Soci\u0101lo t\u012bklu fundament\u0101las p\u0101rmai\u0146as<\/p>\n
Marka Cukerberga nesenais pazi\u0146ojums izrais\u012bjis jaunas diskusijas, pasludinot, ka soci\u0101lie t\u012bkli t\u0101di, k\u0101dus m\u0113s tos agr\u0101k pazin\u0101m, ir efekt\u012bvi beigu\u0161ies. Lai gan tas nenoz\u012bm\u0113 platformu izzu\u0161anu, s\u0101kotn\u0113jais soci\u0101lo t\u012bklu modelis ir fundament\u0101li main\u012bjies. Tas, kas s\u0101k\u0101s k\u0101 telpa draugiem, laika josl\u0101m un person\u012bgiem atjaunin\u0101jumiem, tagad p\u0101rtop par krietni fragment\u0113t\u0101ku, uz algoritmiem balst\u012btu un satura rad\u012bt\u0101jiem orient\u0113tu vidi.<\/p>\n
No savienojuma uz atkl\u0101\u0161anu un izklaidi<\/p>\n
P\u0113c Cukerberga v\u012bzijas, cilv\u0113ki vairs galvenok\u0101rt neizmanto soci\u0101l\u0101s platformas, lai sazin\u0101tos ar draugiem vai dal\u012btos ar dz\u012bves notikumiem. T\u0101 viet\u0101 lietot\u0101ji pat\u0113r\u0113 saturu no rad\u012bt\u0101jiem, influenceriem un MI kur\u0113tiem inform\u0101cijas pl\u016bsm\u0101m, kur\u0101m bie\u017ei vien ir maz sakara ar vi\u0146u re\u0101l\u0101s dz\u012bves soci\u0101lajiem lokiem. Svar\u012bg\u0101ka k\u013cuvusi atkl\u0101\u0161ana, nevis savienojums, un izklaide p\u0101r\u0146em mijiedarb\u012bbu. Soci\u0101lie t\u012bkli p\u0113c savas b\u016bt\u012bbas k\u013c\u016bst arvien maz\u0101k soci\u0101li.<\/p>\n
Lietot\u0101ju uzved\u012bbas izmai\u0146as un platformu evol\u016bcija<\/p>\n
\u0160\u012b tendence atspogu\u013co main\u012bgo lietot\u0101ju uzved\u012bbu. Priv\u0101t\u0101 sarakste, nelielas grupu sarunas un sl\u0113gtas kopienas ir aizst\u0101ju\u0161as publiskos ierakstus. Taj\u0101 pa\u0161\u0101 laik\u0101 \u012bso video form\u0101ts, ieteikumu algoritmi un monetiz\u0113t\u0101 uzman\u012bba domin\u0113 lietot\u0101ju iesaist\u0113. Platformas k\u013c\u016bst vair\u0101k par mediju dzin\u0113jiem nek\u0101 digit\u0101lajiem laukumiem.<\/p>\n
Strat\u0113\u0123iskais pav\u0113rsiens un n\u0101kotnes v\u012bzija<\/p>\n
Cukerberga pazi\u0146ojums signaliz\u0113 ar\u012b par strat\u0113\u0123isku pav\u0113rsienu. T\u0101 k\u0101 konkurence pastiprin\u0101s un lietot\u0101ju paradumi main\u0101s, uz\u0146\u0113mumi tiecas p\u0113c aktualit\u0101tes, izmantojot m\u0101ksl\u012bgo intelektu (MI), imers\u012bvas pieredzes un personaliz\u0113tu saturu, nevis tradicion\u0101los draugu t\u012bklus. N\u0101kotne ir maz\u0101k saist\u012bta ar to, ko j\u016bs zin\u0101t, un vair\u0101k ar to, kas piesaista j\u016bsu uzman\u012bbu.<\/p>\n
Transform\u0101cija, nevis sabrukums<\/p>\n
Ja soci\u0101lie t\u012bkli ir \u201cbeigu\u0161ies\u201d, tas nav sabrukums, bet gan transform\u0101cija. Vienk\u0101r\u0161as savienojumu \u0113ra ir devusi vietu sare\u017e\u0123\u012btai digit\u0101lai ekosist\u0113mai, kur identit\u0101te, saturs un tehnolo\u0123ijas nep\u0101rtraukti p\u0101rveido cilv\u0113ku savstarp\u0113jo mijiedarb\u012bbu tie\u0161saist\u0113.<\/p>\n","protected":false},"excerpt":{"rendered":"Soci\u0101lo t\u012bklu fundament\u0101las p\u0101rmai\u0146as Marka Cukerberga nesenais pazi\u0146ojums izrais\u012bjis jaunas diskusijas, pasludinot, ka soci\u0101lie t\u012bkli t\u0101di, k\u0101dus m\u0113s…\n","protected":false},"author":2,"featured_media":86992,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[19],"tags":[22154,89,90,35,39,38,36,37,34,40,87,22155,22156,11426],"class_list":{"0":"post-87170","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-izklaide","8":"tag-digitala-mijiedarbiba","9":"tag-entertainment","10":"tag-izklaide","11":"tag-latvia","12":"tag-latvian","13":"tag-latviesu","14":"tag-latviesu-valoda","15":"tag-latviesuvaloda","16":"tag-latvija","17":"tag-lv","18":"tag-maksligais-intelekts","19":"tag-mark-zakerbergs","20":"tag-platformu-evolucija","21":"tag-socialie-tikli"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@lv\/115790024886350820","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/posts\/87170","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/comments?post=87170"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/posts\/87170\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/media\/86992"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/media?parent=87170"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/categories?post=87170"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/tags?post=87170"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}