Sp\u0113c\u012bgi rezult\u0101ti neskatoties uz glob\u0101lajiem izaicin\u0101jumiem<\/p>\n
Apple ir demonstr\u0113jis iev\u0113rojamu finan\u0161u sniegumu, sp\u0113jot p\u0101rsniegt gaidas tre\u0161aj\u0101 ceturksn\u012b, kas nosl\u0113dz\u0101s septembr\u012b. \u0160ie pan\u0101kumi tika g\u016bti, neraugoties uz starptautiskajiem tirdzniec\u012bbas konfliktiem un intens\u012bvo sacens\u012bbu tehnolo\u0123iju gigantu vid\u016b m\u0101ksl\u012bg\u0101 intelekta (MI) jom\u0101. Galvenais izaugsmes dzin\u0113jsp\u0113ks bija sp\u0113c\u012bgais piepras\u012bjums p\u0113c jaunajiem iPhone 17 mode\u013ciem, kas tika laisti klaj\u0101 iepriek\u0161\u0113j\u0101 m\u0113nes\u012b.<\/p>\n
\u0160is sasniegums, kas tika pazi\u0146ots ceturtdien, apliecina uz\u0146\u0113muma sp\u0113ju piel\u0101goties main\u012bgajai glob\u0101lajai videi. K\u0101 nor\u0101d\u012bjis Apple izpilddirektors Tims Kuks: <\/p>\n
\u0160odien Apple \u013coti lepojas zi\u0146ot par septembra ceturk\u0161\u0146a ie\u0146\u0113mumu rekordu 102,5 miljardu dol\u0101ru apm\u0113r\u0101, ieskaitot septembra ceturk\u0161\u0146a ie\u0146\u0113mumu rekordu iPhone un visu laiku ie\u0146\u0113mumu rekordu pakalpojumiem.<\/p><\/blockquote>\n
iPhone 17 pan\u0101kumi un strat\u0113\u0123isk\u0101s priek\u0161roc\u012bbas<\/p>\n
Neskatoties uz to, ka iPhone 17 nav tik pla\u0161as MI iesp\u0113jas k\u0101 nesen iepaz\u012bstin\u0101t\u0101s konkurentu ier\u012bces no Samsung un Google, Apple ir veiksm\u012bgi piesaist\u012bjis pat\u0113r\u0113t\u0101jus ar savu jaun\u0101ko mode\u013cu dizainu, \u012bpa\u0161i izce\u013cot gludo “\u0161\u0137idr\u0101 stikla” ekr\u0101na izskatu. Uz\u0146\u0113mums ir ar\u012b sp\u0113jis notur\u0113t eso\u0161\u0101s iPhone cenas, mazinot tirdzniec\u012bbas tarifu ietekmi, ko noteicis prezidents Donalds Tramps. \u0160ie tarifi, kas galvenok\u0101rt skar ier\u012bces, kas tiek ra\u017eotas Indij\u0101 un \u0136\u012bn\u0101, rad\u012bju\u0161i Apple zaud\u0113jumus aptuveni 1,1 miljarda dol\u0101ru apm\u0113r\u0101 pag\u0101ju\u0161aj\u0101 ceturksn\u012b un tiek prognoz\u0113ts, ka turpm\u0101kajos tr\u012bs m\u0113ne\u0161os rad\u012bs v\u0113l 1,4 miljardu dol\u0101ru zaud\u0113jumus.<\/p>\n
\u0160\u012b strat\u0113\u0123ija izr\u0101d\u012bjusies gana efekt\u012bva, lai piesaist\u012btu pirc\u0113jus, jo \u012bpa\u0161i ASV un Eirop\u0101, pal\u012bdzot sasniegt 49 miljardu dol\u0101ru iPhone p\u0101rdo\u0161anas apjomu j\u016blija-septembra period\u0101. Lai gan tas ir neliels pieaugums sal\u012bdzin\u0101jum\u0101 ar pag\u0101ju\u0161\u0101 gada attiec\u012bgo periodu, tas tom\u0113r ir solis pareiz\u0101 virzien\u0101. L\u012bdz\u012bgi k\u0101 ASV, ar\u012b Eiropas tirgus demonstr\u0113 sp\u0113c\u012bgu piepras\u012bjumu p\u0113c jaunajiem mode\u013ciem.<\/p>\n
Finan\u0161u rezult\u0101ti un n\u0101kotnes prognozes<\/p>\n
Kopum\u0101 Apple septembra ceturksn\u012b nopeln\u012bjis 27,5 miljardus dol\u0101ru (23,8 miljardus eiro), gandr\u012bz dubultojot savu pe\u013c\u0146u sal\u012bdzin\u0101jum\u0101 ar iepriek\u0161\u0113jo gadu. \u0160ie iespaid\u012bgie rezult\u0101ti veicin\u0101ja Apple akciju v\u0113rt\u012bbas pieaugumu par 2% p\u0113c bir\u017eas sl\u0113g\u0161anas. Anal\u012bti\u0137i gan nor\u0101da, ka, lai gan Mac p\u0101rdo\u0161ana pieaugusi par 12%, bet iPhone par aptuveni 6%, iPad un viedier\u012b\u010du p\u0101rdo\u0161anas apjoms palicis nemain\u012bgs. T\u0101pat v\u0101j\u0101ka snieguma iemesls ir ar\u012b \u0136\u012bnas tirgus, kur p\u0101rdo\u0161anas apjomi samazin\u0101ju\u0161ies par 4%. Uz\u0146\u0113mums gan nor\u0101da, ka tas saist\u012bts ar prognoz\u0113\u0161anas probl\u0113m\u0101m un pa\u0161u rad\u012btiem pieg\u0101\u017eu ierobe\u017eojumiem.<\/p>\n
