Holivuda saskaras ar m\u0101ksl\u012bg\u0101 intelekta \u0113nu: bailes no n\u0101kotnes un digit\u0101l\u0101s revol\u016bcijas<\/p>\n
Kino industrijas sirds, Holivuda, \u0161obr\u012bd saskaras ar satrauco\u0161u n\u0101kotnes ainu, kur\u0101 digit\u0101l\u0101 revol\u016bcija, ko vada m\u0101ksl\u012bgais intelekts (MI), met \u0113nu p\u0101r tradicion\u0101lo aktierm\u0101kslu un rado\u0161o procesu. Jaunas, piln\u012bb\u0101 MI rad\u012btas digit\u0101l\u0101s person\u012bbas, piem\u0113ram, aktrise Tilija Norvuda, izsauc gan izbr\u012bnu, gan dzi\u013cas ba\u017eas industrijas profesion\u0101\u013cu vid\u016b. \u0160\u012bs tehnolo\u0123isk\u0101s inov\u0101cijas ne tikai rada jaut\u0101jumus par darba vietu n\u0101kotni, bet ar\u012b liek p\u0101rdom\u0101t pa\u0161as m\u0101kslas b\u016bt\u012bbu un cilv\u0113cisk\u0101s rado\u0161uma lomu pasaul\u0113.<\/p>\n
Ciparu zvaigznes un cilv\u0113ku aktieru ba\u017eas<\/p>\n
Tilija Norvuda, datorsp\u0113les cien\u012bga jauna aktrise, kas v\u0113l nav nosp\u0113l\u0113jusi nevienu re\u0101lu lomu, ir rad\u012bjusi milz\u012bgu a\u017eiot\u0101\u017eu kino aprind\u0101s. Izveidota N\u012bderlandes komi\u0137es un aktrises El\u012bnas van der Veldenas un vi\u0146as uz\u0146\u0113muma \u201cParticle6\u201d vad\u012bb\u0101, Norvuda tiek pozicion\u0113ta k\u0101 \u201cmeitene, kas atg\u0101dina j\u016bsu kaimi\u0146ieni\u201d un ar savu kl\u0101tb\u016btni digit\u0101laj\u0101 vid\u0113 jau ir piesaist\u012bjusi talantu a\u0123ent\u016bru uzman\u012bbu. Tom\u0113r \u0161is digit\u0101lais br\u012bnums ir izsaucis sp\u0113c\u012bgu pretreakciju no pieredz\u0113ju\u0161iem aktieriem un vi\u0146u p\u0101rst\u0101vjiem. Em\u012blija Blanta, atz\u012bta aktrise, ir publiski paudusi savu satraukumu, nod\u0113v\u0113jot Norvudas par\u0101d\u012b\u0161anos par \u201c\u013coti, \u013coti bied\u0113jo\u0161u\u201d un aicinot talantu a\u0123ent\u016bras \u201cbeigt at\u0146emt cilv\u0113cisko saikni\u201d.<\/p>\n
ASV Kinoaktieru \u0123ilde (SAG-AFTRA) un TV un radio m\u0101kslinieku feder\u0101cija ir stingri nosod\u012bju\u0161as \u0161\u0101dus digit\u0101los varo\u0146us, uzsverot, ka \u201ct\u0101 nav aktrise, bet datorprogrammas rad\u012bts person\u0101\u017es, kas apm\u0101c\u012bts, balstoties uz milzumu profesion\u0101lo izpild\u012bt\u0101ju rad\u012bto.\u201d Vi\u0146i nor\u0101da, ka \u0161\u0101diem digit\u0101liem aktieriem tr\u016bkst dz\u012bves pieredzes, person\u012bgu p\u0101rdz\u012bvojumu un emociju, kas ir b\u016btiskas aktierm\u0101kslai. Turkl\u0101t tiek paustas ba\u017eas, ka auditorija var\u0113tu zaud\u0113t interesi par saturu, kur\u0101 tr\u016bkst cilv\u0113cisk\u0101s es\u012bbas, un ka \u0161\u0101das tehnolo\u0123ijas var\u0113tu apdraud\u0113t aktieru iztiku un noniecin\u0101t cilv\u0113ka talantu.<\/p>\n
Draudi darba tirgum un rado\u0161ajai izpausmei<\/p>\n
