{"id":89945,"date":"2025-12-30T12:42:08","date_gmt":"2025-12-30T12:42:08","guid":{"rendered":"https:\/\/www.europesays.com\/lv\/89945\/"},"modified":"2025-12-30T12:42:08","modified_gmt":"2025-12-30T12:42:08","slug":"apvienotais-sabiedriskais-medijs-otraja-darba-gada-saks-istenot-jaunu-strategiju","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/lv\/89945\/","title":{"rendered":"Apvienotais sabiedriskais medijs otraj\u0101 darba gad\u0101 s\u0101ks \u012bstenot jaunu strat\u0113\u0123iju"},"content":{"rendered":"

Sabiedrisko elektronisko pla\u0161sazi\u0146as l\u012bdzek\u013cu padome (SEPLP) 2025.\u00a0gada 30.\u00a0decembra s\u0113d\u0113 apstiprin\u0101jusi VSIA \u201cLatvijas Sabiedriskais medijs\u201d (LSM) strat\u0113\u0123isko uzdevumu un sabiedrisk\u0101 pas\u016bt\u012bjuma izpildes pl\u0101nu un bud\u017eetu 2026.\u00a0gadam.<\/p>\n

L\u012bdz ar to LSM otraj\u0101 darb\u012bbas gad\u0101 p\u0113c apvieno\u0161anas s\u0101ks \u012bstenot jaunu strat\u0113\u0123isko pieeju sabiedrisk\u0101 pas\u016bt\u012bjuma izpild\u0113, kam turpm\u0101kajos gados paredz\u0113ts stabils finans\u0113jums 61 miljona eiro apm\u0113r\u0101, 2026.\u00a0gad\u0101 provizoriski sasniedzot 0,14% no IKP.<\/p>\n

2026.\u00a0gada pl\u0101ns sabiedrisk\u0101 pas\u016bt\u012bjuma un strat\u0113\u0123ijas uzdevumu izpildei ir pirmais \u0161\u0101ds pl\u0101no\u0161anas dokuments, ko SEPLP vad\u012bb\u0101 izstr\u0101d\u0101jusi apvienot\u0101 medija valde un kas tapis saska\u0146\u0101 ar vid\u0113ja termi\u0146a darb\u012bbas strat\u0113\u0123ijai 2026.-2029.\u00a0gadam noteiktajiem nefinan\u0161u un finan\u0161u m\u0113r\u0137iem. Strat\u0113\u0123ijas izstr\u0101des process form\u0101li tiks pabeigts 2026. gada s\u0101kum\u0101.<\/p>\n

Jaun\u0101 strat\u0113\u0123isk\u0101 pieeja noz\u012bm\u0113, ka 2026. gad\u0101 LSM uzs\u0101k p\u0101reju uz vienotu, digit\u0101li orient\u0113tu un sabiedr\u012bbas vajadz\u012bb\u0101s balst\u012btu darb\u012bbas modeli. Gada uzdevumi ir v\u0113rsti uz auditorijas sasniedzam\u012bbas papla\u0161in\u0101\u0161anu, satura kvalit\u0101tes cel\u0161anu, digit\u0101l\u0101s ekosist\u0113mas pamatu izveidi, tehnolo\u0123iju un infrastrukt\u016bras moderniz\u0101cijas uzs\u0101k\u0161anu un vienotas organiz\u0101cijas kult\u016bras stiprin\u0101\u0161anu.\u00a0 2026. gads ir transform\u0101cijas s\u0101kums un pamats vis\u0101m turpm\u0101k pl\u0101notaj\u0101m izmai\u0146\u0101m l\u012bdz 2029. gadam.<\/p>\n

LSM uzdevumi \u0161aj\u0101 gad\u0101 ir v\u0113rsti uz sabiedr\u012bbas vajadz\u012bb\u0101m, digit\u0101l\u0101s kl\u0101tb\u016btnes stiprin\u0101\u0161anu, kvalit\u0101ti, pieejam\u012bbu un m\u016bsdien\u012bgu sabiedrisk\u0101 medija darb\u012bbas modeli.\u00a0 LSM s\u0101ks ieviest jauno vienoto satura pl\u0101no\u0161anas un vad\u012bbas pieeju, kas balst\u012bta uz p\u0101reju no platformu\/kan\u0101lu dom\u0101\u0161anas uz sabiedr\u012bbas vajadz\u012bb\u0101s balst\u012btu pieeju.\u00a0<\/p>\n

