Piel\u0101gojoties strauji main\u012bgajiem pat\u0113r\u0113t\u0101ju iepirk\u0161an\u0101s paradumiem, Rimi ir atv\u0113ris pirmos jaun\u0101 koncepta hiperm\u0101rketus Latvij\u0101, Lietuv\u0101 un Igaunij\u0101. Uz\u0146\u0113muma tr\u012bs miljonu eiro invest\u012bcija koncepta izstr\u0101d\u0113 un pirmajos tr\u012bs pilotprojektos \u013c\u0101vusi izveidot jaunu veikala modeli ar vienk\u0101r\u0161otu veikala izk\u0101rtojumu, skaidr\u0101k\u0101m cenu nor\u0101d\u0113m.<\/p>\n
Pirmie jaun\u0101 koncepta hiperm\u0101rketi durvis v\u0113ra novembr\u012b R\u012bg\u0101, Palang\u0101 un Tallin\u0101.<\/p>\n
Jaunaj\u0101 veikala izk\u0101rtojum\u0101 \u012bpa\u0161a uzman\u012bba piev\u0113rsta augo\u0161ajai interesei par vesel\u012bgu dz\u012bvesveidu un piepras\u012bjumam p\u0113c svaigiem aug\u013ciem un d\u0101rze\u0146iem. Sadarb\u012bb\u0101 ar iepirkumu un pieg\u0101des \u0137\u0113des komand\u0101m tiek nodro\u0161in\u0101ts augst\u0101k\u0101s kvalit\u0101tes sortiments, \u012bpa\u0161i izce\u013cot sezon\u0101los produktus. Jaun\u0101 koncepta veikalos svaigo produktu, maizes un gatavo \u0113dienu noda\u013cas k\u013cuvu\u0161as par centr\u0101lajiem elementiem, savuk\u0101rt nep\u0101rtikas pre\u010du zonas p\u0101rk\u0101rtotas t\u0101, lai klientiem b\u016btu viegl\u0101k orient\u0113ties un atrast nepiecie\u0161amo.<\/p>\n
Ar\u012b digit\u0101lie risin\u0101jumi jaun\u0101 koncepta veikalos ir daudz pieejam\u0101ki \u2013 pa\u0161apkalpo\u0161an\u0101s kases, digit\u0101lie svari un moderni ekr\u0101ni, kuros redzami izdev\u012bg\u0101kie pied\u0101v\u0101jumi un inform\u0101cija par akcij\u0101m. Veikala izk\u0101rtojums ir k\u013cuvis vienk\u0101r\u0161\u0101ks un vizu\u0101li sak\u0101rtot\u0101ks \u2013 samazin\u0101ts liekais vizu\u0101lais troksnis, nor\u0101des k\u013cuvu\u0161as skaidr\u0101kas un praktisk\u0101k izvietotas, savuk\u0101rt akciju pied\u0101v\u0101jumi ir viegl\u0101k paman\u0101mi.<\/p>\n
\u201cPie jaun\u0101 hiperm\u0101rketu koncepta str\u0101d\u0101j\u0101m vair\u0101k nek\u0101 gadu kop\u0101 ar pieredz\u0113ju\u0161iem partneriem no Francijas, veicot p\u0113t\u012bjumus, analiz\u0113jot pirc\u0113ju paradumus un ar\u012b citu mazumtirgot\u0101ju pieredzi ne tikai Latvij\u0101 un Baltij\u0101, bet ar\u012b Eirop\u0101. M\u0113s \u0146emam v\u0113r\u0101 pirc\u0113ju v\u0113lmes \u2013 klienti mekl\u0113 lab\u0101kas cenas, \u0113rt\u0101ku veikala pl\u0101nojumu un pat\u012bkamu iepirk\u0161an\u0101s pieredzi, piem\u0113ram, viena no paman\u0101m\u0101kaj\u0101m izmai\u0146\u0101m eso\u0161aj\u0101 veikal\u0101 R\u012bg\u0101, Deglava iel\u0101 110, ir p\u0101rcelt\u0101 aug\u013cu un d\u0101rze\u0146u noda\u013ca, kas pirc\u0113ju sagaida uzreiz pie ieejas veikal\u0101. Gribam, lai klienti no veikala dodas prom ne tikai ar visu nepiecie\u0161amo, bet ar\u012b ar saj\u016btu, ka iepirk\u0161an\u0101s bijusi viegla, pat\u012bkama un vi\u0146u laika v\u0113rta,\u201d saka Rimi Latvia valdes priek\u0161s\u0113d\u0113t\u0101js Valdis Turlais.<\/p>\n
