{"id":287669,"date":"2026-09-07T09:32:12","date_gmt":"2026-09-07T09:32:12","guid":{"rendered":"https:\/\/www.europesays.com\/lv\/287669\/"},"modified":"2026-09-07T09:32:12","modified_gmt":"2026-09-07T09:32:12","slug":"kp-lielakie-partikas-mazumtirgotaji-pvn-likmes-samazinajumu-pateretajiem-parsvara-nodevusi-pilna-apmera","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/lv\/287669\/","title":{"rendered":"KP: liel\u0101kie p\u0101rtikas mazumtirgot\u0101ji PVN likmes samazin\u0101jumu pat\u0113r\u0113t\u0101jiem p\u0101rsvar\u0101 nodevu\u0161i piln\u0101 apm\u0113r\u0101"},"content":{"rendered":"<p>Konkurences padome (KP) tirgus uzraudz\u012bb\u0101 \u201cPar samazin\u0101t\u0101s pievienot\u0101s v\u0113rt\u012bbas nodok\u013ca (PVN) likmes pilotprojektu un p\u0101rtikas produktu uzcenojumu\u201d, kas uzs\u0101kta 28.05.2026., v\u0113rt\u0113 samazin\u0101t\u0101s 12% PVN likmes piem\u0113ro\u0161anu pienam, maizei, ol\u0101m un m\u0101jputnu ga\u013cai (Pilotprojekts), analiz\u0113jot, vai p\u0101rtikas mazumtirgot\u0101ji PVN likmes samazin\u0101juma rad\u012bto cenas samazin\u0101jumu piln\u0101 apm\u0113r\u0101 nodod pat\u0113r\u0113t\u0101jiem.<\/p>\n<p>Lai pilnv\u0113rt\u012bgi izmantotu KP r\u012bc\u012bb\u0101 eso\u0161os datus un mazin\u0101tu p\u0101rtikas produktu mazumtirgot\u0101jiem ar inform\u0101cijas piepras\u012bjumiem rad\u012bto noslogojumu, Pilotprojekta izv\u0113rt\u0113\u0161an\u0101 tiek izmantoti p\u0101rtikas produktu cenu dati, kas ieg\u016bti Memoranda par p\u0101rtikas pre\u010du tirdzniec\u012bbu (Memorands) ietvaros.<\/p>\n<p>Veicot cenu anal\u012bzi, KP sal\u012bdzin\u0101ja p\u0101rtikas produktu cenas 30.06.2026. un 01.07.2026. veikalos SIA \u201cRIMI LATVIA\u201d un \u201cMAXIMA Latvija\u201d SIA, savuk\u0101rt, Lidl Latvija SIA veikalos KP sal\u012bdzin\u0101ja p\u0101rtikas produktu cenas 07.06.2026. un 01.07.2026., \u0146emot v\u0113r\u0101 Lidl Latvija SIA \u012bstenoto marketinga kampa\u0146u, kuras laik\u0101 p\u0101rtikas produktu cenas veikalos tika priek\u0161laic\u012bgi samazin\u0101tas par Pilotprojekta ietvaros pl\u0101notajiem 7,4%.<\/p>\n<p>V\u0113rt\u0113jot Pilotprojekt\u0101 samazin\u0101t\u0101s PVN likmes p\u0101rnesi, KP pirm\u0161\u0137ietami secin\u0101ja, ka visas tr\u012bs liel\u0101k\u0101s p\u0101rtikas mazumtirdzniec\u012bbas \u0137\u0113des Latvij\u0101 (SIA \u201cRIMI LATVIA\u201d, \u201cMAXIMA Latvija\u201d SIA un Lidl Latvija SIA) p\u0101rsvar\u0101 ir piln\u012bb\u0101 nodevu\u0161as pat\u0113r\u0113t\u0101jiem iepriek\u0161 pl\u0101noto cenas samazin\u0101juma efektu 7,4% apm\u0113r\u0101.<\/p>\n<p>\u0145emot v\u0113r\u0101 PVN pilotprojekta ietekm\u0113to produktu apjomu, KP konstat\u0113ja atsevi\u0161\u0137us gad\u012bjumus, kuros mazumtirgot\u0101ji s\u0101kotn\u0113ji nebija piln\u012bb\u0101 nodevu\u0161i cenas samazin\u0101jumu pat\u0113r\u0113t\u0101jiem. T\u0101d\u0113\u013c KP piepras\u012bja mazumtirgot\u0101jiem sniegt paskaidrojumus par identific\u0113tajiem p\u0101rtikas produktiem, kuriem uz 01.07.2026. cenas samazin\u0101jums nesasniedza pl\u0101notos 7,4%. P\u0101rtikas produktu mazumtirgot\u0101ji skaidroja, ka identific\u0113t\u0101s neatbilst\u012bbas galvenok\u0101rt bija saist\u012btas ar tehnisk\u0101m vai cilv\u0113cisk\u0101m k\u013c\u016bd\u0101m, pre\u010du nepieejam\u012bbu sortiment\u0101 vai datu atspogu\u013co\u0161anas \u012bpatn\u012bb\u0101m. Vienlaikus tirgot\u0101ji veica nepiecie\u0161am\u0101s cenu un PVN likmju korekcijas atbilst\u012bbas nodro\u0161in\u0101\u0161anai.