Viena no galvenaj\u0101m bail\u0113m Holivud\u0101 ir saist\u012bta ar potenci\u0101lo darba vietu zaud\u0113jumu. K\u0101 nor\u0101da profesion\u0101l\u0101s organiz\u0101cijas, MI rad\u012btie t\u0113li, kas var eksist\u0113t tikai ekr\u0101n\u0101, var\u0113tu aizst\u0101t dz\u012bvos aktierus, radot bezprecedenta konkurenci. \u0160\u012bs ba\u017eas nav jaunas; jau pirms diviem gadiem, Holivudas streiku laik\u0101, kino un TV komp\u0101niju \u012bpa\u0161nieki apsol\u012bja aizsarg\u0101t aktierus no MI draudiem, ta\u010du Tilijas Norvudas par\u0101d\u012b\u0161an\u0101s liek dom\u0101t, ka \u0161ie sol\u012bjumi tiek p\u0101rk\u0101pti. Nata\u0161a Liona, paz\u012bstama aktrise, ir aicin\u0101jusi boikot\u0113t t\u0101s aktieru a\u0123ent\u016bras, kas izmantos MI rad\u012btus talantus, pat ja vi\u0146a pati piedal\u0101s projektos, kur tiek izmantots MI, uzsverot at\u0161\u0137ir\u012bbu starp instrumentu lieto\u0161anu un cilv\u0113ka aizst\u0101\u0161anu.<\/p>\n
Tom\u0113r ir ar\u012b balsis, kas uzskata, ka MI ir vienk\u0101r\u0161i v\u0113l viens jauns rado\u0161s instruments, l\u012bdz\u012bgi k\u0101 anim\u0101cija vai dator\u0123ener\u0113tie att\u0113li (CGI). El\u012bne van der Veldena, Tilijas Norvudas rad\u012bt\u0101ja, uzsver, ka MI nav dom\u0101ts, lai aizst\u0101tu cilv\u0113kus, bet gan k\u0101 \u201crado\u0161a izpausme\u201d un \u201cm\u0101kslas darbs\u201d, kas paver jaunas iesp\u0113jas st\u0101stu veido\u0161an\u0101. Vi\u0146a sal\u012bdzina MI rad\u012b\u0161anu ar t\u0113la z\u012bm\u0113\u0161anu vai lomas rakst\u012b\u0161anu, akcent\u0113jot procesa rado\u0161o un tehnisko aspektu. Tom\u0113r \u0161ie skaidrojumi nav piln\u012bb\u0101 sp\u0113ju\u0161i mazin\u0101t industrijas ba\u017eas, jo \u012bpa\u0161i \u0146emot v\u0113r\u0101, ka Norvuda jau tagad tiek pied\u0101v\u0101ta talantu a\u0123ent\u016br\u0101m.<\/p>\n
Digit\u0101l\u0101 n\u0101kotne un cilv\u0113cisk\u0101s v\u0113rt\u012bbas<\/p>\n
MI integr\u0101cija kinoindustrij\u0101 rada pla\u0161\u0101kas diskusijas par n\u0101kotnes rado\u0161aj\u0101m tehnolo\u0123ij\u0101m un to ietekmi uz sabiedr\u012bbu. Eiropas Parlaments ir izstr\u0101d\u0101jis pirmo visaptvero\u0161o regulu MI p\u0101rvald\u012bbai, kas paredz risin\u0101t MI rad\u012btos riskus un veicin\u0101t dro\u0161u att\u012bst\u012bbu. \u0160\u012b regula paredz defin\u0113t aizliegt\u0101s MI prakses, kas apdraud pamatties\u012bbas, un vienlaikus veicin\u0101t inov\u0101ciju. Lai gan MI var pied\u0101v\u0101t iespaid\u012bgas iesp\u0113jas vesel\u012bbas apr\u016bp\u0113, transport\u0101 un izgl\u012bt\u012bb\u0101, uzlabojot dz\u012bves kvalit\u0101ti un radot jaunas darba vietas, t\u0101 pielieto\u0161ana m\u0101ksl\u0101 un izklaides industrij\u0101 rada unik\u0101lus izaicin\u0101jumus. No vienas puses, past\u0101v uzskats, ka MI var bag\u0101tin\u0101t st\u0101stus un pied\u0101v\u0101t unik\u0101las iesp\u0113jas, savuk\u0101rt, no otras puses, ir ba\u017eas par cilv\u0113cisk\u0101s rado\u0161uma devalv\u0101ciju, darba vietu zaud\u0113\u0161anu un pa\u0161as aktierm\u0101kslas b\u016bt\u012bbas iz\u0161\u0137\u012bdin\u0101\u0161anu.<\/p>\n
MI sp\u0113j att\u012bst\u012bties un rad\u012bt saturu, kas da\u017ek\u0101rt ir gr\u016bti at\u0161\u0137irams no cilv\u0113ka rad\u012bt\u0101. Piem\u0113ram, nesen\u0101 zi\u0146a par \u201cSora\u201d \u2013 MI r\u012bku, kas sp\u0113j rad\u012bt video no teksta \u2013 par\u0101da \u0161\u012bs tehnolo\u0123ijas straujo progresu un pieaugo\u0161o lietot\u0101ju interesi. Neskatoties uz jaunaj\u0101m iesp\u0113j\u0101m, kuras MI pied\u0101v\u0101, piem\u0113ram, sejas integr\u0113\u0161anu rad\u012btajos video, lai personaliz\u0113tu saturu, joproj\u0101m past\u0101v pamatotas ba\u017eas par t\u0101s ilgtsp\u0113j\u012bgu un \u0113tisku integr\u0101ciju rado\u0161aj\u0101 nozar\u0113.<\/p>\n
