Puma akciju cena strauji k\u0101pj zi\u0146u iespaid\u0101 par Anta Sports iesp\u0113jamo pirkuma pied\u0101v\u0101jumu<\/p>\n
V\u0101cijas sporta pre\u010du ra\u017eot\u0101ja Puma akciju cena Frankfurt\u0113 piedz\u012bvoja iespaid\u012bgu pieaugumu ceturtdienas r\u012bt\u0101, p\u0101rsniedzot 14%. Tas notika p\u0113c zi\u0146\u0101m, ka \u0136\u012bnas uz\u0146\u0113mums Anta Sports apsver iesp\u0113ju veikt z\u012bmola p\u0101r\u0146em\u0161anu. \u0160\u012bs pozit\u012bv\u0101s sv\u0101rst\u012bbas n\u0101k p\u0113c s\u0101kotn\u0113j\u0101s gada izaugsmes izjuk\u0161anas, kad uz\u0146\u0113mums piedz\u012bvoja iev\u0113rojamus zaud\u0113jumus.<\/p>\n
Anta Sports izp\u0113ta iesp\u0113jamo Puma ieg\u0101di<\/p>\n
Pirms tirdzniec\u012bbas s\u0101kuma Frankfurt\u0113, zi\u0146u a\u0123ent\u016bra Bloomberg News v\u0113st\u012bja, ka Honkong\u0101 kot\u0113tais Anta Sports ir nol\u012bdzis padomdev\u0113ju, lai izv\u0113rt\u0113tu potenci\u0101lu pied\u0101v\u0101jumu par Puma ieg\u0101di. Ja Anta Sports iz\u0161\u0137irsies par pied\u0101v\u0101juma iesnieg\u0161anu, iesp\u0113jams, komp\u0101nija sadarbosies ar priv\u0101t\u0101 kapit\u0101la fondu. Sazinoties ar medijiem, ne Anta Sports, ne Puma nekav\u0113joties nesniedza koment\u0101rus par \u0161iem notikumiem. Bloomberg zi\u0146ojums ar\u012b nor\u0101d\u012bja, ka citi iesp\u0113jamie pirc\u0113ji var\u0113tu b\u016bt \u0136\u012bnas sporta ap\u0123\u0113rbu grupa Li Ning, kas jau ir uzs\u0101kusi sarunas ar bank\u0101m par finans\u0113juma iesp\u0113j\u0101m, vai Jap\u0101nas sporta ap\u0123\u0113rbu ra\u017eot\u0101ji, piem\u0113ram, Asics. Lai gan Asics ar\u012b attur\u0113j\u0101s no t\u016bl\u012bt\u0113jas atbildes, Li Ning p\u0101rst\u0101vis pazi\u0146oja, ka vi\u0146i paliek uztic\u012bgi savai pamatstrat\u0113\u0123ijai, kas koncentr\u0113jas uz \u201cVienu z\u012bmolu, daudz\u0101m kategorij\u0101m, diversific\u0113tiem kan\u0101liem\u201d, un turpin\u0101s piev\u0113rsties Li Ning z\u012bmola izaugsmei un att\u012bst\u012bbai. Vi\u0146\u0161 skaidri nor\u0101d\u012bja, ka uz\u0146\u0113mums l\u012bdz \u0161im nav iesaist\u012bjies nek\u0101d\u0101s b\u016btisk\u0101s sarun\u0101s vai izv\u0113rt\u0113\u0161an\u0101s, kas saist\u012btas ar zi\u0146ojumos min\u0113to dar\u012bjumu.<\/p>\n
Puma saskaras ar gr\u016bt\u012bb\u0101m un transform\u0101cijas centieniem<\/p>\n
\u0160\u012b interese par p\u0101r\u0146em\u0161anu notiek laik\u0101, kad Puma, kur\u0101 saska\u0146\u0101 ar 2025. gada s\u0101kuma datiem str\u0101d\u0101 aptuveni 20 000 pilna laika darbinieku, piedz\u012bvo sare\u017e\u0123\u012btu finan\u0161u periodu. P\u0113d\u0113jo piecu gadu laik\u0101 V\u0101cijas z\u012bmols ir zaud\u0113jis vair\u0101k nek\u0101 tr\u012bs ceturtda\u013cas savas tirgus v\u0113rt\u012bbas, c\u012bnoties par poz\u012bciju konkur\u0113tsp\u0113j\u012bgaj\u0101 sporta ap\u0123\u0113rbu industrij\u0101. ASV tarifi attiec\u012bb\u0101 uz \u0136\u012bnu un Vjetnamu, kas ir Puma galven\u0101s ra\u017eo\u0161anas b\u0101zes, rada iev\u0113rojamu nenoteikt\u012bbu un samazina pe\u013c\u0146as normas. Anal\u012bti\u0137i ar\u012b kritiz\u0113ju\u0161i uz\u0146\u0113muma z\u012bmolu, nor\u0101dot uz l\u0113nu piel\u0101go\u0161anos retro sporta apavu tendenc\u0113m. Kam\u0113r Adidas jau bija iekarojis tirgu ar saviem Samba un Gazelle mode\u013ciem, Puma tika kritiz\u0113ta par savu Palermo un Speedcat apavu nov\u0113lotu ien\u0101k\u0161anu tirg\u016b. Puma sav\u0101 tre\u0161\u0101 ceturk\u0161\u0146a pe\u013c\u0146as zi\u0146ojum\u0101 br\u012bdin\u0101ja: \u201cNep\u0101rtrauktas nestabilas \u0123eopolitisk\u0101s un makroekonomisk\u0101s sv\u0101rst\u012bbas d\u0113\u013c Puma paredz, ka gan nozares, gan uz\u0146\u0113mumam specifiskie izaicin\u0101jumi b\u016btiski ietekm\u0113s rezult\u0101tus atliku\u0161aj\u0101 2025. gad\u0101.