Ievads un galvenie dati<\/p>\n
V\u0101cu autora\u017eot\u0101js “Mercedes-Benz” ir piedz\u012bvojis iev\u0113rojamu pe\u013c\u0146as kritumu par 31% tre\u0161aj\u0101 ceturksn\u012b sal\u012bdzin\u0101jum\u0101 ar iepriek\u0161\u0113j\u0101 gada attiec\u012bgo periodu. Galvenie iemesli \u0161im satrauco\u0161ajam rezult\u0101tam ir v\u0101j\u0101ki p\u0101rdo\u0161anas apjomi \u0136\u012bn\u0101 un tarifu pieaugums ASV s\u016bt\u012bjumiem. Kop\u0113j\u0101 pe\u013c\u0146a samazin\u0101j\u0101s l\u012bdz 1,19 miljardiem eiro, kas ir iev\u0113rojams kritums no 1,71 miljarda eiro gadu iepriek\u0161. T\u0101pat ar\u012b uz\u0146\u0113muma ie\u0146\u0113mumi piedz\u012bvoja kritumu par 7%, sasniedzot 32,15 miljardus eiro. Turpret\u012b kori\u0123\u0113t\u0101 EBIT (pe\u013c\u0146a pirms procentiem un nodok\u013ciem) samazin\u0101j\u0101s par 17%, apst\u0101joties aptuveni 2,1 miljarda eiro l\u012bmen\u012b. \u0160ie dati liecina par nopietniem izaicin\u0101jumiem premium auto ra\u017eot\u0101ju tirg\u016b.<\/p>\n
Vad\u012bbas nost\u0101ja un n\u0101kotnes prognozes<\/p>\n
Neskatoties uz \u0161o pe\u013c\u0146as sarukumu, \u0160tutgartes ra\u017eot\u0101js ir saglab\u0101jis savu prognozi par visu gadu. “M\u016bsu tre\u0161\u0101 ceturk\u0161\u0146a rezult\u0101ti atbilst m\u016bsu pilna gada prognoz\u0113m,” mier\u012bgi pazi\u0146oja “Mercedes-Benz” izpilddirektors Ola Kallenius. Vi\u0146\u0161 uzsv\u0113ra, ka uz\u0146\u0113mums turpina str\u0101d\u0101t pie v\u0113rien\u012bg\u0101k\u0101s produktu un tehnolo\u0123iju att\u012bst\u012bbas programmas, kas ir veiksm\u012bgi virz\u0101s uz priek\u0161u. Kallenius piebilda, ka uz\u0146\u0113mums joproj\u0101m ir piln\u012bb\u0101 koncentr\u0113jies uz klientu pieredzes uzlabo\u0161anu, vienlaikus cen\u0161oties palielin\u0101t efektivit\u0101ti visos uz\u0146\u0113muma procesos. \u0160\u012b strat\u0113\u0123ija, visticam\u0101k, ir paredz\u0113ta, lai mazin\u0101tu pa\u0161reiz\u0113jo tirgus nelabv\u0113l\u012bgo ietekmi un nodro\u0161in\u0101tu ilgtsp\u0113j\u012bgu izaugsmi n\u0101kotn\u0113. “Mercedes-Benz” ar\u012b apstiprin\u0101ja, ka turpin\u0101sies iepriek\u0161 \u0161\u012b gada laik\u0101 apstiprin\u0101tais 2 miljardu eiro akciju atpirk\u0161anas programmas \u012bsteno\u0161ana, kas liecina par uz\u0146\u0113muma p\u0101rliec\u012bbu par savu finansi\u0101lo stabilit\u0101ti.<\/p>\n
Izaicin\u0101jumi tirg\u016b: \u0136\u012bna un tarifi<\/p>\n
K\u0101 daudziem citiem Eiropas autora\u017eot\u0101jiem, ar\u012b “Mercedes-Benz” n\u0101kas saskarties ar augst\u0101kiem tarifiem ASV s\u016bt\u012bjumiem, ta\u010du patiesa probl\u0113ma ir v\u0101j\u0101 piepras\u012bjuma tendence \u0136\u012bnas tirg\u016b, kas negat\u012bvi ietekm\u0113 uz\u0146\u0113muma ienes\u012bgumu. \u0136\u012bna, kas ir viens no pasaules liel\u0101kajiem auto tirgiem, pa\u0161laik piedz\u012bvo ilgsto\u0161u ekonomisko kr\u012bzi, kas ir izrais\u012bjusi p\u0101rdo\u0161anas apjomu kritumu par 27%. Situ\u0101ciju v\u0113l vair\u0101k sare\u017e\u0123\u012b intens\u012bv\u0101 konkurence no viet\u0113jiem ra\u017eot\u0101jiem, piem\u0113ram, BYD un Xiaomi. Eiropas autora\u017eot\u0101jiem ir gr\u016bti konkur\u0113t ar \u0137\u012bnie\u0161u uz\u0146\u0113mumiem cenu zi\u0146\u0101, radot spiedienu uz pe\u013c\u0146as norm\u0101m. \u0160\u012b dinamika, kas atg\u0101dina sp\u0113les principu, kur\u0101 viena puse uz\u0146emas liel\u0101ku risku, lai ieg\u016btu priek\u0161roc\u012bbas, liek “Mercedes-Benz” mekl\u0113t jaunus veidus, k\u0101 saglab\u0101t savu poz\u012bciju \u0161aj\u0101 sare\u017e\u0123\u012btaj\u0101 tirg\u016b.<\/p>\n","protected":false},"excerpt":{"rendered":"Ievads un galvenie dati V\u0101cu autora\u017eot\u0101js “Mercedes-Benz” ir piedz\u012bvojis iev\u0113rojamu pe\u013c\u0146as kritumu par 31% tre\u0161aj\u0101 ceturksn\u012b sal\u012bdzin\u0101jum\u0101 ar…\n","protected":false},"author":2,"featured_media":34151,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16],"tags":[7521,4227,77,76,10158,35,39,38,36,37,34,40,111,5715],"class_list":{"0":"post-34150","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-bizness","8":"tag-asv-tarifi","9":"tag-auto-rupnieciba","10":"tag-bizness","11":"tag-business","12":"tag-kinas-tirgus","13":"tag-latvia","14":"tag-latvian","15":"tag-latviesu","16":"tag-latviesu-valoda","17":"tag-latviesuvaloda","18":"tag-latvija","19":"tag-lv","20":"tag-mercedes-benz","21":"tag-pelna"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@lv\/115456754505783301","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/posts\/34150","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/comments?post=34150"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/posts\/34150\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/media\/34151"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/media?parent=34150"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/categories?post=34150"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/tags?post=34150"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}