Paramount piedod atbildes triecienu: konkur\u0113jo\u0161s pied\u0101v\u0101jums Warner Bros. Discovery p\u0101r\u0146em\u0161anai<\/p>\n
Mediju gigants Paramount ir veicis drosm\u012bgu g\u0101jienu, izsakot konkur\u0113jo\u0161u pied\u0101v\u0101jumu Warner Bros. Discovery (WBD) p\u0101r\u0146em\u0161anai, t\u0101d\u0113j\u0101di metot tie\u0161u izaicin\u0101jumu nesen nosl\u0113gtajai vieno\u0161an\u0101s ar Netflix. Paramount aicina WBD akcion\u0101rus noraid\u012bt Netflix pied\u0101v\u0101jumu un aicina tos izskat\u012bt Paramount pied\u0101v\u0101jumu, kas ir v\u0113rt\u012bgs aptuveni 74,4 miljardu ASV dol\u0101ru v\u0113rt\u012bb\u0101.<\/p>\n
\u0160is jaunais solis notiek tikai da\u017eas dienas p\u0113c tam, kad tika pazi\u0146ots par Netflix vieno\u0161anos ar WBD, kas paredz\u0113ja studijas un straum\u0113\u0161anas biznesa ieg\u0101di par aptuveni 72 miljardiem ASV dol\u0101ru. Paramount kritiz\u0113 Netflix pied\u0101v\u0101jumu, nor\u0101dot, ka tas ir balst\u012bts uz “iluzoru prospekt\u012bvo v\u0113rt\u0113jumu” par WBD kabe\u013cu akt\u012bviem un ka tas pak\u013cauj WBD akcion\u0101rus “ilgsto\u0161am daudzjurisdikciju regulatorisk\u0101s at\u013caujas procesam ar nenoteiktu izn\u0101kumu”.<\/p>\n
Detaliz\u0113ts pied\u0101v\u0101jumu sal\u012bdzin\u0101jums<\/p>\n
Paramount pied\u0101v\u0101jums, kas ir par aptuveni 18 miljardiem ASV dol\u0101ru liel\u0101ks nek\u0101 Netflix pied\u0101v\u0101jums, ietver visu WBD ieg\u0101di, tostarp t\u0101s glob\u0101lo t\u012bklu segmentu, kas ietver t\u0101dus kan\u0101lus k\u0101 CNN un Discovery. Tas ir b\u016btisks at\u0161\u0137ir\u012bbas punkts no Netflix dar\u012bjuma, kas paredz atsevi\u0161\u0137i spin-off WBD glob\u0101lo t\u012bklu biznesu. Paramount priek\u0161s\u0113d\u0113t\u0101js un izpilddirektors Deivids Ellison no Lielbrit\u0101nijas pauda p\u0101rliec\u012bbu: “M\u0113s uzskat\u0101m, ka m\u016bsu pied\u0101v\u0101jums rad\u012bs sp\u0113c\u012bg\u0101ku Holivudu. Tas ir rado\u0161\u0101s kopienas, pat\u0113r\u0113t\u0101ju un kinote\u0101tru industrijas interes\u0113s.”<\/p>\n
Savuk\u0101rt Netflix pied\u0101v\u0101jums, kas ir skaidr\u0101 naud\u0101 un akciju kombin\u0101cija, ir nov\u0113rt\u0113ts par 27,75 ASV dol\u0101riem par WBD akciju, kas kopum\u0101 veido 82,7 miljardu ASV dol\u0101ru uz\u0146\u0113muma v\u0113rt\u012bbu. \u0160is dar\u012bjums tiek prognoz\u0113ts, ka tas nosl\u0113gsies 12-18 m\u0113ne\u0161u laik\u0101 p\u0113c WBD iepriek\u0161 pazi\u0146ot\u0101s kabe\u013cu oper\u0101ciju atdal\u012b\u0161anas. Paramount pied\u0101v\u0101jums ir visaptvero\u0161\u0101ks, vienlaikus pied\u0101v\u0101jot visaugst\u0101ko cenu un paredzot \u0101tr\u0101ku nosl\u0113g\u0161anas termi\u0146u, aptuveni 10-12 m\u0113ne\u0161us.<\/p>\n
Strat\u0113\u0123isk\u0101s amb\u012bcijas un regulatorisk\u0101s ba\u017eas<\/p>\n
Paramount ir iesniedzis se\u0161us priek\u0161likumus WBD p\u0101r\u0146em\u0161anai 12 ned\u0113\u013cu period\u0101, ta\u010du uz\u0146\u0113muma valde nav iesaist\u012bjusies sarun\u0101s. Paramount vad\u012bba pau\u017e ba\u017eas, ka WBD valde, pie\u0146emot Netflix pied\u0101v\u0101jumu, nav r\u012bkojusies akcion\u0101ru interes\u0113s.<\/p>\n