\u201d K\u0101 galvenie faktori tika min\u0113ti \u201cklusais z\u012bmola impulss, kan\u0101lu miksa un kvalit\u0101tes izmai\u0146as, ASV tarifu ietekme un paaugstin\u0101ts invent\u0101ra l\u012bmenis\u201d.<\/p>\n
Ce\u013c\u0161 uz izaugsmi un potenci\u0101lie \u0161\u0137\u0113r\u0161\u013ci p\u0101r\u0146em\u0161anai<\/p>\n
Par jauno izpilddirektoru pavasar\u012b ieceltais Art\u016brs Hoeld vada transform\u0101cijas procesu, cen\u0161oties atgriezt uz\u0146\u0113mumu pie izaugsmes l\u012bdz 2027. gadam. \u0160\u012b m\u0113r\u0137a sasnieg\u0161anai Puma oktobr\u012b pazi\u0146oja par 900 darba vietu samazin\u0101\u0161anu, papildus jau iepriek\u0161 gad\u0101 zi\u0146otajiem 500 darbinieku atlai\u0161anas gad\u012bjumiem. Papildus uz\u0146\u0113muma produktu kl\u0101sta samazin\u0101\u0161anai, Hoeld cen\u0161as main\u012bt ar\u012b uz\u0146\u0113muma vairumtirdzniec\u012bbas strat\u0113\u0123iju, veicinot tie\u0161os p\u0101rdo\u0161anas apjomus pat\u0113r\u0113t\u0101jiem, nevis koncentr\u0113joties uz p\u0101rdo\u0161anu diskontu mazumtirgot\u0101jiem. Tom\u0113r, raugoties n\u0101kotn\u0113, iev\u0113rojams \u0161\u0137\u0113rslis Puma p\u0101r\u0146em\u0161anai var\u0113tu b\u016bt Francijas miljardieru Pinault \u0123imenes pretest\u012bba. Art\u00e9mis, Pinault \u0123imenes kontrol\u0113tais holdinga uz\u0146\u0113mums, joproj\u0101m \u012bpa\u0161um\u0101 ir aptuveni 29% Puma akciju, kas tika ieg\u016bti no Kering 2018. gad\u0101. \u0160\u012b gada s\u0101kum\u0101 Art\u00e9mis pazi\u0146oja, ka apsver visas iesp\u0113jas attiec\u012bb\u0101 uz savu da\u013cu Puma.<\/p>\n","protected":false},"excerpt":{"rendered":"Puma akciju cena strauji k\u0101pj zi\u0146u iespaid\u0101 par Anta Sports iesp\u0113jamo pirkuma pied\u0101v\u0101jumu V\u0101cijas sporta pre\u010du ra\u017eot\u0101ja Puma…\n","protected":false},"author":2,"featured_media":61267,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16],"tags":[16153,77,76,35,39,38,36,37,34,16156,40,16152,16155,16154],"class_list":{"0":"post-61266","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-bizness","8":"tag-anta-sports","9":"tag-bizness","10":"tag-business","11":"tag-latvia","12":"tag-latvian","13":"tag-latviesu","14":"tag-latviesu-valoda","15":"tag-latviesuvaloda","16":"tag-latvija","17":"tag-li-ning","18":"tag-lv","19":"tag-puma-akcijas","20":"tag-sporta-apgerbu-tirgus","21":"tag-uznemumu-parnemsana"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@lv\/115632659727734179","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/posts\/61266","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/comments?post=61266"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/posts\/61266\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/media\/61267"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/media?parent=61266"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/categories?post=61266"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/tags?post=61266"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}