Tesla zaud\u0113 poz\u012bcijas ASV elektroauto tirg\u016b<\/p>\n
Tesla, kas k\u0101dreiz bija elektroauto tirgus neapstr\u012bdama l\u012bdere, \u0161obr\u012bd saskaras ar iev\u0113rojamiem izaicin\u0101jumiem Amerikas Savienotaj\u0101s Valst\u012bs. Uz\u0146\u0113muma tirgus da\u013ca ir nokritusies zem 40%, sasniedzot zem\u0101ko l\u012bmeni gandr\u012bz asto\u0146u gadu laik\u0101. \u0160is kritums nav p\u0113k\u0161\u0146s; tas ir rezult\u0101ts nep\u0101rtrauktai tendencei, kas nov\u0113rota jau otro gadu. Galvenais iemesls \u0161ai kr\u012bzei ir ac\u012bmredzams: pirc\u0113jiem tagad ir pieejams pla\u0161s elektroauto kl\u0101sts, daudzi no kuriem ir jaun\u0101ki un tehnolo\u0123iski p\u0101r\u0101ki par pa\u0161reiz\u0113jo Tesla mode\u013cu pied\u0101v\u0101jumu.<\/p>\n
Dati r\u0101da satrauco\u0161u ainu<\/p>\n
Anal\u012btisk\u0101s komp\u0101nijas Cox Automotive dati ir graujo\u0161i. August\u0101 Tesla \u012bpatsvars ASV elektroauto tirg\u016b saruka l\u012bdz 38%. P\u0113d\u0113jo reizi \u0161is r\u0101d\u012bt\u0101js bija zem 40% 2017. gada oktobr\u012b, kad uz\u0146\u0113mums v\u0113l tikai s\u0101ka savas pirm\u0101s masveida ra\u017eo\u0161anas automa\u0161\u012bnas Model 3 pieg\u0101des. V\u0113l satrauco\u0161\u0101ka tendence par\u0101d\u012bj\u0101s no j\u016bnija l\u012bdz j\u016blijam, kad Tesla tirgus da\u013ca strauji samazin\u0101j\u0101s no 48,7% l\u012bdz 42%. \u0160is m\u0113ne\u0161a kritums ir visiev\u0113rojam\u0101kais kop\u0161 2021. gada marta, kad Ford laida klaj\u0101 elektrisko Mustang Mach-E. Kopum\u0101 Tesla p\u0101rdo\u0161anas apjomi ir stabili kritu\u0161ies. 2024. gad\u0101 uz\u0146\u0113mums p\u0101rdeva aptuveni 1,79 miljonus automa\u0161\u012bnu, kas ir maz\u0101k nek\u0101 1,81 miljons 2023. gad\u0101. Tas ir pirmais gada kritums kop\u0161 2011. gada. Ra\u017eo\u0161anas apjomi samazin\u0101ju\u0161ies v\u0113l vair\u0101k \u2013 par gandr\u012bm 4% 2024. gad\u0101 sal\u012bdzin\u0101jum\u0101 ar iepriek\u0161\u0113jo gadu. Izskat\u0101s, ka 2025. gads k\u013c\u016bs par otro gadu p\u0113c k\u0101rtas ar kritumu p\u0101rdo\u0161anas apjomos. Otr\u0101 ceturk\u0161\u0146a laik\u0101 Tesla pieg\u0101d\u0101ja 384 122 automa\u0161\u012bnas, kas ir par 13,5% maz\u0101k nek\u0101 443 956 vien\u012bbas taj\u0101 pa\u0161\u0101 period\u0101 p\u0113rn. \u012apa\u0161i sare\u017e\u0123\u012bta situ\u0101cija izv\u0113rtusies ar Cybertruck pikapu.<\/p>\n
Konkurence un citi faktori<\/p>\n
Tesla probl\u0113m\u0101s iesaist\u012bti ar\u012b citi faktori. Piem\u0113ram, agr\u0101k\u0101s cie\u0161\u0101s attiec\u012bbas ar Donaldu Trampu un darbs pie valsts a\u0123ent\u016bras vad\u012bbas, kas bija paredz\u0113ta izmaksu samazin\u0101\u0161anai, ir attur\u0113jis da\u013cu pirc\u0113ju, \u012bpa\u0161i Eirop\u0101. Tom\u0113r galvenais spiediens n\u0101k no konkurentiem. Rivian un citi amerik\u0101\u0146u ra\u017eot\u0101ji akt\u012bvi konkur\u0113 ar Tesla m\u0101j\u0101s, savuk\u0101rt \u0136\u012bnas uz\u0146\u0113mumi, kuru priek\u0161gal\u0101 ir BYD, g\u016bst pan\u0101kumus gan \u0136\u012bn\u0101, gan Eirop\u0101. August\u0101 Tesla p\u0101rdo\u0161anas apjomi \u0136\u012bn\u0101 samazin\u0101j\u0101s par 9,9% sal\u012bdzin\u0101jum\u0101 ar iepriek\u0161\u0113jo gadu, un gada griezum\u0101 kritums ir aptuveni 7% sal\u012bdzin\u0101jum\u0101 ar 2024. gadu. Papildus elektroauto ra\u017eo\u0161anai Tesla iegulda resursus robotu un robotu taksometru att\u012bst\u012bb\u0101, virzienos, kur liel\u0101k\u0101 da\u013ca konkurentu pat nem\u0113\u0123ina novirz\u012bt savu uzman\u012bbu. Neskatoties uz nesen izlaisto atjaunin\u0101to Model Y versiju, ar\u012b t\u0101 nav guvusi iev\u0113rojamus pan\u0101kumus.