Starptautisk\u0101s datu korpor\u0101cijas (IDC) apl\u0113ses liecina, ka j\u016blij\u0101-septembr\u012b pasaul\u0113 p\u0101rdoti 58,6 miljoni iPhone, ierindojot Apple otraj\u0101 viet\u0101 aiz Samsung, kas p\u0101rdevis 61,4 miljonus Android viedt\u0101lru\u0146u. Visa fisk\u0101l\u0101 gada, kas nosl\u0113dz\u0101s septembra beig\u0101s, laik\u0101 uz\u0146\u0113mums zi\u0146o par rekordlielu neto ien\u0101kumu 112 miljardu dol\u0101ru (96,8 miljardu eiro) apm\u0113r\u0101, kas ir par 20% vair\u0101k nek\u0101 iepriek\u0161\u0113j\u0101 gad\u0101.<\/p>\n
M\u0101ksl\u012bgais intelekts \u2013 n\u0101kotnes izaicin\u0101jums un iesp\u0113ja<\/p>\n
Neskatoties uz iespaid\u012bgajiem pan\u0101kumiem, Apple tiek pla\u0161i uzskat\u012bts par atpalic\u0113ju MI jom\u0101, sal\u012bdzinot ar t\u0101diem uz\u0146\u0113mumiem k\u0101 Nvidia, kas ir l\u012bderis \u0161aj\u0101 tehnolo\u0123iju virzien\u0101. Lai gan Apple ir sol\u012bjis ieviest pla\u0161u kl\u0101stu MI funkciju jau iepriek\u0161\u0113jo gadu iPhone mode\u013cos, tiek pieg\u0101d\u0101tas tikai da\u017eas no t\u0101m. Gaid\u012bt\u0101 gudr\u0101ka un daudzpus\u012bg\u0101ka versija virtu\u0101lajai asistentei Siri joproj\u0101m nav pieejama, un t\u0101s pilnv\u0113rt\u012bga att\u012bst\u012bba paredzama tikai n\u0101kamgad. Da\u017ei anal\u012bti\u0137i pau\u017e ba\u017eas, ka pa\u0161reiz\u0113jais potenci\u0101ls var\u0113tu neb\u016bt pietiekams, lai turpin\u0101tu piesaist\u012bt investorus, \u012bpa\u0161i \u0146emot v\u0113r\u0101 nenoteikt\u012bbu \u0136\u012bnas tirg\u016b un citu tehnolo\u0123iju gigantu strauj\u0101ko izaugsmes st\u0101stus.<\/p>\n
Tom\u0113r Apple v\u0113sture liecina, ka uz\u0146\u0113mums bie\u017ei vien sp\u0113j piel\u0101goties jauniem tehnolo\u0123iju virzieniem un v\u0113l\u0101k k\u013c\u016bt par l\u012bderi. Ja Apple sp\u0113s veiksm\u012bgi integr\u0113t vair\u0101k MI funkciju iPhone, anal\u012bti\u0137i prognoz\u0113, ka tas var\u0113tu palielin\u0101t uz\u0146\u0113muma tirgus da\u013cu par papildu 1 triljonu l\u012bdz 1,5 triljoniem dol\u0101ru, kas savuk\u0101rt noz\u012bm\u0113tu akciju v\u0113rt\u012bbas pieaugumu par 75 l\u012bdz 100 dol\u0101riem par akciju. Tims Kuks prognoz\u0113, ka iPhone 17 s\u0113rijas veiktsp\u0113ja turpin\u0101s b\u016bt stabila, un paredz p\u0101rdo\u0161anas pieaugumu gada p\u0113d\u0113jos tr\u012bs m\u0113ne\u0161os, \u012bpa\u0161i gaid\u0101maj\u0101 Ziemassv\u0113tku period\u0101, prognoz\u0113jot vismaz 10% pieaugumu iPhone p\u0101rdo\u0161anas apjomos sal\u012bdzin\u0101jum\u0101 ar iepriek\u0161\u0113j\u0101 gada sv\u0113tku sezonu.<\/p>\n","protected":false},"excerpt":{"rendered":"Sp\u0113c\u012bgi rezult\u0101ti neskatoties uz glob\u0101lajiem izaicin\u0101jumiem Apple ir demonstr\u0113jis iev\u0113rojamu finan\u0161u sniegumu, sp\u0113jot p\u0101rsniegt gaidas tre\u0161aj\u0101 ceturksn\u012b, kas…\n","protected":false},"author":2,"featured_media":37826,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16],"tags":[2122,77,76,9999,10053,35,39,38,36,37,34,40,87,6216],"class_list":{"0":"post-37825","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-bizness","8":"tag-apple","9":"tag-bizness","10":"tag-business","11":"tag-finansu-rezultati","12":"tag-iphone-17","13":"tag-latvia","14":"tag-latvian","15":"tag-latviesu","16":"tag-latviesu-valoda","17":"tag-latviesuvaloda","18":"tag-latvija","19":"tag-lv","20":"tag-maksligais-intelekts","21":"tag-tirdzniecibas-kars"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@lv\/115480587389025027","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/posts\/37825","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/comments?post=37825"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/posts\/37825\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/media\/37826"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/media?parent=37825"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/categories?post=37825"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/tags?post=37825"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}