ES pastiprina uzraudz\u012bbu p\u0101r digit\u0101lajiem gigantiem c\u012b\u0146\u0101 pret kr\u0101pniec\u012bbu<\/p>\n
Eiropas Savien\u012bba (ES) intensific\u0113 savu c\u012b\u0146u pret tie\u0161saistes kr\u0101pniec\u012bbu, pieprasot no tehnolo\u0123iju mil\u017eiem, tostarp Apple, Google un Microsoft, sniegt detaliz\u0113tu inform\u0101ciju par vi\u0146u strat\u0113\u0123ij\u0101m, lai nov\u0113rstu un izskaustu kr\u0101pnieciskas aktivit\u0101tes sav\u0101s platform\u0101s. \u0160is solis ir da\u013ca no Digit\u0101lo pakalpojumu akta (DSA) izpildes, kas uzliek liel\u0101m tie\u0161saistes platform\u0101m stingr\u0101kus pien\u0101kumus attiec\u012bb\u0101 uz nelikum\u012bga un kait\u012bga satura moder\u0113\u0161anu. ES regulators v\u0113las p\u0101rliecin\u0101ties, vai \u0161ie uz\u0146\u0113mumi dara pietiekami, lai pasarg\u0101tu lietot\u0101jus no kr\u0101pniekiem, kuri arvien bie\u017e\u0101k izmanto digit\u0101lo vidi savu nelikum\u012bgo nol\u016bku \u012bsteno\u0161anai.<\/p>\n
Digit\u0101l\u0101s kr\u0101pniec\u012bbas apm\u0113rs un ES reakcija<\/p>\n
Tie\u0161saistes kr\u0101pniec\u012bba Eiropas Savien\u012bb\u0101 rada iev\u0113rojamus finansi\u0101lus zaud\u0113jumus, kas p\u0101rsniedz 4 miljardus eiro gad\u0101. \u0160\u012b tendence ir \u012bpa\u0161i satrauco\u0161a, jo m\u0101ksl\u012bg\u0101 intelekta (MI) att\u012bst\u012bba padara kr\u0101pnieciskas sh\u0113mas arvien sare\u017e\u0123\u012bt\u0101kas un gr\u016bt\u0101k atkl\u0101jamas. Lai gan form\u0101la izmekl\u0113\u0161ana v\u0113l nav s\u0101kta, ES ir nos\u016bt\u012bjusi ofici\u0101lus inform\u0101cijas piepras\u012bjumus min\u0113tajiem uz\u0146\u0113mumiem, k\u0101 ar\u012b Booking Holdings (Booking.com). Tiek piepras\u012bts izskaidrot, k\u0101 tiek nov\u0113rsti viltoti banku lietotnes Apple App Store un Google Play, k\u0101 ar\u012b k\u0101 tiek filtr\u0113ti kr\u0101pnieciskie mekl\u0113\u0161anas rezult\u0101ti Google un Microsoft Bing mekl\u0113t\u0101jprogramm\u0101s. \u0160\u012bs darb\u012bbas uzsver ES ap\u0146em\u0161anos nodro\u0161in\u0101t dro\u0161\u0101ku un uzticam\u0101ku tie\u0161saistes vidi saviem pilso\u0146iem, piem\u0113ram, aizsarg\u0101jot no viltot\u0101m rezerv\u0101cij\u0101m ce\u013cojumu platform\u0101s.<\/p>\n
DSA un iesp\u0113jam\u0101s sankcijas<\/p>\n
Digit\u0101lo pakalpojumu akts (DSA), kas tika pie\u0146emts kop\u0101 ar Digit\u0101lo tirgu aktu (DMA) 2022. gad\u0101, ir ES tiesiskais regul\u0113jums, kas paredz stingr\u0101kus noteikumus attiec\u012bb\u0101 uz liel\u0101m tie\u0161saistes platform\u0101m. Tas uzliek pien\u0101kumu platform\u0101m akt\u012bv\u0101k c\u012bn\u012bties pret nelikum\u012bgu saturu un dezinform\u0101ciju. Ja Apple, Google un Microsoft nesp\u0113s p\u0101rliecino\u0161i pier\u0101d\u012bt, ka veic pietiekamus pas\u0101kumus kr\u0101pniec\u012bbas nov\u0113r\u0161anai, t\u0101m var tikt piem\u0113rotas sankcijas, kas sasniedz l\u012bdz pat 6% no glob\u0101l\u0101 gada ien\u0101kuma. \u0160\u0101di sodi var\u0113tu m\u0113r\u012bties miljardos eiro, turkl\u0101t tie var\u0113tu rad\u012bt ar\u012b nopietnu reput\u0101cijas kait\u0113jumu. J\u0101atz\u012bm\u0113, ka \u0161\u012b nav pirm\u0101 reize, kad ES v\u0113r\u0161as pret lieliem tehnolo\u0123iju uz\u0146\u0113mumiem; iepriek\u0161 Apple un Meta jau ir sa\u0146\u0113mu\u0161as iev\u0113rojamus sodus par Digit\u0101lo tirgu aktu (DMA) p\u0101rk\u0101pumiem, lai gan uz\u0146\u0113mumi tos p\u0101rs\u016bdz. \u0160\u012bs sankcijas, k\u0101 ar\u012b iepriek\u0161\u0113j\u0101s antimonopola liet\u0101s pret Google, ir izrais\u012bju\u0161as spriedzi attiec\u012bb\u0101s starp ES un ASV, ASV pat draudot ar tirdzniec\u012bbas izmekl\u0113\u0161anu.<\/p>\n
Tehnolo\u0123iju gigantu atbildes un turpm\u0101kie so\u013ci<\/p>\n
