstams ar savu 30 gadus ilgo pieredzi modes industrij\u0101 un pirmo Latvij\u0101 dibin\u0101to modes namu 1990. gad\u0101, jau iepriek\u0161 ir kritiz\u0113jis \u201cVictoria\u2019s Secret\u201d pieeju. Bude nor\u0101da, ka p\u0113c D\u017eefrija Ep\u0161teina aresta z\u012bmols piedz\u012bvoja \u201cbaisu krahu\u201d, jo k\u013cuva skaidrs, cik cie\u0161i tas bijis saist\u012bts ar vi\u0146u. Dizaineris uzsver, ka \u201ce\u0146\u0123e\u013cu\u201d t\u0113ls un p\u0101rm\u0113r\u012bg\u0101 seksualiz\u0101cija, kur\u0101 ap\u0123\u0113rbs vai kr\u016b\u0161turis zaud\u0113 savu prim\u0101ro noz\u012bmi un k\u013c\u016bst par miesas izr\u0101d\u012b\u0161anu, vairs nav saist\u012bta ar modes demonstr\u0113\u0161anu. Vi\u0146\u0161 kritiz\u0113 \u0161o virzienu, kas, lai gan s\u0101kotn\u0113ji \u0161\u0137ita veiksm\u012bgs, galu gal\u0101 novedis pie z\u012bmola degrad\u0101cijas un standartu kraha.<\/p>\n
Main\u012bgie skaistuma ide\u0101li un modes industrijas transform\u0101cija<\/p>\n
\u201cVictoria\u2019s Secret\u201d ilgu laiku bija sinon\u012bms noteiktam skaistuma ide\u0101lam, kas bie\u017ei vien balst\u012bj\u0101s uz neaizsniedzamiem standartiem, radot sieviet\u0113s nepilnv\u0113rt\u012bbas kompleksus. Tom\u0113r p\u0113d\u0113jos gados modes pasaule ir piedz\u012bvojusi iev\u0113rojamas p\u0101rmai\u0146as. Z\u012bmoli arvien vair\u0101k piev\u0113r\u0161as da\u017e\u0101d\u012bbai un iek\u013caujo\u0161umam, pie\u0146emot darb\u0101 da\u017e\u0101du augumu, etnisko pieder\u012bbu un \u0137erme\u0146a tipu modeles. 2019. gad\u0101 \u201cVictoria\u2019s Secret\u201d pieaicin\u0101ja savu pirmo plus-lieluma modeli Ali Teitu Katleru un pirmo transmodeli Valent\u012bnu Sampajo. \u0160ie so\u013ci, lai gan v\u0113rt\u0113jami, tiek uzskat\u012bti par reakciju uz tirgus izmai\u0146\u0101m un kritiku, nevis organisku att\u012bst\u012bbu.<\/p>\n
Laikraksts \u201cNew York Times\u201d jau 2019. gad\u0101 public\u0113ja atmaskojo\u0161u rakstu par D\u017eefrija Ep\u0161teina lomu \u201cVictoria\u2019s Secret\u201d att\u012bst\u012bb\u0101. Vi\u0146\u0161 bija Lesa Veksnera padomnieks un izmantoja savu ietekmi, lai verv\u0113tu modeles. Veksners atk\u0101p\u0101s no amata 2020. gad\u0101. \u0160\u012b inform\u0101cija, ko tagad apstiprina ar\u012b \u201cVogue\u201d, liecina par dzi\u013c\u0101kiem probl\u0113mu sak\u0146iem z\u012bmola v\u0113stur\u0113, kas saist\u012bti ne tikai ar skaistuma standartiem, bet ar\u012b ar \u0113tiskiem un mor\u0101liem jaut\u0101jumiem.<\/p>\n
Latvijas modes dizaina noz\u012bme un n\u0101kotne<\/p>\n
Ginta Budes pieredze un viedoklis Latvijas modes dizain\u0101 ir noz\u012bm\u012bgs. Vi\u0146\u0161 ir ne tikai pirmais modes nama dibin\u0101t\u0101js Latvij\u0101 p\u0113c neatkar\u012bbas atjauno\u0161anas, bet ar\u012b profesion\u0101ls auduma paraugu veidot\u0101js un \u0161\u016b\u0161anas tehnologs. Budes darbs pie starptautisku mode\u013cu karjeru veido\u0161anas un dal\u012bba modes pas\u0101kumos, piem\u0113ram, \u201cZelta adata\u201d un R\u012bgas modes ned\u0113\u013ca, apliecina vi\u0146a ieguld\u012bjumu nozar\u0113. Kam\u0113r \u201cVictoria\u2019s Secret\u201d c\u012bn\u0101s ar savu identit\u0101ti un cen\u0161as piel\u0101goties main\u012bgajiem skaistuma ide\u0101liem, Latvijas dizaineri, tostarp Bude, turpina veidot unik\u0101lu stilu, kas balst\u012bts uz kvalit\u0101ti, ilgtsp\u0113j\u012bbu un nacion\u0101lo identit\u0101ti. \u201cVogue\u201d raksts, apstiprinot Budes pausto, ne tikai izce\u013c glob\u0101l\u0101s modes industrijas probl\u0113mas, bet ar\u012b apliecina Latvijas dizaineru kompetenci un sp\u0113ju kritiski izv\u0113rt\u0113t aktu\u0101l\u0101s tendences.<\/p>\n","protected":false},"excerpt":{"rendered":"\u201cVictoria\u2019s Secret\u201d \u0113ra un t\u0101s kritika \u017durn\u0101ls \u201cVogue\u201d sav\u0101 jaun\u0101kaj\u0101 publik\u0101cij\u0101 apstiprin\u0101jis Latvijas modes dizainera Ginta Budes agr\u0101k…\n","protected":false},"author":2,"featured_media":131889,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[19],"tags":[89,28473,90,35,39,38,36,37,34,40,8694],"class_list":{"0":"post-131888","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-izklaide","8":"tag-entertainment","9":"tag-gints-bude","10":"tag-izklaide","11":"tag-latvia","12":"tag-latvian","13":"tag-latviesu","14":"tag-latviesu-valoda","15":"tag-latviesuvaloda","16":"tag-latvija","17":"tag-lv","18":"tag-victoria"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@lv\/116077139217462606","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/posts\/131888","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/comments?post=131888"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/posts\/131888\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/media\/131889"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/media?parent=131888"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/categories?post=131888"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/tags?post=131888"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}