Polijas liel\u0101k\u0101 banka s\u0101k jaunu starptautisk\u0101s ekspansijas f\u0101zi<\/p>\n
Polijas komercbanku tirgus l\u012bderis, PKO Bank Polski (PKO), ir \u012bstenojis noz\u012bm\u012bgu strat\u0113\u0123isku soli, papla\u0161inot savu darb\u012bbas lauku \u0101rpus Polijas robe\u017e\u0101m. K\u0101 inform\u0113 port\u0101ls jauns.lv, banka ir ofici\u0101li atkl\u0101jusi p\u0101rst\u0101vniec\u012bbas gan Lietuv\u0101, gan Zviedrij\u0101, t\u0101d\u0113j\u0101di iez\u012bm\u0113jot jaunu posmu savas starptautisk\u0101s att\u012bst\u012bbas strat\u0113\u0123ijas realiz\u0101cij\u0101. \u0160is l\u0113mums, kas publiskots piektdien, apliecina bankas amb\u012bcijas k\u013c\u016bt par redzam\u0101ku finan\u0161u sp\u0113l\u0113t\u0101ju re\u0123ion\u0101.<\/p>\n
\u0160\u012b ir da\u013ca no bankas ambicioz\u0101 2025.\u20132027. gada pl\u0101na, kas paredz b\u016btisku \u0101rvalstu strukt\u016brvien\u012bbu skaita palielin\u0101\u0161anu. P\u0101rst\u0101vniec\u012bbas ir uzskat\u0101mas par pirmo soli pla\u0161\u0101k\u0101 ien\u0101k\u0161anas proces\u0101, kas n\u0101kotn\u0113 var\u0113tu p\u0101rtapt pilnv\u0113rt\u012bgos fili\u0101l\u0113s, sniedzot tie\u0161us banku pakalpojumus viet\u0113jiem uz\u0146\u0113mumiem. Bankas vad\u012bba uzsver, ka \u0161is solis ir tie\u0161i saist\u012bts ar Polijas uz\u0146\u0113mumu pieaugo\u0161o aktivit\u0101ti \u0101rvalst\u012bs, kur PKO v\u0113las nodro\u0161in\u0101t saviem klientiem atbilsto\u0161u atbalstu.<\/p>\n
Strat\u0113\u0123iskais pamatojums un m\u0113r\u0137i Baltijas re\u0123ion\u0101<\/p>\n
L\u0113mums par p\u0101rst\u0101vniec\u012bbu atv\u0113r\u0161anu Vi\u013c\u0146\u0101 un Stokholm\u0101 nav bijis spont\u0101ns, bet balst\u012bts uz r\u016bp\u012bgu makroekonomisko un mikroekonomisko r\u0101d\u012bt\u0101ju anal\u012bzi. Bankas viceprezidents Mareks Radzikowskis, kur\u0161 atbild par oper\u0101ciju un starptautisk\u0101s bankininkyst\u0117s jaut\u0101jumiem, nor\u0101d\u012bjis, ka izv\u0113li noteica vair\u0101ki faktori, tostarp konkr\u0113to tirgu ekonomisk\u0101 strukt\u016bra, tirdzniec\u012bbas pl\u016bsmas un eso\u0161o Polijas uz\u0146\u0113mumu kl\u0101tb\u016btne.<\/p>\n
M\u016bsu m\u0113r\u0137is ir k\u013c\u016bt par uzticamu partneri gan viet\u0113jiem uz\u0146\u0113mumiem, gan iedz\u012bvot\u0101jiem. M\u0113s ceram ieviest m\u016bsu inovat\u012bvos risin\u0101jumus un rad\u012bt pozit\u012bvu ietekmi uz viet\u0113jo finan\u0161u tirgu.<\/p><\/blockquote>\n
