Alphabet sasniedz v\u0113sturisku pav\u0113rsienu: vair\u0101k nek\u0101 100 miljardi dol\u0101ru ie\u0146\u0113mumu ceturksn\u012b<\/p>\n
Vald\u0113jo\u0161\u0101 tehnolo\u0123iju giganta Alphabet, kas ir zin\u0101ms k\u0101 Google m\u0101tesuz\u0146\u0113mums, tre\u0161aj\u0101 ceturksn\u012b ir sasniegusi neticamu finan\u0161u virsotni \u2013 pirmo reizi v\u0113stur\u0113 uz\u0146\u0113muma ie\u0146\u0113mumi p\u0101rsniegu\u0161i 100 miljardus dol\u0101ru. \u0160is drosm\u012bgais sasniegums, kas sasniedzis 102,3 miljardus dol\u0101ru (aptuveni 88,10 miljardus eiro), ne tikai apliecina Google interneta imp\u0113rijas nep\u0101rvaramo sp\u0113ku, bet ar\u012b demonstr\u0113 uz\u0146\u0113muma sp\u0113ju veiksm\u012bgi manevr\u0113t juridiskajos un konkurencei pilnajos izaicin\u0101jumos.<\/p>\n
Ie\u0146\u0113mumu pieaugums un pe\u013c\u0146as k\u0101pums: dro\u0161\u012bbas un uztic\u012bbas z\u012bme<\/p>\n
\u0160\u012b sp\u012bdo\u0161\u0101 zi\u0146a par Alphabet straujo izaugsmi ie\u0146\u0113mumu un pe\u013c\u0146as zi\u0146\u0101 n\u0101kusi tie\u0161i p\u0113c noz\u012bm\u012bga ASV Tieslietu departamenta pret Google piepras\u012bt\u0101s tiesas pr\u0101vas par monopolst\u0101vokli mekl\u0113t\u0101jprogramm\u0101s. Lai gan \u0161is gad\u012bjums pla\u0161\u0101kai publikai tika uztverts k\u0101 sam\u0113r\u0101 maiga piez\u012bme, kas nesagraus uz\u0146\u0113muma pamatus, t\u0101du finan\u0161u r\u0101d\u012bt\u0101ju sasnieg\u0161ana apliecina uz\u0146\u0113muma sp\u0113ku. Laik\u0101 no j\u016blija l\u012bdz septembrim Alphabet demonstr\u0113jis patiesu dzelzs sp\u0113ku, g\u016bstot gandr\u012bz 35 miljardus dol\u0101ru (aptuveni 30,14 miljardus eiro) pe\u013c\u0146u, kas ir par 33% vair\u0101k nek\u0101 iepriek\u0161\u0113j\u0101 gad\u0101. Tas izpau\u017eas k\u0101 2,87 dol\u0101ri uz akciju. Ie\u0146\u0113mumi pieaugu\u0161i par 16%, p\u0101rsniedzot anal\u012bti\u0137u prognozes, kas bie\u017ei vien ir akciju tirgus virz\u012bt\u0101jsp\u0113ks.<\/p>\n
Investoru saj\u016bsma un akciju cenu k\u0101pums<\/p>\n
Investori ir saj\u016bsm\u0101 par \u0161iem iespaid\u012bgajiem rezult\u0101tiem. Tre\u0161dienas papildu tirdzniec\u012bbas sesij\u0101 Alphabet akciju cenas pieauga par vair\u0101k nek\u0101 6%, radot priek\u0161noteikumus straujam k\u0101pumam ar\u012b ceturtdienas regul\u0101raj\u0101 tirdzniec\u012bb\u0101 un potenci\u0101li sasniedzot jaunus rekordus. \u0160is pieaugums papildina jau t\u0101 iespaid\u012bgo 30% l\u0113cienu, kas kop\u0161 septembra s\u0101kuma ir rad\u012bjis akcion\u0101riem gandr\u012bz 770 miljardus dol\u0101ru (aptuveni 663,12 miljardus eiro) bag\u0101t\u012bbu. Tas notika p\u0113c tam, kad ASV apgabaltiesas tiesnesis Amit Mehta noraid\u012bja Tieslietu departamenta ierosin\u0101jumu sadal\u012bt Google, lai ierobe\u017eotu t\u0101s domin\u0113jo\u0161\u0101s mekl\u0113t\u0101jprogrammas \u013caunpr\u0101t\u012bgu izmanto\u0161anu, kas pag\u0101ju\u0161aj\u0101 gad\u0101 tika atz\u012bta par nelikum\u012bgu monopolu.<\/p>\n
M\u0101ksl\u012bg\u0101 intelekta \u0113ra un Google poz\u012bcijas saglab\u0101\u0161ana<\/p>\n