<\/p>\n<p>Attiec\u012bb\u0101 uz atsevi\u0161\u0137iem gad\u012bjumiem, kad p\u0101rtikas produktu cenu samazin\u0101jums at\u0161\u0137\u012bries no pl\u0101notajiem 7,4%, KP skaidro, ka \u0161\u012bs at\u0161\u0137ir\u012bbas nep\u0101rsniedz vienu centu un ir saist\u012btas ar cenu p\u0101rr\u0113\u0137ina rezult\u0101ta noapa\u013co\u0161anu l\u012bdz diviem cipariem aiz komata atbilsto\u0161i Gr\u0101matved\u012bbas likuma un Pievienot\u0101s v\u0113rt\u012bbas nodok\u013ca likuma pras\u012bb\u0101m, l\u012bdz ar to nav v\u0113rt\u0113jamas k\u0101 augstas.<\/p>\n<p>Kopum\u0101 vid\u0113jais PVN pilotprojekta rad\u012btais cenas samazin\u0101jums ietekm\u0113taj\u0101s p\u0101rtikas produktu grup\u0101s ir 8,32%, kas p\u0101rsniedz iepriek\u0161 noteikto minim\u0101lo cenas samazin\u0101jumu 7,4% apm\u0113r\u0101. Visliel\u0101kais vid\u0113jais cenas samazin\u0101jums veidojas piena produktu grup\u0101 \u2013 8,58%, savuk\u0101rt, m\u0101jputnu ga\u013cas produktu grup\u0101 tas ir 8,28%, maizes produktu grup\u0101 \u2013 8,26% un ol\u0101m 8,14%.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.europesays.com\/lv\/wp-content\/uploads\/2026\/09\/76JQCZ4HT.PNG\" alt=\"\"\/><\/p>\n<p>KP turpin\u0101s samazin\u0101t\u0101s PVN likmes pilotprojekta un p\u0101rtikas produktu uzcenojuma tirgus uzraudz\u012bbu l\u012bdz 2026. gada beig\u0101m, veicot samazin\u0101t\u0101s PVN likmes p\u0101rneses monitoringu un v\u0113rt\u0113jot p\u0101rtikas produktu mazumtirdzniec\u012bbas uzcenojumu, t\u0101 dinamiku un at\u0161\u0137ir\u012bbu starp importa un Latvij\u0101 ra\u017eotiem produktiem. Gala tirgus uzraudz\u012bbas zi\u0146ojumu KP pl\u0101no public\u0113t 2027.\u00a0gada janv\u0101r\u012b.<\/p>\n<p>          <img decoding=\"async\" src=\"https:\/\/www.europesays.com\/lv\/wp-content\/uploads\/2026\/09\/1788773532_134_logo-lv.png\" alt=\"\"\/><\/p>\n<p>                  \u0160\u012b inform\u0101cija ir publisks pazi\u0146ojums un neatspogu\u013co LV port\u0101la viedokli. Par t\u0101s saturu atbild ies\u016bt\u012bt\u0101js. <a data-popup=\"rules\">Public\u0113\u0161anas noteikumi<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"Konkurences padome (KP) tirgus uzraudz\u012bb\u0101 \u201cPar samazin\u0101t\u0101s pievienot\u0101s v\u0113rt\u012bbas nodok\u013ca (PVN) likmes pilotprojektu un p\u0101rtikas produktu uzcenojumu\u201d, kas&hellip;\n","protected":false},"author":2,"featured_media":287670,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_share_on_mastodon":"0"},"categories":[16],"tags":[77,76,35,39,38,36,37,34,40],"class_list":["post-287669","post","type-post","status-publish","format-standard","has-post-thumbnail","category-bizness","tag-bizness","tag-business","tag-latvia","tag-latvian","tag-latviesu","tag-latviesu-valoda","tag-latviesuvaloda","tag-latvija","tag-lv"],"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@lv\/117229069988592892","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/posts\/287669","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/comments?post=287669"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/posts\/287669\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/media\/287670"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/media?parent=287669"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/categories?post=287669"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/tags?post=287669"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}