<\/p>\n
Tirgus dinamika un investoru cer\u012bbas<\/p>\n
Neskatoties uz vis\u0101m probl\u0113m\u0101m, j\u016blij\u0101 Tesla tom\u0113r uzr\u0101d\u012bja nelielu izaugsmi sal\u012bdzin\u0101jum\u0101 ar iepriek\u0161\u0113jo m\u0113nesi. P\u0101rdo\u0161anas apjomi pieauga par 7%, sasniedzot 53 816 automa\u0161\u012bnas. Ta\u010du kopum\u0101 jauno elektroauto tirgus pieauga daudz strauj\u0101k \u2013 par vair\u0101k nek\u0101 24% m\u0113ne\u0161a griezum\u0101. Daudzi pirc\u0113ji steidz\u0101s izmantot iesp\u0113ju sa\u0146emt 7 500 dol\u0101ru nodok\u013cu atlaidi. Tikm\u0113r Tesla konkurenti palielin\u0101ja savus p\u0101rdo\u0161anas apjomus no 60% l\u012bdz pat 120%. T\u0101d\u0113j\u0101di, pat palielinot p\u0101rdo\u0161anas apjomus par 7%, kam\u0113r tirgus kopum\u0101 pieauga par 24%, Tesla zaud\u0113ja savu tirgus da\u013cu. Tesla akciju cena pa\u0161laik uzr\u0101da nelielu k\u0101pumu. Ta\u010du tas nav saist\u012bts ar p\u0101rdo\u0161anas apjomiem, bet gan ar jauno kompens\u0101cijas pl\u0101nu Elonam Maskam. T\u0101 summa var sasniegt pat 1 triljonu dol\u0101ru un ir paredz\u0113ta, lai nodro\u0161in\u0101tu dibin\u0101t\u0101ja maksim\u0101lu koncentr\u0113\u0161anos uz uz\u0146\u0113muma att\u012bst\u012bbu. Akcion\u0101ru balsojums par \u0161o paketi ir pl\u0101nots 6. novembr\u012b.<\/p>\n","protected":false},"excerpt":{"rendered":"Tesla zaud\u0113 poz\u012bcijas ASV elektroauto tirg\u016b Tesla, kas k\u0101dreiz bija elektroauto tirgus neapstr\u012bdama l\u012bdere, \u0161obr\u012bd saskaras ar iev\u0113rojamiem…\n","protected":false},"author":2,"featured_media":49029,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16],"tags":[292,77,76,7267,7014,35,39,38,36,37,34,40,13412,81],"class_list":{"0":"post-49028","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-bizness","8":"tag-asv","9":"tag-bizness","10":"tag-business","11":"tag-elektroauto-tirgus","12":"tag-konkurence","13":"tag-latvia","14":"tag-latvian","15":"tag-latviesu","16":"tag-latviesu-valoda","17":"tag-latviesuvaloda","18":"tag-latvija","19":"tag-lv","20":"tag-pardosanas-apjomi","21":"tag-tesla"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@lv\/115547744870072268","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/posts\/49028","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/comments?post=49028"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/posts\/49028\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/media\/49029"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/media?parent=49028"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/categories?post=49028"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/tags?post=49028"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}