MFE atbalsta Paramount pied\u0101v\u0101jumu Warner Bros. Discovery ieg\u0101d\u0113<\/p>\n
It\u0101lijas liel\u0101k\u0101 mediju grupa MFE-MediaForEurope ir publiski paudusi savu atbalstu Paramount glob\u0101lajam pied\u0101v\u0101jumam Warner Bros. Discovery (WBD) p\u0101r\u0146em\u0161anai. K\u0101 inform\u0113 telekan\u0101ls EuroNews, MFE uzskata, ka \u0161\u0101ds solis saglab\u0101s konkurenci pasaules straum\u0113\u0161anas tirg\u016b, kas jau ir \u013coti pies\u0101tin\u0101ts.<\/p>\n
Berluskoni \u0123imenes mediju imp\u0113rija iesaist\u0101s c\u012b\u0146\u0101 par mediju gigantu<\/p>\n
MFE, agr\u0101k paz\u012bstama k\u0101 Mediaset un ko dib\u0101jis biju\u0161ais It\u0101lijas premjerministrs Silvio Berluskoni, ir nost\u0101jusies Paramount pus\u0113, nevis atbalsta straum\u0113\u0161anas giganta Netflix pied\u0101v\u0101jumu. P\u0113c zi\u0146\u0101m par iesp\u0113jamo dar\u012bjumu starp Netflix un WBD novembr\u012b, Paramount pag\u0101ju\u0161aj\u0101 ned\u0113\u013c\u0101 p\u0101rsteidzo\u0161i n\u0101ca klaj\u0101 ar alternat\u012bvu p\u0101r\u0146em\u0161anas pied\u0101v\u0101jumu tie\u0161i WBD akcion\u0101riem.<\/p>\n
\n“\u0160is ir patiesi noz\u012bm\u012bgs gad\u012bjums,” preses konferenc\u0113 MFE galvenaj\u0101 m\u012btnes \u0113k\u0101 pie Mil\u0101nas pazi\u0146oja MFE izpilddirektors Pj\u0113rs Silvio Berluskoni. “Ja man \u013coti stingri b\u016btu j\u0101izv\u0113las, es labpr\u0101t\u0101k redz\u0113tu, ka uzvar Paramount. Bet tikai t\u0101p\u0113c, ka tad mums neb\u016btu tr\u012bs giganti \u2014 Netflix, Amazon un Disney \u2014 bet gan \u010detri giganti, ieskaitot Paramount.”<\/p>\n<\/blockquote>\n
Berluskoni uzsv\u0113ra, ka runa ir par konkurences saglab\u0101\u0161anu, nevis ideolo\u0123iju. Vi\u0146\u0161 to raksturoja k\u0101 “matem\u0101tisku spriedumu, nevis politisku”. Turkl\u0101t vi\u0146\u0161 pie\u013c\u0101va, ka \u0161\u012b oper\u0101cija vair\u0101k b\u016bs amerik\u0101\u0146u dar\u012b\u0161ana ar nelielu ietekmi \u0101rpus ASV.<\/p>\n
MFE: Kas tas ir un k\u0101da ir t\u0101 ietekme?<\/p>\n
Pj\u0113rs Silvio Berluskoni ir biju\u0161\u0101 It\u0101lijas premjerministra un mediju magn\u0101ta Silvio Berluskoni d\u0113ls. Vi\u0146a m\u0101te ir Karla L\u016bsija Elv\u012bra Dall’Oglio. Silvio Berluskoni nodibin\u0101ja Mediaset 1980. gados k\u0101 galveno priv\u0101to telev\u012bzijas t\u012bklu. Tas pla\u0161i tika uzskat\u012bts gan par \u013coti popul\u0101ru komerci\u0101lo raidorganiz\u0101ciju It\u0101lij\u0101, gan ar\u012b par koncentr\u0113tas mediju un politisk\u0101s varas simbolu. T\u0101s kan\u0101li TGCom24 un Studio Aperto bie\u017ei vien atbalst\u012bja pro-Berluskoni politiku un lab\u0113jiem sp\u0101rniem rakstur\u012bgos argumentus.<\/p>\n
2021. gad\u0101 Mediaset tika reorganiz\u0113ta par MFE jeb Media for Europe, N\u012bderland\u0113 re\u0123istr\u0113tu pan-eiropas holdinga sabiedr\u012bbu, kas izveidoj\u0101s, apvienojot t\u0101s It\u0101lijas un Sp\u0101nijas da\u013cas. Pa\u0161laik MFE pieder vado\u0161ie kan\u0101li It\u0101lij\u0101, Sp\u0101nij\u0101 un Portug\u0101l\u0113, k\u0101 ar\u012b v\u0101ciski run\u0101jo\u0161os re\u0123ionos V\u0101cij\u0101, Austrij\u0101 un \u0160veic\u0113, pateicoties 75,61% l\u012bdzdal\u012bbai uz\u0146\u0113mum\u0101 ProSiebenSat.1.<\/p>\n
Konkurences saglab\u0101\u0161ana glob\u0101laj\u0101 mediju vid\u0113<\/p>\n
Berluskoni uzsv\u0113ra, ka pa\u0161reiz\u0113j\u0101 tirgus, ko jau domin\u0113 Netflix, Amazon un Disney, gad\u012bjum\u0101, ja notiktu Paramount un WBD apvieno\u0161an\u0101s, tiktu izveidots ceturtais sp\u0113kav\u012brs, kas sp\u0113tu izaicin\u0101t eso\u0161os gigantus. Turpret\u012b Netflix un WBD apvieno\u0161an\u0101s vienk\u0101r\u0161i pastiprin\u0101tu eso\u0161o l\u012bderi, pievienojot HBO un Max, k\u0101 ar\u012b Warner Bros studiju savai jau t\u0101 pla\u0161ajai lietot\u0101ju b\u0101zei. \u0160\u0101ds scen\u0101rijs rad\u012btu v\u0113l liel\u0101ku atkar\u012bbu Eiropas raidorganiz\u0101cij\u0101m no ASV sp\u0113l\u0113t\u0101jiem, v\u0101jinot to poz\u012bcijas licenc\u0113\u0161anas un kopra\u017eo\u0161anas dar\u012bjumos.<\/p>\n