Mehta piesardz\u012bg\u0101 attieksme pret Google mekl\u0113t\u0101jprogrammas monopola lietu da\u013c\u0113ji atspogu\u013coja vi\u0146a p\u0101rliec\u012bbu, ka straujais m\u0101ksl\u012bg\u0101 intelekta (MI) tehnolo\u0123iju att\u012bst\u012bbas temps jau rada jaunus \u201catbildes dzin\u0113jus\u201d no jauniem tehnolo\u0123iju sp\u0113l\u0113t\u0101jiem, piem\u0113ram, ChatGPT un Perplexity. \u0160ie jaunie sp\u0113l\u0113t\u0101ji pied\u0101v\u0101 pat\u0113r\u0113t\u0101jiem arvien vair\u0101k alternat\u012bvu. ChatGPT rad\u012bt\u0101js OpenAI un Perplexity ir izlaidu\u0161i p\u0101rl\u016bkprogrammas, kas balst\u012btas uz MI, lai konkur\u0113tu ar Google nozar\u0113 vado\u0161o Chrome p\u0101rl\u016bkprogrammu. J\u0101atz\u012bm\u0113, ka Tieslietu departaments iepriek\u0161 nesekm\u012bgi cent\u0101s pan\u0101kt, lai Mehta pav\u0113l\u0113tu p\u0101rdot Chrome. Tom\u0113r Google akt\u012bvi integr\u0113 MI funkcijas sav\u0101 mekl\u0113t\u0101jprogramm\u0101 un Chrome, k\u0101 ar\u012b citos produktos, cen\u0161oties gan aizst\u0101v\u0113t savas poz\u012bcijas, gan papla\u0161in\u0101ties jaun\u0101s tehnolo\u0123iskaj\u0101s jom\u0101s. K\u0101 apliecin\u0101jums \u0161iem centieniem, Alphabet izpilddirektors Sundars Pi\u010dai tre\u0161dien pazi\u0146oja, ka Google MI balst\u012bt\u0101 lietotne Gemini jau ir sasniegusi 650 miljonus ikm\u0113ne\u0161a lietot\u0101ju. Vi\u0146\u0161 uzsv\u0113ra: \u201cM\u0113s redzam, k\u0101 MI nodro\u0161ina re\u0101lus biznesa rezult\u0101tus vis\u0101 uz\u0146\u0113mum\u0101\u201d un nor\u0101d\u012bja, ka Google pa\u0161laik atrodas \u201cpapla\u0161in\u0101\u0161an\u0101s br\u012bd\u012b\u201d.<\/p>\n
Invest\u012bcijas MI n\u0101kotn\u0113 un Google Cloud pan\u0101kumi<\/p>\n
L\u012bdz\u012bgi k\u0101 citi liel\u0101kie tehnolo\u0123iju uz\u0146\u0113mumi, Google akt\u012bvi finans\u0113 savas MI amb\u012bcijas, veicot lielus izdevumus, kas rada ba\u017eas par iesp\u0113jamu burbu\u013ca izveido\u0161anos. Alphabet \u0161ogad pl\u0101no bud\u017eet\u0113t 91\u201393 miljardus dol\u0101ru (aptuveni 78,36\u201380,08 miljardus eiro) kapit\u0101lizdevumiem, kas ir pieaugums sal\u012bdzin\u0101jum\u0101 ar 85 miljardiem dol\u0101ru (aptuveni 73,19 miljardus eiro) iepriek\u0161\u0113j\u0101 ceturk\u0161\u0146a p\u0101rskat\u0101. Liel\u0101k\u0101 da\u013ca \u0161o l\u012bdzek\u013cu ir paredz\u0113ti milz\u012bgu datu centru izveidei, kas nepiecie\u0161ami MI darb\u012bbas nodro\u0161in\u0101\u0161anai. Alphabet finan\u0161u direktore Anat Ashkenazi nor\u0101d\u012bja, ka n\u0101kamgad sagaid\u0101ms iev\u0113rojams kapit\u0101lizdevumu pieaugums, un s\u012bk\u0101ka inform\u0101cija tiks sniegta 2026. gada s\u0101kum\u0101. K\u0101 nor\u0101d\u012bjis Investing.com anal\u012bti\u0137is Tomass Monteiro: \u201cPasaul\u0113, kur\u0101 MI vad\u012bts mekl\u0113jumu apjoms nep\u0101rtraukti ie\u0146em tirgus da\u013cu un p\u0101rveido Alphabet mantoto biznesu, \u0161is p\u0101rskats skaidri par\u0101da, ka uz\u0146\u0113mums v\u0113l ilgi nav gatavs atteikties no savas l\u012bderpoz\u012bcijas.