2026.\u00a0gad\u0101 LSM s\u0101ks \u012bstenot jaunu pieeju saturam par maz\u0101kumtaut\u012bb\u0101m, Latvij\u0101 dz\u012bvojo\u0161\u0101s maz\u0101kumtaut\u012bbas prim\u0101ri uzrun\u0101jot valsts valod\u0101, vienlaikus m\u0113r\u0137tiec\u012bgi stiprinot maz\u0101kumtaut\u012bbu p\u0101rst\u0101vniec\u012bbu satur\u0101. Tas ietver pla\u0161\u0101ku maz\u0101kumtaut\u012bbu autoru iesaisti, regul\u0101ru maz\u0101kumtaut\u012bbu p\u0101rst\u0101vju kl\u0101tb\u016btni k\u0101 viedok\u013cu paud\u0113jiem un ekspertiem, k\u0101 ar\u012b maz\u0101kumtaut\u012bb\u0101m b\u016btisku tematu atspogu\u013cojumu.<\/p>\n

\u0145emot v\u0113r\u0101 \u0161\u012bs pieejas ietekmi uz da\u017e\u0101d\u0101m auditorij\u0101m, LSM paral\u0113li valodu pieejas mai\u0146ai \u012bpa\u0161u uzman\u012bbu piev\u0113r\u0161 cie\u0146pilnu un notur\u012bgu attiec\u012bbu veido\u0161anai ar maz\u0101kumtaut\u012bbu kopien\u0101m, nosakot konkr\u0113tu atbild\u012bgo redaktoru regul\u0101rai sadarb\u012bbai un sazi\u0146ai. Digit\u0101laj\u0101 vid\u0113 saturs ang\u013cu, ukrai\u0146u un krievu valod\u0101 tiks veidots vienot\u0101 redakcij\u0101 un p\u0113c vienotiem redakcion\u0101liem principiem, nodro\u0161inot kvalitat\u012bvu un uzticamu inform\u0101ciju par Latvij\u0101 b\u016btiskiem procesiem.<\/p>\n

No 2026. gada s\u0101ks darboties vienot\u0101 LSM Jaunie\u0161u satura redakcija, kuras uzdevums b\u016bs atbilsto\u0161i LSM z\u012bmolu strat\u0113\u0123ijai p\u0101rskat\u012bt saturu eso\u0161aj\u0101s jaunie\u0161u platform\u0101s un izveidot jaunu strat\u0113\u0123iju jaunie\u0161u satura veido\u0161anai.<\/p>\n

Gada pirmaj\u0101 ceturksn\u012b tiks atv\u0113rta LSM studija Daugavpil\u012b, kop\u0101 ar pa\u0161reiz\u0113jo Latvijas Radio multimediju studiju R\u0113zekn\u0113 izveidojot Latgales redakciju, kas veidos pla\u0161u, daudzveid\u012bgu saturu latvie\u0161u, latgalie\u0161u un krievu valod\u0101 re\u0123ion\u0101lajai un nacion\u0101lajai auditorijai. T\u0101pat s\u0101ksies darbs pie LSM studijas izveides Liep\u0101j\u0101, stiprinot LSM kl\u0101tb\u016btni Kurzem\u0113. 2026.\u00a0gad\u0101 tiks veikts izv\u0113rt\u0113jums par re\u0123ion\u0101l\u0101s radiostacijas izveides iesp\u0113j\u0101m un pamatojumu Austrumu pierobe\u017e\u0101.<\/p>\n

SEPLP nor\u0101da, ka vid\u0113ja termi\u0146a darb\u012bbas strat\u0113\u0123ijas 2026.-2029.\u00a0gadam nefinan\u0161u un finan\u0161u m\u0113r\u0137i tika noteikti, 2025.\u00a0gada 12.\u00a0febru\u0101r\u012b apstiprinot SEPLP k\u0101 valsts kapit\u0101la da\u013cu tur\u0113t\u0101jas gaidu v\u0113stuli LSM valdei. Savuk\u0101rt 2025. gada 30.\u00a0septembr\u012b SEPLP apstiprin\u0101ja sasniedzam\u0101s sabiedrisk\u0101 labuma v\u0113rt\u012bbas strat\u0113\u0123ijas \u012bsteno\u0161anas \u010detriem gadiem, k\u0101 ar\u012b uzdevumus 2026.\u00a0gada sabiedrisk\u0101 pas\u016bt\u012bjuma pl\u0101nam.<\/p>\n