Lietuva tika izv\u0113l\u0113ta k\u0101 “dabisks ekspansijas virziens”, \u0146emot v\u0113r\u0101 valst\u012b eso\u0161o Polijas kapit\u0101la uz\u0146\u0113mumu skaitu un intens\u012bv\u0101s invest\u012bcijas atjaunojamaj\u0101 ener\u0123\u0113tik\u0101 un infrastrukt\u016br\u0101. Savuk\u0101rt Zviedrija piesaist\u012bjusi ar savu pieaugo\u0161o Polijas uz\u0146\u0113m\u0113jdarb\u012bbas aktivit\u0101ti, \u012bpa\u0161i r\u016bpniec\u012bbas un tehnolo\u0123iju sektoros. P\u0101rst\u0101vniec\u012bbu uzdevumi ietver z\u012bmola populariz\u0113\u0161anu, viet\u0113j\u0101 tirgus anal\u012bzi un m\u0101rketinga aktivit\u0101\u0161u veik\u0161anu, lai identific\u0113tu un atbalst\u012btu p\u0101rrobe\u017eu dar\u012bjumus.<\/p>\n
Vad\u012bbas un ekspertu komanda jaunajos tirgos<\/p>\n
Jauno re\u0123ion\u0101lo centru vad\u012bt\u0101jiem ir b\u016btiska pieredze \u0161ajos re\u0123ionos. Jakobs Hansons, kur\u0161 vada Stokholmas p\u0101rst\u0101vniec\u012bbu, ir pieredz\u0113jis korporat\u012bv\u0101s bankininkyst\u0117s mened\u017eeris ar vair\u0101k nek\u0101 tr\u012bsdesmit gadu darba st\u0101\u017eu Zieme\u013cvalst\u012bs. Vi\u013c\u0146as p\u0101rst\u0101vniec\u012bbu vada Erika Vovere, eksperte ar 25 gadu pieredzi Baltijas tirg\u016b.<\/p>\n
\u0160\u012b struktur\u0101l\u0101 pieeja, izmantojot p\u0101rst\u0101vniec\u012bbas, ir strat\u0113\u0123iski izdev\u012bga, jo t\u0101 \u013cauj bankai “lab\u0101k izprast situ\u0101ciju, izsekot iesp\u0113j\u0101m konkr\u0113t\u0101 valst\u012b un galu gal\u0101 izlemt, vai \u0161\u0101da p\u0101rst\u0101vniec\u012bba j\u0101p\u0101rv\u0113r\u0161 par fili\u0101li”, kas ir \u0101tr\u0101ks un maz\u0101k resursietilp\u012bgs process nek\u0101 uzreiz dibin\u0101t pilnu fili\u0101li. T\u0101d\u0113j\u0101di tiek mazin\u0101ts s\u0101kotn\u0113jais risks.<\/p>\n
Ietekme uz re\u0123ionu un bankas visaptvero\u0161\u0101 strat\u0113\u0123ija<\/p>\n
PKO Bank Polski ien\u0101k\u0161ana Lietuvas finan\u0161u tirg\u016b tiek uztverta pozit\u012bvi. Lietuvas Ekonomikas un inov\u0101ciju ministrs Lukas Savicks atzin\u012bgi nov\u0113rt\u0113jis \u0161o soli, nor\u0101dot, ka “Polijas banka noz\u012bm\u0113 liel\u0101ku konkurenci, jaunas iesp\u0113jas un liel\u0101ku uztic\u012bbu m\u016bsu ekonomikai”. \u0160is notikums stiprina Lietuvas poz\u012bcijas k\u0101 re\u0123ion\u0101la finan\u0161u un inov\u0101ciju centra.<\/p>\n
Bankas starptautisk\u0101s ekspansijas m\u0113r\u0137i ir \u013coti augstpr\u0101t\u012bgi. Saska\u0146\u0101 ar “Numur 1. un Punkts” strat\u0113\u0123iju, l\u012bdz 2027. gadam PKO Bank Polski pl\u0101no \u010detras reizes palielin\u0101t savu \u0101rvalstu strukt\u016brvien\u012bbu skaitu, sasniedzot kopum\u0101 12 vien\u012bbas ES valst\u012bs. \u0160obr\u012bd bankai jau ir korporat\u012bvie fili\u0101les V\u0101cij\u0101, \u010cehij\u0101, Slov\u0101kij\u0101 un Rum\u0101nij\u0101, kuru akt\u012bvu apjoms sasniedz aptuveni 6 miljardus PLN. Jaun\u0101 ekspansija ir paredz\u0113ta, lai \u0161o r\u0101d\u012bt\u0101ju iev\u0113rojami palielin\u0101tu. Lai gan tie\u0161as zi\u0146as par pl\u0101niem ien\u0101kt Latvijas tirg\u016b \u0161obr\u012bd nav pieejamas, Lietuvas un Zviedrijas atv\u0113r\u0161ana nor\u0101da uz nost\u0101ju, ka Baltijas re\u0123ions kopum\u0101 ir priorit\u0101te.<\/p>\n