Jaun\u0101 koncepta hiperm\u0101rketu ievie\u0161ana ir noz\u012bm\u012bgs posms Rimi turpm\u0101ko gadu att\u012bst\u012bb\u0101. P\u0101rmai\u0146as ietekm\u0113 ne tikai veikalu vizu\u0101lo t\u0113lu, bet ar\u012b to, k\u0101 pirc\u0113ji tajos orient\u0113jas, k\u0101 atrod vajadz\u012bgo un k\u0101 j\u016btas iep\u0113rkoties. Pirmie jaun\u0101 koncepta hiperm\u0101rketi apzin\u0101ti izv\u0113l\u0113ti at\u0161\u0137ir\u012bgos izm\u0113ros un pl\u0101nojumos, lai konceptu p\u0101rbaud\u012btu da\u017e\u0101d\u0101s veikalu vid\u0113s. \u0160ie nov\u0113rojumi pal\u012bdz\u0113s pie\u0146emt p\u0101rdom\u0101tus l\u0113mumus, ievie\u0161ot jaun\u0101 koncepta veikalus pla\u0161\u0101k vis\u0101 Baltijas t\u012bkl\u0101.<\/p>\n
Tr\u012bs miljonu eiro invest\u012bcija ietver gan veikalu rekonstrukciju, gan piel\u0101gojumus, kas nepiecie\u0161ami jaun\u0101 koncepta un dizaina ievie\u0161anai. \u0160\u0101da elast\u012bga pieeja \u013cauj Rimi efekt\u012bvi \u012bstenot p\u0101rmai\u0146as un pak\u0101peniski ieviest \u0161\u012b form\u0101ta veikalus vis\u0101 Baltij\u0101. Jaunais koncepts vienlaikus pal\u012bdz virz\u012bties ar\u012b uz uz\u0146\u0113muma ilgtsp\u0113jas m\u0113r\u0137iem \u2013 samazin\u0101t atkritumu apjomu, uzlabot energoefektivit\u0101ti un veicin\u0101t resursu atbild\u012bgu izmanto\u0161anu ikdienas darb\u0101.<\/p>\n
Pla\u0161\u0101ka jaun\u0101 koncepta veikalu ievie\u0161ana ir pl\u0101nota n\u0101kamgad, kad b\u016bs nosl\u0113gusies pilotveikalu test\u0113\u0161anas f\u0101ze. N\u0101kamais hiperm\u0101rkets, kas tiks piel\u0101gots \u0161im konceptam, ir J\u0113kabpils Rimi. Turpm\u0101kais jaun\u0101 veikalu koncepta ievie\u0161anas temps b\u016bs atkar\u012bgs gan no klientu atsauksm\u0113m, gan no \u0161\u012b form\u0101ta veikalu rezult\u0101tiem, un atsevi\u0161\u0137us koncepta elementus var\u0113s ieviest ar\u012b agr\u0101k jau eso\u0161ajos veikalos.<\/p>\n","protected":false},"excerpt":{"rendered":"Piel\u0101gojoties strauji main\u012bgajiem pat\u0113r\u0113t\u0101ju iepirk\u0161an\u0101s paradumiem, Rimi ir atv\u0113ris pirmos jaun\u0101 koncepta hiperm\u0101rketus Latvij\u0101, Lietuv\u0101 un Igaunij\u0101. Uz\u0146\u0113muma…\n","protected":false},"author":2,"featured_media":54745,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12],"tags":[23,869,77,870,28,29,867,32,33,22,30,31,35,39,38,36,37,34,871,868,40,20,26,27,24,25,21],"class_list":{"0":"post-54744","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-latvija","8":"tag-aktualitates","9":"tag-biznesa-zinas","10":"tag-bizness","11":"tag-bizness-latvija","12":"tag-breaking-news","13":"tag-breakingnews","14":"tag-dienas-zinas","15":"tag-featured-news","16":"tag-featurednews","17":"tag-headlines","18":"tag-latest-news","19":"tag-latestnews","20":"tag-latvia","21":"tag-latvian","22":"tag-latviesu","23":"tag-latviesu-valoda","24":"tag-latviesuvaloda","25":"tag-latvija","26":"tag-latvijas-biznesa-zinas","27":"tag-latvijas-zinas","28":"tag-lv","29":"tag-news","30":"tag-popularakas-zinas","31":"tag-popularakaszinas","32":"tag-top-stories","33":"tag-topstories","34":"tag-zinas"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@lv\/115582851062950924","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/posts\/54744","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/comments?post=54744"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/posts\/54744\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/media\/54745"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/media?parent=54744"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/categories?post=54744"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/tags?post=54744"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}