2026.\u00a0gad\u0101 LSM uzdots sasniegt sekojo\u0161as sabiedrisk\u0101 labuma m\u0113r\u0137u v\u0113rt\u012bbas, kuru izpilde katru gadu tiek v\u0113rt\u0113ta ikgad\u0113j\u0101 sabiedrisk\u0101s domas aptauj\u0101 p\u0113c vienotas metodolo\u0123ijas \u2013 kop\u0113j\u0101 sasniedzam\u012bba ned\u0113\u013c\u0101 79%; kvalit\u0101te (LSM pied\u0101v\u0101 kvalitat\u012bvu saturu) \u2013 54%; uztic\u0113\u0161an\u0101s LSM (cik liel\u0101 m\u0113r\u0101 j\u016bs uzticaties LSM) \u2013 54%; LSM stiprina manu pieder\u012bbas saj\u016btu Latvijai \u2013 51%; LSM zi\u0146u un aktu\u0101l\u0101s inform\u0101cijas raid\u012bjumos ataino da\u017e\u0101dus viedok\u013cus, ar\u012b tos, kuri at\u0161\u0137iras no mana \u2013 56%; LSM pied\u0101v\u0101 man v\u0113rt\u012bgu un saisto\u0161u saturu par kult\u016bru \u2013 58%; LSM motiv\u0113 kritiski dom\u0101t un spriest par man apk\u0101rt notieko\u0161o \u2013 49%; LSM sniedz jaunas un noder\u012bgas zin\u0101\u0161anas par uz\u0146\u0113m\u0113jdarb\u012bbu \u2013 52%.<\/p>\n

Saska\u0146\u0101 ar Sabiedrisko elektronisko pla\u0161sazi\u0146as l\u012bdzek\u013cu un to p\u0101rvald\u012bbas likuma 11.\u00a0panta pirmo da\u013cu SEPLP katru gadu l\u012bdz 31.\u00a0decembrim j\u0101apstiprina sabiedrisk\u0101 pas\u016bt\u012bjuma gada pl\u0101nu n\u0101kamajam periodam.\u00a0Saska\u0146\u0101 ar likumu sabiedriskais pas\u016bt\u012bjums ir sabiedr\u012bbas demokr\u0101tiskaj\u0101m, soci\u0101laj\u0101m un kult\u016bras vajadz\u012bb\u0101m un interes\u0113m atbilsto\u0161s pla\u0161s un daudzveid\u012bgs informat\u012bva, anal\u012btiska, izgl\u012btojo\u0161a, izklaid\u0113jo\u0161a, iesaisto\u0161a un kult\u016bras satura un pakalpojumu kopums.<\/p>\n

Vair\u0101k inform\u0101cijas par sabiedrisko pas\u016bt\u012bjumu un 2026.\u00a0gada pl\u0101nu pieejama \u0161eit<\/a>.\u00a0<\/p>\n

\"\"\/<\/p>\n

\u0160\u012b inform\u0101cija ir publisks pazi\u0146ojums un neatspogu\u013co LV port\u0101la viedokli. Par t\u0101s saturu atbild ies\u016bt\u012bt\u0101js. Public\u0113\u0161anas noteikumi<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"Sabiedrisko elektronisko pla\u0161sazi\u0146as l\u012bdzek\u013cu padome (SEPLP) 2025.\u00a0gada 30.\u00a0decembra s\u0113d\u0113 apstiprin\u0101jusi VSIA \u201cLatvijas Sabiedriskais medijs\u201d (LSM) strat\u0113\u0123isko uzdevumu un…\n","protected":false},"author":2,"featured_media":79472,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[23,28,29,32,33,22,30,31,35,39,38,36,37,34,40,20,26,27,24,25,21],"class_list":{"0":"post-89945","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-aktualitates","8":"tag-aktualitates","9":"tag-breaking-news","10":"tag-breakingnews","11":"tag-featured-news","12":"tag-featurednews","13":"tag-headlines","14":"tag-latest-news","15":"tag-latestnews","16":"tag-latvia","17":"tag-latvian","18":"tag-latviesu","19":"tag-latviesu-valoda","20":"tag-latviesuvaloda","21":"tag-latvija","22":"tag-lv","23":"tag-news","24":"tag-popularakas-zinas","25":"tag-popularakaszinas","26":"tag-top-stories","27":"tag-topstories","28":"tag-zinas"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@lv\/115808577117603702","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/posts\/89945","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/comments?post=89945"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/posts\/89945\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/media\/79472"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/media?parent=89945"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/categories?post=89945"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/lv\/wp-json\/wp\/v2\/tags?post=89945"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}