\u201d Alphabet priek\u0161roc\u012bba ir t\u0101da, ka t\u0101 var balst\u012bties uz ienes\u012bgu rekl\u0101mas t\u012bklu, ko Google ir veidojis ceturtda\u013cgadsimtu. Google rekl\u0101mas p\u0101rdo\u0161anas apjoms tre\u0161aj\u0101 ceturksn\u012b sasniedza 74,2 miljardus dol\u0101ru (aptuveni 63,86 miljardus eiro), kas ir par 13% vair\u0101k nek\u0101 iepriek\u0161\u0113j\u0101 gad\u0101. MI izrais\u012bt\u0101 a\u017eiot\u0101\u017ea ir izr\u0101d\u012bjusies \u013coti izdev\u012bga Google Cloud noda\u013cai, kas nodro\u0161ina datu centru pakalpojumus cit\u0101m komp\u0101nij\u0101m un ir k\u013cuvusi par strauj\u0101k augo\u0161o Alphabet da\u013cu. Google Cloud ie\u0146\u0113mumi pag\u0101ju\u0161aj\u0101 ceturksn\u012b sasniedza 15,2 miljardus dol\u0101ru (aptuveni 13,08 miljardus eiro), kas ir par 34% vair\u0101k nek\u0101 p\u0113rn.<\/p>\n
Juridiskie izaicin\u0101jumi un n\u0101kotnes perspekt\u012bvas<\/p>\n
Lai gan Google \u0161\u0137ietami ir veiksm\u012bgi ticis gal\u0101 ar tiesu pras\u012bb\u0101m attiec\u012bb\u0101 uz savu mekl\u0113t\u0101jprogrammu, tas joproj\u0101m saskaras ar potenci\u0101li kait\u012bgu triecienu cit\u0101 Tieslietu departamenta ieviest\u0101 liet\u0101, kas attiecas uz t\u0101 rekl\u0101mas t\u012bkla tehnolo\u0123ij\u0101m. P\u0113c tam, kad \u0161\u012b gada s\u0101kum\u0101 tika atz\u012btas par nelikum\u012bgu monopolu da\u017eu Google rekl\u0101mas tehnolo\u0123iju da\u013cas, ASV apgabaltiesas tiesnese Leonie Brinkema izskata iesp\u0113jas ierobe\u017eot uz\u0146\u0113muma darb\u012bbu n\u0101kotn\u0113. Tieslietu departaments pieprasa tiesas r\u012bkojumu, kas piespiestu Google p\u0101rdot da\u013cu no sava rekl\u0101mas t\u012bkla \u2013 jaut\u0101jums, par kuru Brinkema paredzams sniegs spriedumu n\u0101kam\u0101 gada s\u0101kum\u0101.<\/p>\n","protected":false},"excerpt":{"rendered":"Alphabet sasniedz v\u0113sturisku pav\u0113rsienu: vair\u0101k nek\u0101 100 miljardi dol\u0101ru ie\u0146\u0113mumu ceturksn\u012b Vald\u0113jo\u0161\u0101 tehnolo\u0123iju giganta Alphabet, kas ir zin\u0101ms…\n","protected":false},"author":2,"featured_media":36898,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16],"tags":[10808,77,76,4045,2010,10809,35,39,38,36,37,34,40,87],"class_list":{"0":"post-36897","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-bizness","8":"tag-alphabet","9":"tag-bizness","10":"tag-business","11":"tag-finanses","12":"tag-google","13":"tag-ienemumi","14":"tag-latvia","15":"tag-latvian","16":"tag-latviesu","17":"tag-latviesu-valoda","18":"tag-latviesuvaloda","19":"tag-latvija","20":"tag-lv","21":"tag-maksligais-intelekts"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@lv\/115474052095185863","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/posts\/36897","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/comments?post=36897"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/posts\/36897\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/media\/36898"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/media?parent=36897"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/categories?post=36897"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/tags?post=36897"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}