Finan\u0161u tirgus dinamika un n\u0101kamie so\u013ci<\/p>\n
\u0160is solis uzsver tendenci, ka lielie re\u0123ion\u0101lie finan\u0161u tirgus dal\u012bbnieki akt\u012bvi mekl\u0113 iesp\u0113jas, lai atbalst\u012btu viet\u0113jo uz\u0146\u0113m\u0113jdarb\u012bbu starptautiskaj\u0101 ar\u0113n\u0101. PKO Bank Polski, kas ir 1919. gad\u0101 dibin\u0101ts univers\u0101lais banka, \u0161obr\u012bd ir viena no liel\u0101kaj\u0101m Polij\u0101 un ir kot\u0113ta Var\u0161avas fondu bir\u017e\u0101. \u0160obr\u012bd banka jau ir sa\u0146\u0113musi vair\u0101kus aicin\u0101jumus no cit\u0101m Eiropas bank\u0101m pievienoties finan\u0161u konsorcijiem, kas liecina par t\u0101s starptautisko atpaz\u012bstam\u012bbu un uzticam\u012bbu.<\/p>\n
N\u0101kamie so\u013ci \u0161aj\u0101 agres\u012bv\u0101s att\u012bst\u012bbas f\u0101z\u0113 tiks preciz\u0113ti 2025. un 2026. gada mij\u0101, kad banka pl\u0101no atkl\u0101t v\u0113l asto\u0146as jaunas strukt\u016brvien\u012bbas. Lai gan deta\u013cas par Latvijas tirgu v\u0113l nav publiskotas, kaimi\u0146valstu uzs\u0101ktais process liecina, ka re\u0123ion\u0101l\u0101 ietekme no Polijas puses turpin\u0101s pieaugt, un Latvija \u0161aj\u0101 kontekst\u0101 ir viena no lo\u0123iskaj\u0101m sekojo\u0161aj\u0101m m\u0113r\u0137a valst\u012bm.<\/p>\n","protected":false},"excerpt":{"rendered":"Polijas liel\u0101k\u0101 banka s\u0101k jaunu starptautisk\u0101s ekspansijas f\u0101zi Polijas komercbanku tirgus l\u012bderis, PKO Bank Polski (PKO), ir \u012bstenojis…\n","protected":false},"author":2,"featured_media":82771,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16],"tags":[20931,77,76,35,39,38,36,37,34,1464,40,20930,20932,185],"class_list":{"0":"post-82770","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-bizness","8":"tag-banku-ekspansija","9":"tag-bizness","10":"tag-business","11":"tag-latvia","12":"tag-latvian","13":"tag-latviesu","14":"tag-latviesu-valoda","15":"tag-latviesuvaloda","16":"tag-latvija","17":"tag-lietuva","18":"tag-lv","19":"tag-pko-bank-polski","20":"tag-polijas-bankas","21":"tag-zviedrija"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@lv\/115762546930801910","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/posts\/82770","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/comments?post=82770"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/posts\/82770\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/media\/82771"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/media?parent=82770"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/categories?post=82770"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/tags?post=82770"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}