Paramount arguments ir t\u0101ds, ka vi\u0146u pied\u0101v\u0101jums ir caurskat\u0101m\u0101ks un maz\u0101k pak\u013cauts regulatoriskaj\u0101m probl\u0113m\u0101m nek\u0101 Netflix dar\u012bjums. Vi\u0146i apgalvo, ka vi\u0146u apvieno\u0161an\u0101s veicin\u0101s “sp\u0113c\u012bg\u0101ku Holivudu” ar uzlabotu konkurenci, liel\u0101kiem satura t\u0113ri\u0146iem un liel\u0101ku filmu izlaidi kinote\u0101tros.<\/p>\n
Interesanti, ka biju\u0161ais ASV prezidents Donalds Tramps jau ir izteicis ba\u017eas par Netflix dar\u012bjumu, br\u012bdinot, ka tas “var\u0113tu rad\u012bt probl\u0113mas” apvienot\u0101s tirgus da\u013cas d\u0113\u013c un ka vi\u0146\u0161 b\u016bs “iesaist\u012bts” l\u0113mum\u0101 par t\u0101 apstiprin\u0101\u0161anu. Paramount, cita starp\u0101, izmanto saites ar Trampa administr\u0101ciju, lai gan nav skaidrs, vai t\u0101m b\u016bs priek\u0161roc\u012bbas Netflix priek\u0161\u0101.<\/p>\n
Mediju tirgus ainava un n\u0101kotnes perspekt\u012bvas<\/p>\n
\u0160is m\u0113\u0123in\u0101jums p\u0101r\u0146emt ir da\u013ca no pla\u0161\u0101kas tendences mediju un izklaides nozar\u0113, kur\u0101 notiek konsolid\u0101cija un cen\u0161as konkur\u0113t ar tehnolo\u0123iju mil\u017eiem. Tiek prognoz\u0113ts, ka \u0161\u012b s\u0101ncens\u012bba par Warner Bros. Discovery turpin\u0101sies l\u012bdz 2026. gadam, jo abas puses ir nor\u0101d\u012bju\u0161as uz sp\u0113ju palielin\u0101t savus pied\u0101v\u0101jumus.<\/p>\n
WBD akcion\u0101ri tagad atrodas interesant\u0101 situ\u0101cijas, kur\u0101 vi\u0146iem j\u0101izlemj, kuru no \u0161iem diviem ambiciozajiem pied\u0101v\u0101jumiem izmantot. Kam\u0113r Netflix pied\u0101v\u0101 apvienoties ar pasaul\u0113 vado\u0161o straum\u0113\u0161anas platformu, Paramount pied\u0101v\u0101 piln\u012bgu p\u0101r\u0146em\u0161anu, kas var\u0113tu p\u0101rveidot Holivudas ainavu. Abu uz\u0146\u0113mumu n\u0101kotne \u0161obr\u012bd ir atkar\u012bga no \u0161\u012bs liel\u0101s sp\u0113les rezult\u0101ta.<\/p>\n","protected":false},"excerpt":{"rendered":"Paramount piedod atbildes triecienu: konkur\u0113jo\u0161s pied\u0101v\u0101jums Warner Bros. Discovery p\u0101r\u0146em\u0161anai Mediju gigants Paramount ir veicis drosm\u012bgu g\u0101jienu, izsakot…\n","protected":false},"author":2,"featured_media":71026,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_share_on_mastodon":"0"},"categories":[19],"tags":[89,90,35,39,38,36,37,34,40,18048,601,599,18158,600],"class_list":["post-71025","post","type-post","status-publish","format-standard","has-post-thumbnail","category-izklaide","tag-entertainment","tag-izklaide","tag-latvia","tag-latvian","tag-latviesu","tag-latviesu-valoda","tag-latviesuvaloda","tag-latvija","tag-lv","tag-mediju-nozare","tag-netflix","tag-paramount","tag-parnemsana","tag-warner-bros-discovery"],"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@lv\/115697186431809652","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/posts\/71025","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/comments?post=71025"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/posts\/71025\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/media\/71026"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/media?parent=71025"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/categories?post=71025"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/tags?post=71025"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}