Dar\u012bjuma likmes ir \u012bpa\u0161i augstas Eiropas raidorganiz\u0101cij\u0101m, kuras jau t\u0101 saskaras ar fragment\u0113tiem rekl\u0101mas tirgiem, jaunie\u0161u auditorijas novirz\u012b\u0161anos uz glob\u0101laj\u0101m straum\u0113\u0161anas platform\u0101m vai tie\u0161saistes skat\u012b\u0161anos, k\u0101 ar\u012b strauji augo\u0161aj\u0101m ties\u012bbu izmaks\u0101m. Super-Netflix ar WBD saturu padar\u012btu Eiropas raidorganiz\u0101cijas v\u0113l vair\u0101k atkar\u012bgas no da\u017eiem ASV uz\u0146\u0113mumiem. Tas, savuk\u0101rt, v\u0101jin\u0101tu vi\u0146u poz\u012bcijas licenc\u0113\u0161anas un kopra\u017eo\u0161anas nol\u012bgumos.<\/p>\n
Paramount pied\u0101v\u0101juma aizkulis\u0113s<\/p>\n
Skydance, kas p\u0101rst\u0101v Paramount intereses, ir rad\u012bjis pamat\u012bgu satricin\u0101jumu Warner Bros Discovery likten\u012b ar savu 108,4 miljardu dol\u0101ru (92,3 miljardu eiro) naudas pied\u0101v\u0101jumu, kas tie\u0161i v\u0113rsts uz WBD akcion\u0101riem. \u0160is pied\u0101v\u0101jums, kas n\u0101k no Larija Elisona \u0123imenes l\u012bdzek\u013ciem, RedBird Capital un sp\u0113c\u012bgu Tuvo Austrumu suver\u0113no fondu grupas kop\u0101 ar D\u017earedu Ku\u0161nera Affinity Partners, tiek pozicion\u0113ts k\u0101 bag\u0101t\u0101ka un t\u012br\u0101ka alternat\u012bva. Tas aptvertu ne tikai studijas un Max, bet ar\u012b Warner kabe\u013ct\u012bklu portfeli, tostarp CNN un Discovery.<\/p>\n
Netflix, savuk\u0101rt, jau ir pazi\u0146ojis par 72 miljardu dol\u0101ru (61,3 miljardu eiro) dar\u012bjumu, kas ietver gan skaidru naudu, gan akcijas, lai ieg\u0101d\u0101tos tikai WBD studijas un straum\u0113\u0161anas noda\u013cu \u2014 apvienojot Warner Bros, HBO un Max, DC un visu bibliot\u0113ku sav\u0101 platform\u0101, kam\u0113r Warner Bros tradicion\u0101lie telev\u012bzijas t\u012bkli tiks atdal\u012bti k\u0101 Discovery Global 2026. gad\u0101.<\/p>\n
Va\u0161ington\u0101 Donalds Tramps ar\u012b publiski paudis \u0161aubas par Netflix dar\u012bjumu. Vi\u0146\u0161 nor\u0101d\u012bjis, ka CNN vajadz\u0113tu p\u0101rdot, jo uzskata, ka pa\u0161reiz\u0113jie CNN vad\u012bt\u0101ji ir “korump\u0113ti vai nekompetenti”. “Es nedom\u0101ju, ka vi\u0146iem vajadz\u0113tu uztic\u0113t CNN vad\u012b\u0161anu ilg\u0101k,” Tramps teica reportieriem. “T\u0101p\u0113c es dom\u0101ju, ka jebkuram dar\u012bjumam \u2014 tam ir j\u0101b\u016bt garant\u0113tam un dro\u0161am, ka CNN ir t\u0101 da\u013ca vai tiek p\u0101rdota atsevi\u0161\u0137i.”<\/p>\n","protected":false},"excerpt":{"rendered":"MFE atbalsta Paramount pied\u0101v\u0101jumu Warner Bros. Discovery ieg\u0101d\u0113 It\u0101lijas liel\u0101k\u0101 mediju grupa MFE-MediaForEurope ir publiski paudusi savu atbalstu…\n","protected":false},"author":2,"featured_media":72899,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_share_on_mastodon":"0"},"categories":[19],"tags":[89,90,35,39,38,36,37,34,40,18231,18536,601,599,600],"class_list":["post-72898","post","type-post","status-publish","format-standard","has-post-thumbnail","category-izklaide","tag-entertainment","tag-izklaide","tag-latvia","tag-latvian","tag-latviesu","tag-latviesu-valoda","tag-latviesuvaloda","tag-latvija","tag-lv","tag-mediju-tirgus","tag-mfe","tag-netflix","tag-paramount","tag-warner-bros-discovery"],"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@lv\/115710166560850893","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/posts\/72898","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/comments?post=72898"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/posts\/72898\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/media\/72899"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/media?parent=72898"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/categories?post=72898"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/tags?post=72898"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}