Tehnolo\u0123iju uz\u0146\u0113mumi jau ir s\u0101ku\u0161i rea\u0123\u0113t uz ES piepras\u012bjumiem. Microsoft ir apliecin\u0101jis savu ap\u0146em\u0161anos rad\u012bt dro\u0161as tie\u0161saistes pieredzes un sadarboties ar Komisiju. Google uzsver, ka jau ik dienas blo\u0137\u0113 simtiem miljonu kr\u0101pniec\u012bbas sai\u0161u mekl\u0113\u0161anas rezult\u0101tos, savuk\u0101rt Booking.com nor\u0101da uz b\u016btisku kr\u0101pniecisko rezerv\u0101ciju samazin\u0101jumu.Lai gan uz\u0146\u0113mumi uzsver savus jau eso\u0161os dro\u0161\u012bbas pas\u0101kumus, ES pieprasa detaliz\u0113t\u0101ku inform\u0101ciju par to efektivit\u0101ti, tostarp par MI izmanto\u0161anu risku identific\u0113\u0161an\u0101 un mazin\u0101\u0161an\u0101. \u0160\u012b izmekl\u0113\u0161ana ir da\u013ca no pla\u0161\u0101kas DSA izpildes kampa\u0146as, kas jau sk\u0101rusi t\u0101das platformas k\u0101 Meta, TikTok un X. Tiek sagaid\u012bts, ka turpm\u0101kajos m\u0113ne\u0161os tiks uzs\u0101ktas v\u0113l vair\u0101kas izmekl\u0113\u0161anas, jo ES nostiprina savu poz\u012bciju digit\u0101l\u0101s telpas regul\u0113\u0161an\u0101.<\/p>\n
Izaicin\u0101jumi un n\u0101kotnes perspekt\u012bvas<\/p>\n
\u0160\u012bs pras\u012bbas rada b\u016btiskus izaicin\u0101jumus gan tehnolo\u0123iju uz\u0146\u0113mumiem, gan regulatoriem. Lai gan MI sp\u0113j efekt\u012bvi identific\u0113t kr\u0101pniec\u012bbas mode\u013cus, past\u0101v ba\u017eas, ka bez fundament\u0101l\u0101m izmai\u0146\u0101m platformu dizain\u0101 un darb\u012bbas principos kr\u0101pniec\u012bba turpin\u0101sies, piel\u0101gojoties jaunaj\u0101m aizsardz\u012bbas metod\u0113m. Viens no galvenajiem izaicin\u0101jumiem ir l\u012bdzsvarot stingr\u0101kus dro\u0161\u012bbas pas\u0101kumus ar inov\u0101ciju veicin\u0101\u0161anu \u2013 p\u0101r\u0101k stingri ierobe\u017eojumi var\u0113tu kav\u0113t lietot\u0146u izstr\u0101di vai pal\u0113nin\u0101t mekl\u0113\u0161anas funkciju darb\u012bbu, radot neapmierin\u0101t\u012bbu lietot\u0101ju un izstr\u0101d\u0101t\u0101ju vid\u016b. ES centieni \u0161aj\u0101 jom\u0101 var\u0113tu ietekm\u0113t glob\u0101lo tehnolo\u0123iju regul\u0113jumu un veicin\u0101t sp\u0113c\u012bg\u0101kus pretkr\u0101p\u0161anas meh\u0101nismus vis\u0101 pasaul\u0113. \u0160\u012b situ\u0101cija ar\u012b izce\u013c nepiecie\u0161am\u012bbu p\u0113c past\u0101v\u012bgas sadarb\u012bbas starp tehnolo\u0123iju uz\u0146\u0113mumiem, regulatoriem un ties\u012bbaizsardz\u012bbas iest\u0101d\u0113m, lai efekt\u012bvi st\u0101tos pret\u012b nep\u0101rtraukti att\u012bst\u012bbai pak\u013cautajiem digit\u0101l\u0101s kr\u0101pniec\u012bbas draudiem.<\/p>\n","protected":false},"excerpt":{"rendered":"ES pastiprina uzraudz\u012bbu p\u0101r digit\u0101lajiem gigantiem c\u012b\u0146\u0101 pret kr\u0101pniec\u012bbu Eiropas Savien\u012bba (ES) intensific\u0113 savu c\u012b\u0146u pret tie\u0161saistes kr\u0101pniec\u012bbu,…\n","protected":false},"author":2,"featured_media":4788,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16],"tags":[2122,77,76,2226,514,2010,35,39,38,36,37,34,40,1345,2227],"class_list":{"0":"post-4787","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-bizness","8":"tag-apple","9":"tag-bizness","10":"tag-business","11":"tag-digitalo-pakalpojumu-akts","12":"tag-eiropas-savieniba","13":"tag-google","14":"tag-latvia","15":"tag-latvian","16":"tag-latviesu","17":"tag-latviesu-valoda","18":"tag-latviesuvaloda","19":"tag-latvija","20":"tag-lv","21":"tag-microsoft","22":"tag-tiessaistes-krapnieciba"},"share_on_mastodon":{"url":"","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/posts\/4787","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/comments?post=4787"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/posts\/4787\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/media\/4788"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/media?parent=4787"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/categories?post=4787"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/tags?post=4787"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}