MI rad\u012btie t\u0113li k\u0101 Tilija Norvuda liek mums saskarties ar jaut\u0101jumu: kur\u0161 ir m\u0101kslinieks \u2013 cilv\u0113ks, kur\u0161 rad\u012bjis algoritmu, vai pats algoritms? Vai m\u0101ksl\u012bgajam intelektam var piem\u012bt sava apzi\u0146a vai rado\u0161ums? \u0160ie jaut\u0101jumi, kas v\u0113l pirms da\u017eiem gadiem \u0161\u0137ita fut\u016bristiski, tagad k\u013c\u016bst par ikdienas realit\u0101ti, piespie\u017eot m\u016bs p\u0101rdom\u0101t cilv\u0113ka un ma\u0161\u012bnas attiec\u012bbas un rado\u0161uma n\u0101kotni. Kinostudijas un rado\u0161\u0101s komandas mekl\u0113 l\u012bdzsvaru starp cilv\u0113ka un MI efektivit\u0101ti, lai saglab\u0101tu st\u0101st\u012bjuma emocion\u0101lo sp\u0113ku.<\/p>\n
N\u0101kotnes perspekt\u012bvas un Holivudas adapt\u0101cija<\/p>\n
Lai gan ba\u017eas par MI ietekmi uz kinoindustriju ir pamatotas, nav \u0161aubu, ka MI jau ir s\u0101cis main\u012bt filmas veido\u0161anas procesus, pied\u0101v\u0101jot jaunus r\u012bkus un iesp\u0113jas vizu\u0101lo efektu rad\u012b\u0161anai, samazinot izmaksas un papla\u0161inot rado\u0161\u0101s robe\u017eas. Ir svar\u012bgi, lai kinoindustrija atrastu veidu, k\u0101 integr\u0113t MI atbild\u012bgi, izmantojot to k\u0101 pal\u012bgl\u012bdzekli, nevis k\u0101 cilv\u0113ka aizst\u0101j\u0113ju. \u0160is process prasa r\u016bp\u012bgu izp\u0113ti, \u0113tiskas vadl\u012bnijas un nep\u0101rtrauktu dialogu starp tehnolo\u0123iju att\u012bst\u012bt\u0101jiem, rado\u0161ajiem profesion\u0101\u013ciem un sabiedr\u012bbu kopum\u0101. N\u0101kotne kino industrij\u0101, visticam\u0101k, neb\u016bs stereotipisk\u0101 \u201cma\u0161\u012bnu sacel\u0161an\u0101s\u201d, bet gan sare\u017e\u0123\u012bta mijiedarb\u012bba starp cilv\u0113ka rado\u0161umu un MI sp\u0113j\u0101m, kur galvenais izaicin\u0101jums b\u016bs nodro\u0161in\u0101t, lai tehnolo\u0123ija kalpotu cilv\u0113kam, nevis otr\u0101di.<\/p>\n","protected":false},"excerpt":{"rendered":"Holivuda saskaras ar m\u0101ksl\u012bg\u0101 intelekta \u0113nu: bailes no n\u0101kotnes un digit\u0101l\u0101s revol\u016bcijas Kino industrijas sirds, Holivuda, \u0161obr\u012bd saskaras…\n","protected":false},"author":2,"featured_media":18636,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[19],"tags":[1267,6065,89,90,4681,35,39,38,36,37,34,40,87,6066],"class_list":{"0":"post-18635","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-izklaide","8":"tag-aktieris","9":"tag-digitala-revolucija","10":"tag-entertainment","11":"tag-izklaide","12":"tag-kinoindustrija","13":"tag-latvia","14":"tag-latvian","15":"tag-latviesu","16":"tag-latviesu-valoda","17":"tag-latviesuvaloda","18":"tag-latvija","19":"tag-lv","20":"tag-maksligais-intelekts","21":"tag-tilija-norvuda"},"share_on_mastodon":{"url":"","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/posts\/18635","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/comments?post=18635"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/posts\/18635\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/media\/18636"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/media?parent=18635"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/categories?post=18635"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/tags?post=18635"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}